Popular Science

In 2005, Brad Balukjian left his position as a magazine fact-checker to pursue a dream job: partner with his childhood hero, The Iron Sheik (whose real name was Khosrow Vaziri), to write his biography. Things quickly went south, culminating in the Sheik threatening Balukjian’s life. Now seventeen years later, Balukjian returns to the road in search of not only a reunion with the Sheik, but something much bigger: truth in a world built on illusion.

The superhero comic books that Marvel Comics has published since 1961 are, as Douglas Wolk notes, the longest continuous, self-contained work of fiction ever created: over half a million pages to date, and still growing. The Marvel story is a gigantic mountain smack in the middle of contemporary culture. Thousands of writers and artists have contributed to it. Everyone recognizes its protagonists: Spider-Man, the Avengers, the X-Men. Eighteen of the hundred highest-grossing movies of all time are based on parts of it. Yet not even the people telling the story have read the whole thing.

In his first memoir, Josh Widdicombe tells the story of a strange rural childhood, the kind of childhood he only realised was weird when he left home and started telling people about it. From only having four people in his year at school, to living in a family home where they didn't just not bother to lock the front door, they didn't even have a key. Using a different television show of the time as its starting point for each chapter, Watching Neighbours Twice a Day... is part-childhood memoir, part-comic history of '90s television and culture.

Tacky is about the power of pop culture - like any art - to imprint itself on our lives and shape our experiences, no matter one's commitment to "good" taste. These 14 essays are a nostalgia-soaked antidote to the millennial generation's obsession with irony, putting the aesthetics we hate to love - snakeskin pants, Sex and the City, Cheesecake Factory's gargantuan menu - into kinder and sharper perspective.

Did you know that Alexander the Great was a sloppy drunk, William Shakespeare was a stoner, and George Washington drank a spoonful of opium every night to staunch the pain from his fake teeth? Or how about the fact that China's first emperor, Qin Shi Huangdi, ingested liquid mercury in an (ironic) attempt to live forever, or that Alexander Shulgin, inventor of no fewer than 230 new psychedelic drugs, was an employee of the DEA?

Often called "Accident Park", "Class Action Park", or "Traction Park", Action Park was an American icon. Entertaining more than a million people a year in the 1980s, the New Jersey-based amusement playland placed no limits on danger or fun, a monument to the anything-goes spirit of the era that left guests in control of their own adventures - sometimes with tragic results. Action Park is the first-ever unvarnished look at the history of this DIY Disneyland, as seen through the eyes of Andy Mulvihill, the son of the park's idiosyncratic founder, Gene Mulvihill.

Internationally revered cultural anthropologist and marketing expert Clotaire Rapaille reveals for the first time the techniques he has used to improve profitability and practices for dozens of Fortune 100 companies. His groundbreaking revelations shed light not just on business but on the way every human being acts and lives around the world.

Memes have been part of computer-assisted communication almost since the development of the first consumer browser (the "World Wide Web") in 1990. This book seeks to explain how memes influence societies and cultures beyond the confines of social networking services. It will begin by reviewing the fundamental definitions that frame discussions about memes in popular culture and academic research. There will be a connection between theoretical concepts about memes and the memetic content itself.

This work dissects the origin and growth of superhero comic books, their major influences, and the creators behind them. It demonstrates how Batman, Wonder Woman, Captain America and many more stand as time capsules of their eras, rising and falling with societal changes, and reflecting an amalgam of influences. The book covers in detail the iconic superhero comic book creators and their unique contributions in their quest for realism, including Julius Schwartz and the science-fiction origins of superheroes.

Map of the Soul: 7 is a capstone of a three-album project intended to reveal the inner landscape of the human soul that is packed with rich symbolism and woven together with BTS’s signature sound and moves. Starting with the lyrics, this book launches into a deep, engaging examination of the album in the light of the psychology of Swiss psychiatrist Carl Jung. The many layers of meaning embedded in the number 7 are brought to light, along with several fundamental concepts of Jungian psychology.

Journaliste et auteur de best-sellers, Johann Hari a mené l'enquête auprès d'experts et scientifiques pour comprendre ce qui nous arrive. A l'encontre des théories courantes, il montre que nous ne sommes pas responsables personnellement. Il adopte ainsi une approche déculpabilisante, en pointant du doigt les "forces extérieures" qui pèsent sur les individus. Parmi elles, la technologie et les réseaux sociaux, la surcharge d'informations, la culture de l'instantanéité, la montée du stress, la détérioration de notre alimentation, etc.

From former Vice journalist and executive producer of hit Netflix documentary Fyre comes an eye-opening look at the con artists, grifters, and snake-oil salesmen of the digital age - and why we can’t stop falling for them.

Reddit hails itself as "the front page of the Internet". It's the third-most visited website in the US—and yet, millions of Americans have no idea what it is. We Are the Nerds is an engrossing look deep inside this captivating, maddening enterprise, whose army of obsessed users have been credited with everything from solving cold-case crimes and spurring tens of millions of dollars in charitable donations to seeding alt-right fury and landing Donald Trump in the White House.

In the early 20th century, World War I was the most devastating event humanity had yet experienced. New machines of war left tens of millions killed or wounded in the most grotesque of ways. The Great War remade the world's map, created new global powers, and brought forth some of the biggest problems still facing us today. But it also birthed a new art form: the horror film, made from the fears of a generation ruined by war. From Nosferatu to Frankenstein's monster and the Wolf Man, the touchstones of horror can all trace their roots to the bloodshed of the First World War.

Prof Brian Cox and Robin Ince take the musings of the great and the good of British science, producing an insight into the multifaceted subjects involved in building a universe, with pearls of wisdom from leading scientists and comedians peppered throughout. Covering thousands of concepts and conundrums, they tackle everything from the big bang to parallel universes, fierce creatures to extraterrestrial life, brain science to artificial intelligence.

Batman is one of the most compelling and enduring characters to come from the Golden Age of Comics, and interest in his story has only increased through countless incarnations since his first appearance in Detective Comics #27 in 1939. Why does this superhero without superpowers fascinate us? What does that fascination say about us? Batman and Psychology explores these and other intriguing questions about the masked vigilante.

The leisure class has been replaced by a new elite. Highly educated and defined by cultural capital rather than income bracket, these individuals earnestly buy organic, carry NPR tote bags, and breast-feed their babies. They care about discreet, inconspicuous consumption. In The Sum of Small Things, Elizabeth Currid-Halkett dubs this segment of society "the aspirational class" and discusses how, through deft decisions about education, health, parenting, and retirement, the aspirational class deepens the ever-wider class divide.

A former US naval intelligence worker, Milton William Cooper published his manifesto Behold a Pale Horse in 1991. Since then it has gone on to sell hundreds of thousands of copies, becoming the number-one best seller in the American prison system. According to Behold a Pale Horse, JFK was assassinated - because he was about to reveal that extraterrestrials were about to take over the earth - by his driver, an alien himself; AIDS is a government conspiracy; and much more.

For most of Jen Sookfong Lee's life, pop culture was an escape from family tragedy and a means of fitting in with the larger culture around her. Anne of Green Gables promised her that, despite losing her father at the age of twelve, one day she might still have the loving family of her dreams. Princess Diana was proof that maybe there was more to being a good girl after all. And yet as Jen grew up, she began to recognize the ways in which pop culture was not made for someone like her.

Propaganda, an influential book written by Edward L. Bernays in 1928, incorporated the literature from social science and psychological manipulation into an examination of the techniques of public communication. Propaganda explored the psychology behind manipulating masses and the ability to use symbolic action and propaganda to influence politics, effect social change, and lobby for gender and racial equality.