Science Research

Once a shoestring operation built on plywood sets and Australian rules football, ESPN has evolved into a media colossus. A genius for cross-promotion and its near-mystical rapport with its viewers empower the network to set agendas and create superstars, to curate sports history even as it mainstreams the latest cultural trends. Travis Vogan teams archival research and interviews with an all-star cast to pen the definitive account of how ESPN turned Xs and Os into billions of $$$.

Facts are and must be the coin of the realm in a democracy. Unfortunately, for citizens in the United States and throughout the world, distinguishing between fact and fiction - always a formidable challenge - is now more difficult than ever, as a constant stream of questionable information pours into media outlets. Lewis argues forcefully that while data points and factoids abound, it is much harder to get to the whole truth of complex issues in time for that truth to guide citizens, voters, and decision makers.

What is embryonic stem cell research? Why is it so controversial? What is its relationship to human cloning? Events are moving so fast and biotechnology seems so complicated that many of us don't have an informed opinion about issues that are remaking the human future before our very eyes.

The romance novel has the strange distinction of being the most popular but least respected of literary genres. While it remains consistently dominant in bookstores and on best-seller lists, it is also widely dismissed by the critical community. Scholars have alleged that romance novels help create subservient readers, who are largely women, by confining heroines to stories that ignore issues other than love and marriage.

The beauty industry - which once revolved around creams and powders, subtle agents to enhance beauty - has become the anti-aging industry, overrun with steroids, human growth hormone injections, and bio-identical hormones, all promoted as cures for getting old. Acclaimed BusinessWeek science reporter Arlene Weintraub takes us inside this world, from the marketing departments of huge pharmaceutical companies to the backroom of your local pharmacy to celebrity enthusiasts like Oprah.

By one expert's prediction, within 20 years half of Americans will have body implants that tell retailers how they feel about specific products as they browse their local stores. The notion may be outlandish, but it reflects executives' drive to understand shoppers in the aisles with the same obsessive detail that they track us online. In fact, a hidden surveillance revolution is already taking place inside brick-and-mortar stores, where Americans still do most of their buying.

Tap into the power of effective user research—demonstrate your ability to utilize user-effective techniques and obtain meaningful results, land the UX job of your dreams! Are you currently aspiring to become a UX designer or preparing for a career change? Are you already working as a designer but lacking in research experience and therefore missing out on more successful project outcomes? Perhaps you are a product manager who is keen to solve your users’ pressing problems… or a startup founder wishing to ensure the success of your product.

The American child welfare system is bent toward protecting adults, not children. Kids in danger are treated instrumentally to promote the rehabilitation of their parents, the welfare of their communities, and the social justice of their race and tribe. It is time to stop letting efforts to fix the child welfare system get derailed by activists who are concerned with race-matching, blood ties, and the abstract demands of social justice, and start asking the most important question: Where are the emotionally and financially stable, loving, and permanent homes where kids can thrive?

Believers is a scientist's answer to attacks on faith by some well-meaning scientists and philosophers. It is a firm rebuke of the "Four Horsemen" - Richard Dawkins, Daniel Dennett, Sam Harris, and Christopher Hitchens - known for writing about religion as something irrational and ultimately harmful. Anthropologist Melvin Konner explores the psychology, development, brain science, evolution, and even genetics of the varied religious impulses we experience as a species.

Compilación de entrevistas y reportajes publicados en diversos medios como El Universal, Sin embargo, Variopinto entre otros. Se trata de historias de mujeres que han encontrado diversas maneras de enfrentar la violencia de género y discriminación.

"Daniel Matamala ingresa, con la lucidez que lo caracteriza, al territorio siempre necesario de la deconstrucción inteligente de las tramas en que se articulan las elites políticas y económicas. Unas tramas que permiten leer un tejido social donde el poder del dinero avanza sobre el poder político para contaminarlo. La reunión de columnas que el libro presenta permite leer cómo operan los privilegios múltiples e incesantes que posibilitan que la ley se retire de las zonas más privilegiadas o trabaje débilmente, o sencillamente no opere." (Diamela Eltit)

With each passing day the potential reach of a single false news story — and its ability to negatively impact all of us — grows in both size and scope. Although politicians, activists, and ordinary citizens regularly complain about deceptive or biased news reports, they tend to define fake news as anything with which they happen to disagree, thus compounding the problem even further.

Las señales estaban a la vista, no solo en las calles sino en todos y cada uno de los informes de organismos internacionales. No verlas era un acto voluntarioso de ocultamiento de la realidad. Son más que simples dolores de crecimiento asociados a la modernización de Chile, tan exitosa en algunos aspectos, como el combate a la pobreza o la liberalización de la vida social.

Have you logged into Facebook recently? Searched for something on Google? Chosen a movie on Netflix? If so, you've probably been an unwitting participant in a variety of experiments - also known as randomized controlled trials - designed to test the impact of different online experiences. In this book, Michael Luca and Max Bazerman explain the importance of experiments for decision making in a data-driven world.

In his blistering new audiobook, Bias in the Booth, sports reporter and commentator Dylan Gwinn takes you inside the sports media spin machine to reveal what they hope you won't notice: The sports media are no different from the news and entertainment media.

This year has seen unprecedented scrutiny of Rupert Murdoch’s empire in Britain. But what about in Australia, where he owns 70 per cent of the press? In Bad News, Robert Manne investigates Murdoch’s lead political voice here, the Australian newspaper, and how it shapes debate. Since 2002, under the editorship of Chris Mitchell, the Australian has come to see itself as judge, jury and would-be executioner of leaders and policies. Is this a dangerous case of power without responsibility?

In this thought-provoking and highly listenable book, Robert Mann provides a concise, engaging study of the "Daisy Girl" ad, widely acknowledged as the most important and memorable political ad in American history. Commissioned by Johnson's campaign and aired only once during Johnson's 1964 presidential contest against Barry Goldwater, it remains an iconic piece of electoral propaganda, intertwining cold war fears of nuclear annihilation with the increasingly savvy world of media and advertising.

There's No Crying in Newsrooms tells the stories of remarkable women who broke through barrier after barrier at media organizations around the country over the past four decades. They started out as editorial assistants, fact checkers, and news secretaries and ended up running multi-million-dollar news operations that determine a large part of what Americans read, view, and think about the world.

Today, nearly one million books are published each year. But is the era of the book as we know it - a codex of bound pages - coming to an end? And if it is, should we celebrate its demise and the creation of a democratic digital future, or mourn an irreplaceable loss?

Armed with unprecedented access to Edison's workshop diaries, notebooks, and letters, Israel brings fresh insights into how the inventor's creative mind worked. For the first time, much attention is devoted to his early family life in Ohio and Michigan, where the young Edison honed his entrepreneurial sense and eye for innovation as a newsstand owner and editor of a weekly newspaper. These experiences underscore the inventor's later successes with new resonance and pathos.