Small Business Development

In Design to Grow, a Coca-Cola senior executive shares both the successes and failures of one of the world's largest companies. In this rare and unprecedented behind-the-scenes look, David Butler and senior Fast Company editor Linda Tischler, use case studies to show how this works at Coca-Cola - and how other companies can use the same approach to grow their business. This audiobook is a must for managers inside large corporations as well as entrepreneurs just getting started.

Presenting a down-to-earth explanation of the basic principles of emotional intelligence, how to develop its basic skills, and their role in the lives of self-made multi-billionaires, this book will help you discover what it takes to succeed so that you can make way for a real change in your entrepreneurial career.

Si eres un empresario o quieres convertirte en uno, la autodisciplina es una de las habilidades más importantes que debes desarrollar para alcanzar el éxito. El mundo empresarial puede ser una vertiginosa montaña rusa. Pondrá a prueba tu fuerza de voluntad y tu persistencia una y otra vez, como nada más lo hará. Prepárate para esta jornada leyendo Autodisciplina para empresarios.

Lo que vas a encontrar en este libro es una caja de herramientas prácticas para mejorar, día a día, tu salud física y mental, tus relaciones y tu economía. Más de doscientas personas han pasado por Tengo un Plan y nos han permitido reunir todas estas claves. Te ofrecemos 39 principios de los mayores expertos en cada área, sintetizados con el objetivo de que los apliques fácilmente en tu rutina. Si consigues hacer tuyo uno de estos principios y que tu vida sea un poco mejor, para nosotros ya habrá merecido la pena.

Descubra un análisis exhaustivo y profundamente informado sobre el papel crucial de las mujeres en el panorama emprendedor global. Este libro explora la importancia vital del emprendimiento femenino para la innovación económica y el crecimiento sostenible, contextualizando las tendencias globales y regionales que impulsan el aumento significativo de startups lideradas por mujeres.

Wish you knew how to walk up to anyone and break the ice effortlessly? Do you hope to avoid awkward silences and make an instant impression? You'll get more than that in this book: not only what, when, and how to say it, but the exact roots of why from human psychology and interaction.

Many business owners downplay the importance of managing their finances—until they’re in trouble. When a business can’t meet payroll and supplier bills are overdue, when a loyal customer leaves and there’s a huge tax bill looming, that’s when owners discover the 101 Dumb Financial Mistakes they’ve been making. 101 Dumb Financial Mistakes and How to Avoid Them helps business owners prevent these mistakes before it is too late and they are in the middle of a financial crisis.

In his latest work, The Price Whisperer, Per Sjöfors explores the complex network of variables that regulate customer perception of price and value, that is, why people buy one product and not another. By isolating key factors that determine a target market’s willingness to pay, businesses can effectively hack their existing model, thereby increasing asking price and sales volume. It’s not black magic, it’s human psychology.

Working to Restore examines revolutionary approaches in nine areas: agriculture, waste, supply chain, inclusivity for the collective good, women in the workforce, travel, health, energy, and finance. The companies profiled are solving global issues: promoting responsible production and consumption, creating equitable opportunities for all, encouraging climate action, and more. Chhabra highlights how their work moves beyond the greenwashed idea of “sustainability” into a new era of regeneration and restoration.

For the past 25 years, Nexstar Network's mission has been to provide everything the independent residential plumbing, HVAC, and electrical contractor needs to succeed. In On the Shoulders of Giants, Nexstar's CEO Jack Tester has articulated for the first time, with passion and conviction, the organization's overall philosophy and thinking all in one place, capturing for the next generation all that Nexstar has learned specifically for owners of plumbing, heating, cooling, and electrical businesses.

Business conferences and other networking events often require a significant investment of your time and money, but are you getting the maximum benefit in return? Anyone can benefit from better networking skills, and Conference Crushing provides you with 17 highly effective skills you can put to work for building better relationships and growing a wider, stronger network.

Is your business struggling to meet its growth plans? When your marketing and sales departments have different goals and strategies your company’s revenue growth suffers. Being a specialist in the business development space for years, we’ve seen this disconnect between sales and marketing first-hand. Too often, sales and marketing fail to work together which results in you losing time, money and new clients.

Have you been struggling with setting boundaries? Do you know how to be assertive in business? You may be lacking confidence, and this guide is for you. This audiobook offers strategies that will help you become a better version of yourself. It is time to shine and show your worth. The root of confidence and support starts with you, and this audiobook will show you how to access it. From this collection, you will learn how to be assertive, and make your point across, become a better speaker, and much more.

This radical and rigorous rethinking of the traditional MBA program combines solid business principles with a commitment to environmental and social justice.

Are you waiting for that once-in-a-lifetime opportunity to change your life, change your business or change the world? How will you know when it comes? How will you be sure you're ready? This book is not about waiting for an opportunity that might never come. It's a book for right now containing ideas and strategies that can be employed right away, and will ensure that you attract opportunities, whether big or small, all the time.

Get an inside perspective on the entertainment distribution revolution from an executive who lived it with Netflix, Redbox, and MoviePass, and who continues to consult, speak, and share his unique understanding of how to disrupt the status quo and adapt to what the customer wants. Mitch Lowe will tell the inside story of the dramatic evolution of the entertainment business, from the days of early cable television, Beta, and VHS to a world where consumers have infinite choice and control of the movies they see.

Are You Fully Charged? reveals the three keys that matter most for our daily well-being, as well as our engagement in our work. Drawing on the latest and most practical research from business, psychology, and economics, this audiobook focuses on changes we can make to create better days for ourselves and others.

Struggling with profitability? Suffering from margin erosion? Dealing with frustrated teammates stuck on low-value tasks? Join fellow founders and CEOs who are revolutionizing their businesses with a different approach. Outsource to Profits is your prescriptive guide to boosting profitability by harnessing offshore talent, giving you more options for your business.

The duo that explained the digital revolution in restaurants now brings your restaurant a how-to guide. The digital restaurant revolution is well underway. Restaurants that survived the pandemic now have the opportunity to step back and consider how to best serve digital demand.

"Si j'avais demandé à mes clients ce qu'ils voulaient, ils m’auraient répondu 'des chevaux plus rapides' ", disait Henry Ford. Comme quoi, on ne doit pas aborder son marché à partir de clichés comme l'a peut-être fait Kodak. La compétition mondiale avait pour objet la détention des capitaux. Mais aujourd'hui c'est plutôt la culture des idées qui permet de se développer. Il s'agit de générer régulièrement des idées rupturistes.