Science Business

Emotions are inseparable from how we humans think, choose, and act. In Emotional Design, cognitive scientist Don Norman shows how the principles of human psychology apply to the invention and design of new technologies and products. In The Design of Everyday Things, Norman made the definitive case for human-centered design, showing that good design demanded that the user's must take precedence over a designer's aesthetic if anything, from light switches to airplanes, was going to work as the user needed.

Whether you're a total beginner or a seasoned entrepreneur, this 4-in-1 guide delivers everything you need to turn ChatGPT into a money-making machine. Inside, you'll discover step-by-step strategies to build passive income, launch profitable side hustles, and scale to full-time freedom using the world's most powerful AI tool.

This autobiography collection contains My Life and Work: The Autobiography of Henry Ford, My Inventions: The Autobiography of Nikola Tesla, and The Autobiography of Benjamin Franklin.

“I love this book. How to Be Bold is a practical road map filled with real-life stories that will inspire you and help you find courage when it matters most.” —Mel Robbins, New York Times bestselling author and host of The Mel Robbins Podcast From the distinguished Harvard Business School...

This book is a guide for leaders seeking to build a community, to strengthen the community they already have, or who may not think of themselves as community leaders but who are envisioning a group they hope to create. These communities can be formal, with official memberships and administrations, or informal, tied by shared values and commitments.

Honeybees make decisions collectively-and democratically. Every year, faced with the life-or-death problem of choosing and traveling to a new home, honeybees stake everything on a process that includes collective fact-finding, vigorous debate, and consensus building. In fact, as world-renowned animal behaviorist Thomas Seeley reveals, these incredible insects have much to teach us when it comes to collective wisdom and effective decision making.

Obtenir un MBA (Master of Business Administration) est cher et pas toujours rentable. C'est ce constat qui a poussé Josh Kaufman à créer le site web PersonalMBA.com (devenu rapidement une référence) comme une alternative possible aux formations proposées dans les écoles de commerce. Sur son site, il partage sa liste de lecture des meilleurs livres de business à dévorer et il explique de manière simple les concepts et les principes à connaître pour réussir sa carrière ou son entreprise.

What if you could guide others towards their own realizations, revealing hidden truths and fostering deeper connections? The frustration of feeling unheard, of struggling to articulate your thoughts, is a familiar feeling, right? But what if there was a way to break through that barrier, to become a master of communication, a champion of clarity? This book unveils the secrets of the Socratic method, a powerful tool for unlocking wisdom and revealing truths through insightful questioning.

In The Smart Negotiator: Unlocking the Power of AI and Human Insight, internationally renowned trainer, speaker, and professor Dr. Keld Jensen takes you on a groundbreaking journey to redefine what it means to be a smart negotiator in a world where human skills meet the transformative capabilities of artificial intelligence. Through engaging commentary, real-world case studies, and AI-driven examples, this book unveils a new perspective on strategic negotiation—where timeless principles like trust and cooperation are amplified by cutting-edge technology.

We are entering a new technological age in which artificial intelligence and immersive media will transform society at all levels, mediating our lives by altering what we see, hear, and experience. If managed well, this could unleash a new age of abundance. If managed poorly, this technological revolution could easily go astray, compromising our privacy, autonomy, agency, and humanity. Two industry veterans provide a data-driven debate on whether the new world we're creating will be a technological utopia or an AI-powered dystopia and give guidance on how to aim for the best future we can.

Winner of the FT and Schroders Business Book of the Year Award Named a Best Book of 2025 by The Economist “Framed as a biography of Jensen Huang, the only CEO Nvidia has ever had, the book is also something more interesting and revealing: a window onto the intellectual, cultural, and economic...

In this updated and expanded edition of Human + Machine—including a new chapter on gen AI—Daugherty and Wilson show that the essence of the AI paradigm shift is the transformation of all business processes within an organization, whether related to breakthrough innovation, everyday customer service, or personal productivity habits. As humans and smart machines collaborate ever more closely, work processes become more fluid and adaptive, enabling companies to change them on the fly—or completely reimagine them.

The bestselling guide for yoga teachers and trainers, revised and updated—a comprehensive Yoga Alliance-aligned manual of asanas, breathing techniques, yogic foundations, and more. Revised and updated, Teaching Yoga by yoga expert Mark Stephens is one of the most popular resources for new and...

Having leverage—in the form of intelligence, charm, beauty, money, status, or insider knowledge—often gives you an advantage in an interaction. When it doesn’t, or when you don’t have any, people often turn to tricks and schemes that run the risk of damaging personal relationships. In The Upper Hand human behavioral scientist and sought-after speaker, advisor, and coach Dr. Abbie Maroño shows you how to influence people and situations in your favor with skill and integrity—and without the need for leverage or coercion.

Women are the future of American business. According to a recent Nielsen report, women will control two-thirds of American consumer wealth in less than a decade. And yet almost all business and success literature is still written for men - dispensing advice that doesn't take into account women's unique strengths or address the demands of family life on mothers.

Harness the principles of synchronicity and flow to live better, work smarter, and find purpose in your life When we align with circumstance, circumstance aligns with us. Using a cutting-edge scientific theory of synchronicity, Sky Nelson-Isaacs presents a model for living "in the flow"--a state...

From professional athletes like Tiger Woods and Michael Jordan to philosophers like Confucius, inspirational business books love to suggest that listeners can succeed in business and in life by adopting the traits of their famous subjects. In Z.E.O. by Scott Kenemore, frustrated employees will finally find inspiration in a source they can already relate to: zombies!

Esta sencilla máxima muestra elocuentemente la teoría básica de este libro: el problema esencial del desarrollo personal no está en las circunstancias, sino en nuestra actitud vital.

Get Together is a practical and heartfelt guide to cultivating a community. Whether starting a run crew, connecting with fans online, or sparking a movement of K-12 teachers, the secret to getting people together is this: Build your community with people, not for them. In Get Together, Bailey, Kevin, and Kai share true stories of everyday people who created thriving communities, both in-person and online.

Under the aegis of machine learning in our data-driven machine age, computers are programming themselves and learning about - and solving - an extraordinary range of problems, from the mundane to the most daunting. Today it is machine learning programs that enable Amazon and Netflix to predict what users will like, Apple to power Siri's ability to understand voices, and Google to pilot cars.