Small Business Development

Is your business struggling to meet its growth plans? When your marketing and sales departments have different goals and strategies your company’s revenue growth suffers. Being a specialist in the business development space for years, we’ve seen this disconnect between sales and marketing first-hand. Too often, sales and marketing fail to work together which results in you losing time, money and new clients.

Working to Restore examines revolutionary approaches in nine areas: agriculture, waste, supply chain, inclusivity for the collective good, women in the workforce, travel, health, energy, and finance. The companies profiled are solving global issues: promoting responsible production and consumption, creating equitable opportunities for all, encouraging climate action, and more. Chhabra highlights how their work moves beyond the greenwashed idea of “sustainability” into a new era of regeneration and restoration.

Are you struggling to grow your online presence as a writer, coach, or speaker? Do you want to attract more leads and boost your sales? Look no further! "Build Your Audience" is your ultimate guide to mastering the art of audience growth in just 60 days. In this fourth installment of the Your Message Matters Series, you'll discover proven strategies to build a loyal following and establish your brand online. Whether you're just starting or looking to scale, this book offers actionable insights tailored to your needs.

The duo that explained the digital revolution in restaurants now brings your restaurant a how-to guide. The digital restaurant revolution is well underway. Restaurants that survived the pandemic now have the opportunity to step back and consider how to best serve digital demand.

Avoiding the Continuous Appearance Trap: 12 Questions to Understand What’s Truly Underneath Your Culture is a transformational book that weaves together the stories of two companies that, on the surface, appear to be quite similar. Underneath, however, they couldn’t be more different.

Présentation du cours: "La créativité est contagieuse, faites-la tourner", disait Einstein qui à force de s'imaginer voyageant sur un photon a découvert la relativité. Certes, passer du "pourquoi ?" au "pourquoi pas ?" procure suffisamment de jubilation pour que chacun contamine son entourage sans inutiles scrupules. Mais cela n'est rien encore. Philippe Verhaeghe nous gratifie aussi du "comment ?". La créativité est d'abord affaire de méthode. La créativité est ensuite le ressort de l'innovation.

Simple, effective techniques for developing a healthier attitude toward life and finding the confidence you need to achieve your goals. Offering simple, time-tested techniques for zeroing in on and rewriting negative, self-destructive patterns of thought and behavior that a person can acquire over a lifetime, cognitive behavioral therapy (CBT) is a powerful therapeutic approach that has been proven to be highly effective in helping overcome an array of psychological and behavioral problems, from eating disorders and drug addiction to low self-esteem and phobias.

As an ambitious person, I inevitably have a lot on my plate. In just two years, I went through pretty much every life change you can imagine. I planned our wedding, got married, moved jobs, moved countries, wrote and published a book, completed an MBA, became a father to my baby son, and then coped with his sudden serious illness, all whilst working full time. I had to be the lion. I created new habits and thought patterns, and reconnected with my purpose to get sh*t done. I became stronger, a master of time management, productivity, and motivation. As a result my goals got closer.

What's Wrong with China is the widely anticipated follow-up to Paul Midler's Poorly Made in China, an expose of China manufacturing practices. Applying a wider lens in this account, he reveals many of the deep problems affecting Chinese society as a whole. Once again, Midler delivers the goods by rejecting commonly held notions, breaking down old myths, and providing fresh explanations of lesser-understood cultural phenomena.

Branding is more than a great logo. A brand is the essence of an organization - its DNA - impacting its continual success. It is absolutely essential to get it right. Brand managers, marketers, and executives have long turned to this trusted guide to troubleshoot their branding problems. Written by an acknowledged expert with 30 years of experience building world-class brands, Brand Aid covers topics ranging from research and positioning to brand equity management and architecture strategy.

Appalachia has played a complex and often contradictory role in the unfolding of American history. Created by urban journalists in the years following the Civil War, the idea of Appalachia provided a counterpoint to emerging definitions of progress. Early 20th-century critics of modernity saw the region as a remnant of frontier life, a reflection of simpler times that should be preserved and protected.

In the wake of economic downturn, foreign competition, spiking oil prices, and even war, American business throughout this decade has been thrust into crisis. To improve their performance, corporations everywhere have adopted a wide range of tools and techniques, yet many continue to struggle. Going Lean points to a better way.

Have you ever dreamed of owning your own company but don't know where or how to begin? Do you want to be in charge of your future and set the rules? Well there are no shortcuts and easy money, but having a clear cut way to get there makes all the difference. This program was designed with that in mind. We give you the knowledge and tools it takes to start your own business and turn your dreams into reality. This course is results driven, packed with actionable plans, and you set the pace.

Do you have a million-dollar idea, but don't know how to bring it to life? Are you tired of hearing about successful inventors and wondering how they made it to the top? Look no further. How to Bring Your Million-Dollar Vision to Life: A Step-by-Step Guide to Achieving Million-Dollar Success With Your Ideas & Inventions is here to help!

In this innovative book, Jürgen Salenbacher shares his unique personal coaching method designed to develop creative thinking and innovation. The method, which originated as a career management tool, can be used by anyone who wishes to explore what they have to offer the world. In five succinct chapters, Salenbacher reveals how to use brand positioning methodology to discover where to go next.

For over 15 years, consultants, both internal and external, have relied on Peter Block's landmark best seller, Flawless Consulting, to learn how to deal effectively with clients, peers, and others. Using illustrative examples, case studies, and exercises, the author, one of the most important and well known in his field, offers his legendary warmth and insight throughout this much-awaited second edition.

To be on the frontline of entrepreneurship, you must be bold and take risks. But the need to achieve can be as addictive as drugs, with serious side effects. It can make you feel isolated, uncertain, and trapped on an emotional roller-coaster ride full of euphoric highs and devastating lows. But there’s a way to get back onto solid ground. An accomplished entrepreneur and recovering gambling and drug addict, Michael Dash realized his gaming obsession and his drive to succeed were two sides of the same coin.

Kathleen Shannon and Emily Thompson are self-proclaimed "business besties" and hosts of the top-ranked podcast Being Boss, where they talk shop and share their combined expertise with other creative entrepreneurs. Now they take the best of their from-the-trenches advice, giving you targeted guidance on: The Boss Mindset: how to weed out distractions, cultivate confidence, and tackle "fraudy feelings"; Boss Habits: including a tested method for visually mapping out goals with magical results; and Boss Money: how to stop freaking out about finances and sell yourself (without shame).

Listeners will learn how to work through the four steps of The Invention Cycle: Imagination (envisioning things that do not yet exist), Creativity (applying your imagination to address a challenge), Innovation (applying creativity to generate unique solutions), and Entrepreneurship (applying innovation to bring ideas to fruition, where our ideas then gain the power to inspire the imaginations of others). Using each step to build upon the last, you can create something complex, interesting, and powerful.

Jonathan Fields knows the risks - and potential power - of uncertainty. He gave up a six-figure income as a lawyer to make $12 an hour as a personal trainer. Then, married with a three-month old baby, he signed a lease to launch a yoga center in the heart of New York City...the day before 9/11.