Publishing Business

Competition is tougher than ever these days and competing on price or product just doesn’t work as well anymore. So how can companies stand out in a crowded marketplace that is constantly evolving? The answer is customer experience, and the best part about customer experience is that it's delivered by human beings who are unique to a company. The Experience Maker helps managers and executives focus on customers who are already spending money with their company rather than spending more money on marketing new customers.

This book is a guide to help you navigate the world of cryptocurrency - particularly Ripple (XRP). Anyone with an eye on the current financial markets is probably aware that 2017 was the year cryptocurrencies took the world by storm. Now, everyone wants to figure out a way to get aboard this train, but some back off due to the fear that they may not know what to do. With this book, I would like to tell you otherwise. You might not have any prior experience in trading with cryptocurrency, but that is no reason for you not to get started right away!

With its winning mix of gripping narrative and easy-to-implement performance-raising tips, this book has become a best-selling classic. It’s garnered five-star reviews and wide-ranging endorsements - from Sebastian Coe and Dame Kelly Holmes to Lord Digby Jones.

The Talent War explores how US Special Operations Forces assess, select, and develop their world-class talent. You'll learn how to adopt a talent mindset, the single greatest weapon you can possess in the war for talent. When your organization reflects this mindset, you will hire, train, and develop the right people and put them in the best positions to make decisions that allow you to retake the advantage and win the war.

You see the giant footprints the moment you walk through the door. The conference room is a swirling mess of tension, heaviness, anxiety, and peanut shells. Something is very wrong with your team. Everybody knows it, but nobody is talking about it. It’s obvious there’s an elephant in the room. Is it an Avoidephant, feeding off the fears of retaliation and exclusion? Perhaps it’s a Blamephant—whom we love to feed because it makes us feel better about ourselves. In Don’t Feed the Elephants!, Sarah explores how you can address the true elephant in the room: avoidance.

Discover why you keep holding yourself back, against your own best interest—the no-bullsh*t way to stop being your own worst enemy. So many of us self-sabotage, and we don’t even realize the damage we are doing to ourselves.

Public relations has always been an essential part of doing business which is probably why you're shelling out big money to an outside PR firm. But the truth is that you don't need them. You already have all the necessary tools in-house to do as good a job as the so-called experts. Landing public relations coverage for yourself and your company is a powerful tool to help elevate your personal brand. PR is easier to generate, leverage, and is more effective than marketing. In other words, public relations is more critical than ever in growing your brand and your business.

Master word of mouth marketing with this fun, practical, hands-on guide. With straightforward advice and humor, word of mouth expert Andy Sernovitz will show you how the world's most respected and profitable companies get their best customers for free through the power of word of mouth. Learn the five essential steps that make word of mouth work and everything you need to get started. Understand how easy it is to work with social media, viral marketing, evangelists, and buzz.

How to Become a Miracle-Worker with Your Life is about a powerful ancient technique to solve any kind of problem in a permanent way. This technique, called Ho’oponopono, became well-known worldwide when it was used by a doctor to cure a ward of deranged dangerous prisoners without him having any type of personal contact with them. This tool is based on the principles of repentance, forgiveness, love, and gratitude. This almighty technique has a very wide application

When it comes to having a profitable career in senior living sales, Kelly Singleton Myers knows that one trait stands above the rest: curiosity. The More You Know, the More You Close reveals how a deep sense of curiosity can transform your sales approach and lead to unprecedented success.

40 per cent of self-made millionaires are dyslexic.Dyslexia does not equal stupidity. For many, it’s a superpower. Think Steve Jobs, Henry Ford, Steven Spielberg and Sir Richard Branson. The Dyslexic Edge challenges the narrative that views dyslexia as a deficit or impediment to success, presenting compelling research to demonstrate quite the opposite. By delving into the lives and experiences of some of the best-known dyslexic minds worldwide, Jamie Waller and Dr Helen Taylor highlight the distinct advantage that dyslexic thinking brings.

This will give you an energy boost when you need it! Athletes have an undeniable power and a firm mindset. Successful athletes have become who they are because of what occurs in their minds. With the right determination, personality (or lack of it), skill to adjust, or speed and readiness to learn, you can speed up the outcomes of your performance and find more completion in the process.

It’s hard succeeding in the trucking industry without the right knowledge. This book tables all the lessons Key and her trucking boss husband learned from over a decade of experience for you to be profitable quickly.

Paper Belt on Fire is the unlikely account of how two outsiders with no experience in finance—a charter school principal and defrocked philosopher—start a venture capital fund to short the higher education bubble. Against the contempt of the education establishment, they discover, mentor, and back the leading lights in the next generation of dropout innovators and in the end make their investors millions. Can such a madcap strategy help renew American creativity? This story is the behind-the-scenes romp of one team that threw educational authorities into a panic.

Publishing is an incredibly rewarding yet endlessly complicated profession. This comprehensive and empowering book serves as a resource and reality check for anyone considering launching a press or publishing a single book. Author Joe Biel draws on 23 years of experience in all parts of operating a small publishing company to teach you the skills of the trade, from distribution, operations, inventory, scheduling, and accounting to development, sales, publicity, and marketing.

"All warfare is based on deception." With this insight, Sun Tzu invites us into the mind of one of history’s greatest military strategists. The Art of War is more than a military manual; it’s an ancient guide to mastering conflict, power, and human interaction. Written over 2,500 years ago in ancient China, its wisdom remains relevant across time and disciplines—from business to politics to personal growth. Sun Tzu’s treatise explores the profound nature of strategy.

Stumbling Towards Inclusion stakes out a vision of inclusivity as not just a strategy, but also a mindset rooted in empathy and humanity. Drawing on experiences from her popular workshop series, Priya guides listeners through the mechanics of inclusive leadership, including courageous conversations, honest listening, and using our voices for advocacy and change. She demonstrates how, with commitment and reflection, anyone can fulfill the promise of inclusive leadership - and emerge as a better leader, period.

Welcome to your comprehensive 11-step guide to starting a business. This is not just any guide, it's your key to becoming your own boss. Unlike other books, it doesn't just prepare you for the journey of successful entrepreneurship, it demystifies complex business concepts and provides an actionable roadmap to achieve financial freedom - all in one place!

Do you want to feel and do better? The biggest problem you face is that most self-help, training, and coaching is outdated and ineffective in our challenging world. Why? It’s NOT rooted in cutting-edge science about how your brain ACTUALLY works and what ACTUALLY stops you from fulfilling your potential. The solution? Become a “Habit Mechanic.” Dr. Jon Finn will teach you how. This NEW, uniquely powerful approach draws on proven insights from cutting-edge neuroscience, behavioral science, psychology, and world champions.

In Five Obsessions of Elite Organizations, Michael Erath, founder of Next Level Growth, hands you the exact framework high-performing companies use to create clarity, alignment, and unstoppable momentum. No fluff. No corporate buzzwords. Just battle-tested strategies, practical tools, and real-world examples that work. You’ll discover how to: