Popular Science

Industry expert Alex Aniel spent two years interviewing key former members of Capcom staff, allowing him to tell the inside story of how Resident Evil was envisioned as early as the late 1980s, how its unexpected and unprecedented success saved the company from financial trouble, how the series struggled at the turn of the century, and, eventually, how a new generation of creators was born after the release of Resident Evil 4.

Cuando El chavo del ocho se estrenó en los años 70, el programa ofrecía un retrato poco común de la vida de la clase trabajadora que resonó en la gente de toda América Latina. En el pico de su popularidad, 350 millones de personas lo sintonizaban cada semana. Y durante casi 50 años, el legado de “el chavo” se mantuvo vivo a través de una creciente base de fans multigeneracional y sus retransmisiones diarias. Hasta 2020, cuando El Chavo dejó de emitirse repentinamente.

The defining, behind-the-scenes chronicle of one of the most extraordinary, beloved, and dominant pop cultural entities in America’s history - Marvel Comics - and the outsized personalities who made Marvel, including Martin Goodman, Stan Lee, and Jack Kirby.

From one of the most acclaimed and profound writers in the world of comics comes a thrilling and provocative exploration of humankind's great modern myth: the superhero. In this exhilarating work of a lifetime, Grant Morrison draws on art, science, mythology, and his own astonishing journeys through this shadow universe to provide the first true history of the superhero - why they matter, why they will always be with us, and what they tell us about who we are... and what we may yet become.

Status signaling isn’t just the province of the immature or insecure but a fundamental human need to secure social standing. It drives our behavior, forms our tastes, determines what we buy, and ultimately shapes who we are. It’s what’s behind “cool” and what drives fashion, music, food, sports, slang, travel, hairstyles, and dog breeds—and even the outsize influence of unpopular things with the “right” audience.

Steven Levitt and Stephen J. Dubner, the quirky geniuses behind Freakonomics, SuperFreakonomics, and Think Like a Freak, are back at it. For the last 10 years, they've used the tools of economics to answer some of our most unanswerable questions on the Freakonomics.com blog. Here, for the first time, the very best of their more than 8,000 posts are together in a single place.

SEX AND THE CITY offers a tantalizing glimpse of the openings, launch parties, and celebrity affairs that keep society amused. Throughout, a cast of characters - the troubled writer, the successful businessman, the famous underwear model, and others - searches for true love...or at least someone to go home with at the end of the night. It's a chronicle of the true-life adventures of the "in" crowd that is often hilarious and sometimes terrifying, but always mesmerizing.

In "elegant, finely honed prose" (The Washington Post Book World), Lebowitz limns the vicissitudes of contemporary urban life—its fads, trends, crazes, morals, and fashions. By turns ironic, facetious, deadpan, sarcastic, wry, wisecracking, and waggish, Fran Lebowitz is always wickedly entertaining.

The exclusive story of HBO’s key creators, executives, actors, and directors gives listeners an unprecedented peek behind the curtain at the founding and triumph of the first “pay-channel” that brought America The Sopranos, Sex and the City, The Wire, Succession, and countless groundbreaking, culture-shifting shows. James Andrew Miller collects insider accounts of the humble beginnings, devastating missteps, controversial business decisions, and, of course, backstage drama and celebrity gossip from the set.

What is love? Aside from being the title of many a popular love song, this is one of life's perennial questions. In What Love Is, philosopher Carrie Jenkins offers a bold new theory on the nature of romantic love that reconciles its humanistic and scientific components.

In the critically acclaimed Leisureville, Andrew Blechman delves into life in the senior utopia, offering a hilarious firsthand report on everything from ersatz nostalgia to the residents' surprisingly active sex lives. But this is more than just a romp through a retirement paradise; Blechman traces the history of the age-segregated retirement phenomenon, and travels to Arizona to show what has happened to the pioneering developments after decades of segregation.

Nothing "goes viral". If you think a popular movie, song, or app came out of nowhere to become a word-of-mouth success in today's crowded media environment, you're missing the real story. Each blockbuster has a secret history - of power, influence, dark broadcasters, and passionate cults that turn some new products into cultural phenomena. In his groundbreaking investigation, Atlantic senior editor Derek Thompson uncovers the hidden psychology of why we like what we like.

Written by Virginia Grohl, the mother of Dave Grohl - former Nirvana drummer and current frontman for the Foo Fighters - From Cradle to Stage shares stories and exclusive photos featuring mothers of rock icons, the icons themselves, and their behind the music-style relationships. As Virginia watched her son's star rise, she often wondered about the other mothers who raised sons and daughters who became rock stars. Virginia decided to seek out other rock star mothers to ask these questions, and so began a two-year odyssey.

Music opinions bring out passionate debate in people, and Steven Hyden knows that firsthand. Each chapter in Your Favorite Band Is Killing Me focuses on a pop music rivalry, from the classic to the very recent, and draws connections to the larger forces surrounding the pairing.

For ten years, Calvin and Hobbes was one the world's most beloved comic strips. And then, on the last day of 1995, the strip ended. Its mercurial and reclusive creator, Bill Watterson, not only finished the strip but withdrew entirely from public life. In Looking for Calvin and Hobbes, Nevin Martell sets out on a very personal odyssey to understand the life and career of the intensely private man behind Calvin and Hobbes.

In typical Caulfield manner, it isn't enough to simply interview experts and read the current studies (which he does). He tries celebrity-recommended beauty routines and diets. After attending a modeling competition, he enrolls in an assessment/audition for a modelling agency in Hollywood. In his quest to understand the relationship between celebrity and culture and our individual health choices, he follows celebrity Twitter feeds, scans gossip blogs, and forces himself to read every issue - cover to cover - of People magazine, for an entire year.

When America won the Revolutionary War, its people offered General George Washington a crown. Two and a half centuries later, the House of Washington still sits on the throne. Like most royal families, the Washingtons have an heir and a spare. A future monarch and a backup battery. Each child knows exactly what is expected of them. But these aren't just any royals. They're American.

What does it mean for someone to be an asshole? The answer is not obvious, despite the fact that we are often personally stuck dealing with people for whom there is no better name. Try as we might to avoid them, assholes are found everywhere - at work, at home, on the road, and in the public sphere. Encountering one causes great difficulty and personal strain, especially because we often cannot understand why exactly someone should be acting like that.

American philosopher and psychologist William James was considered one of the late 19th century's leading thinkers and the "Father of American Psychology". This collection of essays includes four on James' belief that religious faith is an acceptable way of viewing the world, despite the absence of empirical evidence; the remaining papers include a discussion of the important contributions of individuals to society, a criticism of Hegelisms, and his curiosity in the matter of psychical research.

In nearly every moment of our waking lives, we face a barrage of advertising enticements, branding efforts, sponsored social media, commercials, and other efforts to harvest our attention. Over the last century, few times or spaces have remained uncultivated by the "attention merchants", contributing to the distracted, unfocused tenor of our times. Tim Wu argues that this is not simply the byproduct of recent inventions, but the end result of more than a century's growth and expansion in the industries that feed on human attention.