Science Business

The protagonist of Just Do It is Phil Knight, a reclusive billionaire who started a two-man operation importing Japanese running shoes and built it into a $4 billion company. Irreverent, unpredictable, and leery of the sports establishment, Knight created the most muscular jock culture in business, a place where employees routinely took two hours at lunch to work out and then strategized late into the night in their holy war against competitors Reebok and Adidas.

After using most of the top content management systems, and having built many custom CMS systems myself, I can say that, from my experience, Wordpress is the most effective tool available to build your company's website and bring in leads and sales for your business. However, if used incorrectly, it can actually hurt your company. I've seen it happen and the effects can be devastating. The good news is that there's a better way.

La biografía definitiva de Steve Jobs, el fundador de Apple, escrita con su colaboración.Tras más de cuarenta entrevistas con Steve Jobs y con un centenar de personas de su entorno, familiares, amigos, adversarios y colegas, esta es la biografía definitiva de uno de los iconos indiscutibles de nuestro tiempo, del genio cuya creatividad, energía y perfeccionismo revolucionaron seis industrias: informática, películas de animación, música, teléfonos, tabletas y edición digital.

From the #1 New York Times bestselling author of How to Change Your Mind, a panoptic exploration of consciousness—what it is, who has it, and why—and a meditation on the essence of our humanity When it comes to the phenomenon that is consciousness, there is one point on which scientists...

Listeners of this book will gain a clear understanding of what makes the Japanese, and their society, tick.

In business, the right behaviours matter. But getting it right is tricky. Even when we acknowledge the need to change what we do and how we do it, life has a habit of getting in the way, upsetting even the best-laid plans. And just how do we manage those situations that can provoke even the most...

New York Times bestselling author and neuroscientist Daniel J. Levitin shifts his keen insights from your brain on music to your brain in a sea of details. The information age is drowning us with an unprecedented deluge of data. At the same time, we’re expected to make more—and...

In this timely and powerful book, Jerry Muller uncovers the damage our obsession with metrics is causing and shows how we can begin to fix the problem. Filled with examples from education, medicine, business and finance, government, the police and military, and philanthropy and foreign aid, this brief and accessible book explains why the seemingly irresistible pressure to quantify performance distorts and distracts, whether by encouraging "gaming the stats" or "teaching to the test"....

Artificial Intelligence isn’t just for tech giants — it’s your new business partner. Whether you're a side hustler, entrepreneur, or visionary in the making, The AI Cash Code reveals how to transform today’s smartest tools into real, scalable income streams.

In AI and the Octopus Organization: Building the Superintelligent Firm, leading futurist Jonathan Brill and innovation expert Stephen Wunker unveil a groundbreaking vision for how organizations must evolve to survive and thrive in the age of artificial intelligence. Drawing inspiration from the octopus, an ancient creature noted for both rapid adaptation and distributed intelligence, the authors show that only businesses that rewire their structure, leadership, and decision-making can unlock AI's full potential.

Artificial intelligence is forecasted to have trillions of dollars of impact on businesses and the economy, yet many marketers struggle to understand what it is and how to apply it in their marketing efforts. The truth is, AI possesses the power to change everything. Marketing Artificial Intelligence draws on years of research and dozens of interviews with AI marketers, executives, engineers, and entrepreneurs. Roetzer and Kaput present the current potential of AI, as well as a glimpse into the near future.

Are you an entrepreneur or business leader, feeling overwhelmed by AI assistants, chatbots, machine learning, Agentic AI and the surge of Large Language Models, but don’t know how to make them work for your business? What if you could have repetitive and time-consuming tasks managed by Artificial Intelligence—freeing you, your team and your business to focus on innovation, strategic thinking, and next-level customer experiences? Whether you’re a total beginner or already know some AI basics but haven’t explored AI agents deeply, this book will guide you.

A rich, narrative explanation of the mathematics that has brought us machine learning and the ongoing explosion of artificial intelligence Machine learning systems are making life-altering decisions for us: approving mortgage loans, determining whether a tumour is cancerous, or deciding whether...

A potent exploration of the power of blockchains to reshape the future of the internet—and how that affects us all—from influential technology entrepreneur and startup investor Chris Dixon “A must for anyone who wants to better understand the real potential of blockchains and web3...

We live in a time of vast changes that include accelerating globalization, mounting quantities of information, the growing hegemony of science and technology, and the clash of civilizations. Those changes call for new ways of learning and thinking in school, business, and the professions. Listen as psychologist Howard Gardner defines the cognitive abilities that will command a premium in the years ahead.

Talent doesn’t make the team—the team makes the talent. Why are some teams more motivated, innovative, and successful than others? Why do some groups of talented people fall short against lesser teams? And how do you go about building a high-performing team? Dr. David Burkus understands that to build the best team, you must first shape the habits and practices that bring out the best in each member. Best Team Ever reveals what some of the world’s most effective teams do and shows you how you can do the same.

Before cell phones that fit in the palm of your hand and slim laptops that fit snugly into briefcases, computers were like strange, alien vending machines. They had cryptic switches, punch cards, and pages of encoded output. But in 1975, a young engineering wizard named Steve Wozniak had an idea: What if you combined computer circuitry with a regular typewriter keyboard and a video screen?

In this urgent, authoritative book, Bill Gates sets out a wide-ranging, practical--and accessible--plan for how the world can get to zero greenhouse gas emissions in time to avoid a climate catastrophe. Bill Gates has spent a decade investigating the causes and effects of climate change. With...

A NEW YORKER BEST BOOK OF THE YEAR A sweeping and captivatingly told history of clothing and the stuff it is made of—an unparalleled deep-dive into how everyday garments have transformed our lives, our societies, and our planet. “We learn that, if we were a bit more curious about our...

No experience in farming? No problem! The Profitable Hobby Farm gives you all the tools you need to launch a thriving hobby-farm business. Based on the author's expert guidance and the motivating experiences of other small farmers, it shows you how to blend strategy, marketing, and money management in order to prosper. The Profitable Hobby Farm provides sound, friendly start-up advice on a variety of topics essential to making an initial foray into a local-foods venture. A supplemental PDF is included with this audiobook.