Ocean Business

Stop buying the "success conspiracy theory"! There are no real secrets.The ideas and principles you need to reach your personal, business, and company goals are all around you. You just have to know where to look. This short book brings you timeless success strategies with clear examples of how you can use them.

Von den Autoren eines der wirkungsvollsten Strategiebücher, das jemals geschrieben wurde. Blue Ocean Shift bietet einen klugen, systematischen Plan, um jedem Unternehmen zu helfen, sich vom Wettbewerb in existierenden Märkten wegzubewegen, um neue Märkte zu schaffen. Das Hörbuch beschreibt die konzeptuellen Unterschiede und das zugrunde liegende Muster, das Maßnahmen des Marktwettbewerbs - was als Red Ocean-Strategie bezeichnet wird - von Maßnahmen zur Marktschaffung - was als Blue Ocean-Strategie bezeichnet wird, trennt.

At 16, suicidal and weighing almost 200 lbs., Katherine Jansen-Byrkit was far from feeling or living expansively. The journey of waking up for her began with a suicide attempt and the long, hard passage between despair and hope. After healing from the inside out, she shares her message. Moving from the inner world to the outer, Katherine provides insights, practices and inspirational stories as she explores nine aspects of wakefulness. This river guide reflects the human voyage of finding our way to an awakened self.

Our planet is suffering from serious environmental problems: coastal flooding due to severe storms caused in part by atmospheric pollution, diminishing natural resources such as clean water, and so on. But while these problems plague planet Earth, two-thirds of our globe is ocean. The seas can be home to pioneers, seasteaders, who are willing to homestead the Blue Frontier. Oil platforms and cruise ships already inhabit the waters; now it's time to take the next step to full-fledged ocean civilizations.

Sin dagli albori dell'era industriale, le imprese hanno ingaggiato una battaglia senza quartiere per accaparrarsi un vantaggio nel sanguinante oceano rosso della competizione, colmo di rivali che lottano per un potenziale di profitti sempre più ridotto. Ma quali prospettive di crescita potrebbero avere se, invece, operassero senza alcuna concorrenza, in uno spazio di mercato incontestato, dalle possibilità illimitate come quelle di un oceano blu?

Companies and the leaders within them struggle to achieve results. With the advances in technology, companies are either running successfully into this new world or failing to keep up. Is your company beached? Stranded on the sands of past success? Slow and steady no longer wins the race. Beached Whale will equip you to evaluate if your company has become beached. Do you have a coordinated enterprise company, or do you have a company mired down in bureaucracy? You could be a beached-whale company. There is only one way to find out.

The iconic Sydney to Hobart Race, a 723-mile deepwater challenge - often called the “Everest” of offshore ocean racing - is considered one of the toughest in the world. Unpredictable weather and seas make each race demanding, but in 1998, an unexpected “weather bomb” hit the fleet, creating 80-foot waves and 100-mile-per-hour winds. Many bigger, better-equipped boats tried to maneuver around the storm, but the crew of the AFR Midnight Rambler chose to head directly into its path.

The Ocean of Now is the limitless place and time that is the present moment. David Ellzey's accessible writing style in this extraordinary book will inspire you to see how living from this moment can help you successfully navigate the everyday challenges of your life. You will learn why you are fully equipped, right now, to know success, love, and a profound sense of your unlimited nature.

Are you controlled by fear? Does anxiety have you paralyzed? A life free of fear and anxiety is not only possible, it is your birthright. This is the brave and brutally honest story of one woman’s journey from surviving a lonely and perilous childhood to awakening to the truth of who she is and who we all are: the power, the creativity, and the loving essence that exists in each of us.

Has your company's experience with off-shoring been so bad that it turned you off? Jude Mahony's has, and in Offshoring or Not-Sure-ing, Jude uses her experiences with offshoring, outsourcing, and centralizing to ensure that you stay out of trouble when transitioning work from one team to another. Offshoring or Not-Sure-ing is a how-to guide that presents tools for planning, managing, and implementing shared services, and strategies for reducing risk when launching new service delivery models.

In this groundbreaking work, René Schröder uncovers the hidden reefs and currents that organizations often overlook on their journey to agility. With over two decades of experience in agile transformation, he draws a map of the most common mistakes and shows you how to avoid them. This book is not a theoretical guide - it's a practical, real-life guide that walks you through the real challenges and opportunities of agility.

Your company's success doesn't start with "why" — it starts with "what." In today's overcrowded markets, the difference between leading and following comes down to how clearly you can stake out your territory. "Start With What" challenges the conventional wisdom that purpose must come first. Through detailed analysis of market leaders like Salesforce, Tesla, and Peloton, this book reveals how the most successful companies begin with crystal-clear market definition before building their inspirational "why.

In 2005, a little book called Blue Ocean Strategy grew into a global best seller. With over four million copies sold and industry recognition as “one of the most iconic and impactful strategy books ever written”, Blue Ocean Strategy changed the way many people thought about business. We tip our hats to the title, and the framing of the idea, because it is a legendary example of languaging. More than 15 years later, you will still hear people in business meetings referencing “blue oceans” and “red oceans”. But...there are a few problems.

Today, more than ever, buyers are craving "human-to-human" contact and the meaningful connections that have been lost in the big wide world of overly curated social media and impersonal chat bots. This book is all about reclaiming that connection, by getting back to the basics of attracting and retaining loyal customers, being confident in your sales interactions, and creating a winning mindset.

It has been two decades since the last milestones in the human resource arena took place, and since then, there have been two major industrial relations reforms: WorkChoices and the Fair Work system. The advent of artificial intelligence and digitisation, social media, and mainstream media influences and the complexities of the employee relations legal framework have arguably taken human resources down a path not realised at the time and, of course, changed the workplaces of today in terms of managing and looking after their people.

This book is about Tina’s journey; about never losing sight of the bigger picture. It is about a self-taught passage to ‘code-switch’ between the way the world sees her as an Aboriginal woman, and the way she wants to be seen, and what her place is in this world. This account is also about her fight through the adversity of poverty, domestic violence, alcohol abuse, and racism, to a successful career in the Australian Defence Force.

Imagine que está a navegar em alto mar, que o horizonte é vasto e incerto, que as ondas são imprevisíveis? bem-vindo ao oceano da agilidade. Neste mundo, a agilidade é mais do que um conceito: é a arte de sobreviver e prosperar.

Imagínese que navega en alta mar, el horizonte es vasto e incierto, las olas imprevisibles... bienvenido al océano de la agilidad. En este mundo, la agilidad es más que un concepto: es el arte de sobrevivir y prosperar. "Perdidos en el océano de la agilidad", de René Schröder, es su herramienta de navegación por las procelosas aguas del mundo empresarial moderno.

Motion Before Motivation: The Success Secret That Never Fails is a Self-Help book grounded in reality. It'll show you how to succeed in the world, as the world really is, not the way we all wish it was. You'll get practical advice to achieve business and personal success.

Short, sweet, and jam-packed with incredibly valuable insights, this audiobook is an actionable guide to creating massive differentiation in your business.