Popular Science

Why has one game, alone among the thousands of games invented and played throughout human history, not only survived but thrived within every culture it has touched? What is it about its 32 figurative pieces, moving about its 64 black and white squares according to very simple rules, that has captivated people for nearly 1,500 years? Why has it driven some of its greatest players into paranoia and madness, and yet is hailed as a remarkably powerful intellectual tool?

John Ortved's oral history is the first-ever look behind the scenes at the creation and day-to-day running of the television phenomenon known as The Simpsons, as told by many of the people who produce it.

Uncommon Grounds tells the story of coffee from its discovery on a hill in ancient Abyssinia to the advent of Starbucks. In this updated edition of the classic work, Mark Pendergrast reviews the dramatic changes in coffee culture over the past decade, from the disastrous "Coffee Crisis" that caused global prices to plummet to the rise of the Fair Trade movement and the "third-wave" of quality-obsessed coffee connoisseurs.

A revolutionary and timely reconsideration of everything we know about power. Celebrated UC Berkeley psychologist Dr. Dacher Keltner argues that compassion and selflessness enable us to have the most influence over others, and the result is power as a force for good in the world.

A free-wheeling philosophical essay, Hypochondria is expansive in its range of references, from the writings of Franz Kafka to original yet accessible readings of theorists like Lauren Berlant. Whether he is discussing Seinfeld, John Donne, or his own hypochondriac past, Rees reveals himself to be a wry and perceptive critic, exploring the causes—and the costs—of our desire for certainty. With wit and erudition, Hypochondria demonstrates both the rewards and the perils of reading (too) closely the common but typically overlooked aspects of our everyday lives.

Since her introduction in 1959, Barbie’s impact has been revolutionary. Far from being a toy designed by men to oppress women, she was a toy invented by women to teach women what was expected of them, for better or for worse. Whether tarred-and-glittered as antifeminist puffery or celebrated as a feminist icon, Barbie has undeniably influenced generations of girls. In Forever Barbie, cultural critic, investigative journalist, and first-generation Barbie owner M. G. Lord uncovers the surprising story behind Barbie’s smash success.

A People's History of Baseball, probes the less well-known but no less meaningful other side of baseball: episodes not involving equality, patriotism, heroism, and virtuous capitalism, but power - how it is obtained, and how it perpetuates itself. Through the growth and development of baseball Nathanson shows that, if only we choose to look for it, we can see the petty power struggles as well as the large and consequential ones that have likewise defined our nation.

In October 2008, someone going by the name Satoshi Nakamoto posted a white paper outlining “a peer-to-peer electronic cash system” called Bitcoin to an arcane listserv populated by Cypherpunks. No one in the community had heard of Nakamoto, and just as people were starting to wonder who he was, he vanished. As the years passed, and the scope of Nakamoto’s achievement became clear, the truth of his identity grew into the greatest unsolved mystery of our time. The Mysterious Mr. Nakamoto traces Benjamin Wallace’s attempt to unmask the figure behind the currency and the world it wrought.

A research-based guide to navigating the newest dating phenomenon - "the love gap" - and a trailblazing action plan to help smart, confident, career-driven women find (and keep) their match. For a rising generation of young women, the sky is the limit. Women can be anything and have everything. Smart, driven, assertive women are succeeding at just about everything they do - except romance. Why are so many men afraid to date smart women?

A different kind of politics for a new kind of society - beyond work, scarcity, and capitalism.

Seth Grahame-Smith delivers the definitive, essential guide to making it through a horror movie in one piece. As hilarious as it is useful (if you’re trapped in a scary flick, that is), How to Survive a Horror Movie covers all the bases. Trapped in a haunted house? Check. Stalked by an evil doll? Check. Wandering aimlessly through the remains of the old world as a plague of zombies sweeps over the planet? Check.

Basketball is the second-most popular sport in the world - an insanely complicated game built on a combination of athleticism, craftiness, rules, intangibles, and superstardom. However, while it's enjoyable to watch, the real reason it works is because it's a game of culture, art, and all the things that make us human. How to Watch Basketball Like a Genius deconstructs the sport from top to bottom and then puts it back together again, detailing its intricacies through reporting and dozens of interviews with experts.

Birds are highly intelligent animals, yet their intelligence is dramatically different from our own and has been little understood. As we learn more about the secrets of bird life, we are unlocking fascinating insights into memory, relationships, game theory, and the nature of intelligence itself. The Thing with Feathers explores the astonishing homing abilities of pigeons, the good deeds of fairy-wrens, the influential flocking abilities of starlings, the deft artistry of bowerbirds, the extraordinary memories of nutcrackers, and other mysteries.

Music plays a hugely important role in our emotional, intellectual, and even physical lives. It impacts the ways we work, relax, behave, and feel. It can make us smile or cry, it helps us bond with the people around us, and it even has the power to alleviate a range of medical conditions. The songs you love (and hate, and even the ones you feel pretty neutral about) don't just make up the soundtrack to your life - they actually help to shape it.

In 2005, Brad Balukjian left his position as a magazine fact-checker to pursue a dream job: partner with his childhood hero, The Iron Sheik (whose real name was Khosrow Vaziri), to write his biography. Things quickly went south, culminating in the Sheik threatening Balukjian’s life. Now seventeen years later, Balukjian returns to the road in search of not only a reunion with the Sheik, but something much bigger: truth in a world built on illusion.

The superhero comic books that Marvel Comics has published since 1961 are, as Douglas Wolk notes, the longest continuous, self-contained work of fiction ever created: over half a million pages to date, and still growing. The Marvel story is a gigantic mountain smack in the middle of contemporary culture. Thousands of writers and artists have contributed to it. Everyone recognizes its protagonists: Spider-Man, the Avengers, the X-Men. Eighteen of the hundred highest-grossing movies of all time are based on parts of it. Yet not even the people telling the story have read the whole thing.

In his first memoir, Josh Widdicombe tells the story of a strange rural childhood, the kind of childhood he only realised was weird when he left home and started telling people about it. From only having four people in his year at school, to living in a family home where they didn't just not bother to lock the front door, they didn't even have a key. Using a different television show of the time as its starting point for each chapter, Watching Neighbours Twice a Day... is part-childhood memoir, part-comic history of '90s television and culture.

Tacky is about the power of pop culture - like any art - to imprint itself on our lives and shape our experiences, no matter one's commitment to "good" taste. These 14 essays are a nostalgia-soaked antidote to the millennial generation's obsession with irony, putting the aesthetics we hate to love - snakeskin pants, Sex and the City, Cheesecake Factory's gargantuan menu - into kinder and sharper perspective.

Often called "Accident Park", "Class Action Park", or "Traction Park", Action Park was an American icon. Entertaining more than a million people a year in the 1980s, the New Jersey-based amusement playland placed no limits on danger or fun, a monument to the anything-goes spirit of the era that left guests in control of their own adventures - sometimes with tragic results. Action Park is the first-ever unvarnished look at the history of this DIY Disneyland, as seen through the eyes of Andy Mulvihill, the son of the park's idiosyncratic founder, Gene Mulvihill.

Internationally revered cultural anthropologist and marketing expert Clotaire Rapaille reveals for the first time the techniques he has used to improve profitability and practices for dozens of Fortune 100 companies. His groundbreaking revelations shed light not just on business but on the way every human being acts and lives around the world.