New Business

No single factor - not sales, marketing, finance, strategy, or operations - has more influence over the ultimate success of an organization than its culture. In the game-changing first edition of Culture by Design, David Friedman cut through the fog and provided a simple, clear, and practical road map that thousands of organizations have now used to build high-performing cultures. In this new updated edition, you'll learn how to take the strategies he originally taught and adapt them to meet the unique challenges presented by today's remote work environment.

From the best-selling authors who taught the world how to have Crucial Conversations comes the new edition of Influencer, a thought-provoking book that combines the remarkable insights of behavioral scientists and business leaders with the astonishing stories of high-powered influencers from all walks of life. You'll be taught each and every step of the influence process - including robust strategies for making change inevitable in your personal life, your business, and your world.

Entrepreneur and best-selling author of The Lean Startup Eric Ries reveals how entrepreneurial principles can be used by businesses ranging from established companies to early stage startups to grow revenues, drive innovation, and emerge as truly modern organizations poised to take advantage of the enormous opportunities of the 21st century.

In the 1990s, Steve Farrell cofounded and led two high-growth technology companies based in Silicon Valley that were featured in the INC500 and spanned the United States and Europe. A New Universal Dream is the inspiring story of Steve's journey from the pursuit of wealth and traditional ideas of success toward a more fulfilling life of caring and service to others and to humanity. It's also the story of the potential each of us has for profound change.

Starting with nothing more than a home-brewing kit, Sam Calagione turned his entrepreneurial dream into a foamy reality in the form of Dogfish Head Craft Brewery, one of America's best and fastest-growing craft breweries. In this newly updated second edition, Calagione offers a deeper real-world look at entrepreneurship and what it takes to operate and grow a successful business.

With a million monthly Spotify listeners and 130 million streams, Chris knows how to harness the power of this incredible music sharing platform. He understands how to trigger the algorithm, how to pitch and get added to editorial playlists, and how to co-create with other artists to enhance your profile and your reach.

Turn your passion for sneakers into a profitable business with How to Start a Sneaker Reselling Business: Flip High-Demand Shoes for Big Profit with Low Startup Cost. This step-by-step guide shows you how to launch and grow a sneaker flipping business from scratch—even with limited capital. Learn how to spot valuable releases, source inventory through drops, raffles, and marketplaces, and legally set up your reselling business with low risk. Discover how to build a strong brand on platforms like Instagram and TikTok, attract loyal customers, and sell on StockX, GOAT, eBay, and more.

Are you passionate about sewing and alterations? How to Start a Home-Based Alterations and Tailoring Business is your essential guide to turning your passion into a profitable home-based venture.

A stunning new approach to how individuals can not only change their lives for the better in the workplace, but also their lives away from the office, including (but not limited to) finding ways to improve one's working relationship with others, one's overall health, outlook on life, and so on. For example, why is it that 95% of all diet attempts fail? Why do New Year's Resolutions last no more than a few days? Why can't people with good intentions seem to make consistent and positive strides in the way they want to improve their careers, financial fitness, physical fitness, and so on?

One thing is for sure: phlebotomists are not going anywhere, which means you have a golden opportunity on your hands. Add to that the fact that you’re a mobile business, so your start-up costs will be lower, and you’ll have more freedom with your schedule.

Did you know that most financial advisors - in fact over 80 percent - have no written succession or continuity plan? It’s wild, but true, and The Zen of Business Acquisitions is the answer to a growing concern for more financial preparedness. As the financial advisors of the Baby Boomer generation edge closer to their own retirement, there has been an unprecedented wave of sales, mergers, and acquisitions. This increased surge in activity has created a great deal of valuable insight into the rules for success inside this industry, but it has also muddied the waters.

As a woman in Silicon Valley who worked her way to the top of the corporate ladder—she's a former VP at Facebook and the current president and CEO of Ancestry—Deborah Liu knows firsthand the challenges and obstacles in the workplace that keep the deck stacked against women in the workplace...and the ways to overcome them. For every woman who grew up competing on the uneven playing field, who is told she is too aggressive, assertive, dramatic, or emotional, this book is the battle cry you need to learn to thrive within the system that exists today.

Dive into the rewarding world of aquarium maintenance with 'How to Start a Home-Based Aquarium Maintenance Business.' Whether you're a fish enthusiast or an aspiring entrepreneur, this guide provides everything you need to establish a successful aquarium maintenance service from home. Explore the essentials of setting up your business, acquiring clients, mastering maintenance techniques, and expanding your services. With detailed instructions, expert advice, and actionable tips, you'll be equipped to turn your passion for aquariums into a thriving home-based venture.

Are you passionate about helping others achieve financial freedom and independence? How to Start a Financial Coaching Business is your definitive guide to starting and growing a successful financial coaching enterprise. Whether you're transitioning from a finance career or starting fresh, this book offers practical strategies, expert insights, and actionable steps to build a sustainable business.

Entrepreneurship For Dummies is the essential guide to becoming your own boss and a successful entrepreneur. We make it simple to learn every step of the process. Identify an opportunity, learn your customers' needs, test your product, protect your intellectual property, secure funding, and get ready for that all-important launch. In classic Dummies style, this book is packed with practical information and useful advice, all in a fun and easy-to-follow format.

Break free from hustle culture—and traditional productivity books—and create a personalized routine aligned with your energy levels, family needs, work demands, and your body’s natural cycles. The Hustle Cure is an empowering guide that offers a new approach to productivity that prioritizes making time for what you actually enjoy. With values-driven activities and mindful self-care tips, learn to embrace flexibility, find flow in your work, and take small, joyful steps toward meaningful achievements.

When you create a high-quality, dependable brand and meet a need in the market, you have a business idea that can truly flourish… and the world of vending machines is the perfect place to watch that happen. This comprehensive guide to building a vending machine business primed for growth contains everything you need to build the foundations and watch your business soar to great heights.

The New Leader's 100-Day Action Plan has sold over 100,000 copies because it's so practical. The author team of accomplished private equity/M&A transition leaders explains in great detail, how to succeed in new leadership roles, build high-performance teams, execute winning strategies, and achieve organizational goals. The heavily revised fifth edition explains how to do your due diligence before accepting a new role, and how to lead in remote or hybrid environments and how to leverage diversity, equity, and inclusion to meet team goals, drive growth, and enhance any organization.

Become a digital-first organization. If you read (or listen) to nothing else on leading digital transformation, listen to these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help revitalize your offerings and processes, stay ahead of disruptors and technology shifts, and manage the necessary cultural change.

Let’s face it. Today’s users are impulsive and easily distracted. They don’t have the time (or patience) to try and figure things out by themselves. They expect the product to be intuitive, easy, and fast. What’s more, they want more than they paid (or didn’t pay) for, and they want it now.