Publishing Business

Master word of mouth marketing with this fun, practical, hands-on guide. With straightforward advice and humor, word of mouth expert Andy Sernovitz will show you how the world's most respected and profitable companies get their best customers for free through the power of word of mouth. Learn the five essential steps that make word of mouth work and everything you need to get started. Understand how easy it is to work with social media, viral marketing, evangelists, and buzz.

Are you a new supervisor or an experienced manager assigned to a new team? Are you experiencing overwhelm or self-doubt? Are you uncertain of where to begin? By listening to From Supervisor to Super Leader, you will know how to build a high-performing team. Shanda K. Miller’s book will teach you the lessons she learned in her 20+ years of experience as a team leader. Lessons that will transform your work life.

An Introduction to Celebrity Protection and Touring offers a peek behind the scenes of the close protection industry, more commonly known as the bodyguard business. More than the stereotypical bullet blocker, the modern protection specialist is a skilled practitioner who utilizes verbal judo much more than its physical counterpart. With real world advice, tactics and techniques on how to identify and defeat potential attackers, as well as covering everything from dealing with overzealous fans, to hyper-aggressive paparazzi, this audiobook offers proven solutions.

40 per cent of self-made millionaires are dyslexic.Dyslexia does not equal stupidity. For many, it’s a superpower. Think Steve Jobs, Henry Ford, Steven Spielberg and Sir Richard Branson. The Dyslexic Edge challenges the narrative that views dyslexia as a deficit or impediment to success, presenting compelling research to demonstrate quite the opposite. By delving into the lives and experiences of some of the best-known dyslexic minds worldwide, Jamie Waller and Dr Helen Taylor highlight the distinct advantage that dyslexic thinking brings.

This practical guide is designed for those that might not really understand the science behind the catering business and how it works and are looking to gain a complete understanding of this fun & potentially lucrative business.

Exhausted by the outdated 40+ hour work week, Laura Anderson decided to utilize digital trading to build a new life for herself. Now she makes six figures a year while working less than 10 hours a month―and will show listeners how to do the same in this revolutionary new book. First, Laura shares every detail of how to build a successful digital business from the ground up, including how to pick the right trade, how to find clients and how to price yourself.

Why do some people succeed tremendously, feel good about themselves, and look forward to the next day? While others have the desire, smarts, talent, and motivation to succeed, but fall short? To respected corporate leadership guru Dr. Roger Flax, the answer is simple: Winning the game of life begins and ends with relationships. No Stopping You! How to Win the Game of Life gives you actionable tools to determine what makes people tick and how to win them over; how to establish instant rapport, trust, and credibility.

What is more powerful than to influence and persuade the mind of another? To influence and persuade is to sell and to sell is human. In business and in life, there is only one way to make money and that is to sell. You either sell your time or you sell something else. The art of selling has always been powerful and will always be the key to reaching an unlimited income in business and in life.

Everything you need to run your business as an author. This is not a book on creativity or the craft of writing. This is not a book for hobbyists. This is a book that will take your writing into the realm of actually paying the bills. You will learn how to go from being an author to running a business as an author.

Everybody should be able to reach and maintain their ideal weight. The solution is to code your brain and help it remain motivated for any exercise regimen or diet you start. This can be done through self-talk. You can start to change your thoughts and your actions by listening to affirmations as well as repeating them.

You’ve written the best book ever, and now, everyone will be racing to read it. That was the plan anyway. As a first-time author, you walk a fine line between planning for and marketing your book for success and the crushing reality of low sales. Book Marketing for the First-Time Author breaks down the most important elements that you need to market your book. Master the fundamentals covered here to set your book up for success.

The Property Developers BlueprintHave you ever wanted more time, freedom and money? Do you want to spend more time with the family, enjoy your hobbies, be in great health, travel the world and live life on your terms? Do you want to sack the boss, stop working for customers and not have to go through life worrying about paying the bills or what things cost ?

Procrastination stops and fear evaporates when we have the correct follow-up skills. No more dreading the telephone. Prospects will return our telephone calls. And now we can look forward to easy, bonded conversations with prospects who love us.

The five Titans of Industry discussed in this series are, without a doubt, the most influential and impactful men in American history. Without any one of them, the entire landscape of the US would be different. They are the founders of the American economy.

From mom-and-pop stores to Fortune 500 corporations, the family business as an institution is widespread and enduring, yet only 30 percent of family enterprises successfully transition to the next generation. In this accessible and deeply informed new book, family enterprise expert Emily Griffiths-Hamilton (author of Build Your Family Bank: A Winning Vision for Multigenerational Wealth) shares the secrets of successful multigenerational family enterprises.

Old-school closing is old news. In today's world, prospects are over-exposed to marketing and are sales-resistant. Use these closes to help our prospects move forward and say “yes” to our offers. Not every close is perfect for every prospect. We want a variety of closes. Let’s choose which close is best for our prospects, and most natural for us. Never be afraid of closing again. In fact, we will look forward to closing. Happy times ahead!

A man finds himself on the top step of a stepladder; a woman removes the guard to her machine; a worker is not wearing her safety glasses in the plant. Why do these folks do these things? One tendency is to blame workers for safety errors and label their personal failings as the cause. Labeling does not solve the problems. These tendencies build dysfunctional management practices that create fear associated with your safety programs. I want to teach you a better way to analyze behaviors to understand why your employees were put in a position to take the risk in the first place.

People pursue writing for many reasons—to publish, to capture memories, for posterity, and more. Yet there is one central tenet to committing words to paper, no matter what the final product: writing is a healing practice, and bringing work into the world can be transformative, connecting, and powerful. Founder of Narrative Healing Lisa Weinert shares the curriculum she's used in her popular workshops to teach how to use writing as a practice of working with the mind and healing others

If this sounds familiar, the problem isn’t you or your ideas; it’s that you’re guessing at what resonates with your target customers. In Forget the Funnel, Georgiana Laudi and Claire Suellentrop share the customer-led growth framework they've developed to help companies of all sizes solve their product marketing struggles and hit ambitious targets. This framework helps you get inside your customers’ heads, map and measure your customers’ experience, and uncover which tactics will actually move the needle for your company.

Are you tired of "how to publish books" that are full of fluff and no real information? I was, too. I determined to jump in and learn for myself - and that's exactly what I did. I started with my first book, How to Work from Home and Make Money, and then quickly published three more. I was looking for the topic of my fifth book when it hit me - why not share what I've learned with the people who still haven't made the leap and published their own book?