Small Business Development

"Content Inc." de Joe Pulizzi es un faro brillante en el vasto océano del emprendimiento. Este libro es una guía esencial para aquellos que buscan el éxito empresarial desde cero. Joe Pulizzi comparte su propio viaje personal, desde empleado corporativo hasta emprendedor multimillonario, y desvela su innovador modelo de negocio basado en contenidos.

In che modo lo storytelling può attirare clienti, influenzare il pubblico e trasformare la tua azienda? "Il momento in cui assumi il controllo delle tue storie, assumi anche il controllo del tuo business e della tua vita". Ormai è risaputo che le storie sono lo strumento migliore e più innovativo in ambito di business e che lo storytelling è in grado di fare qualsiasi cosa, come aiutare i leader a potenziare le doti comunicative, motivare i team addetti alle vendite e ottenere nuovi clienti, strappandoli ai competitor.

It’s not the iPhone, but VC, that is Silicon Valley’s greatest export—it’s the key ingredient of innovation and provides the toolkit for inventors and start-up founders around the world to become powerful, multibillion-dollar companies.

Frank Altman, a legendary figure in the Community Development Finance industry, offers a systematic argument for why and how American capitalism can be extended to people from every walk of life, including those from low-income census tracks. He explores the history and cultural realities that have created an unequal financial playing field, particularly for BIPOC communities and how innovative approaches can create sound investment devices and exponential growth in minority and women-owned businesses and increase levels of home ownership.

★私たちが“群れ”で働く意味は、どこにあるんだろう──？【各氏大絶賛!!】◎入山章栄氏（早稲田大学大学院教授）「すばらしい！日本中の経営者が読むべきだ。

Brave is a handbook for being more courageous. For busy people on the go, its short, focused chapters provide practical tools and empowering perspectives to help you build your "courage muscles" in your work, relationships, and life. Drawing on her background in business, psychology and coaching, author Margie Warrell will guide you in moving past the fears, doubts, and beliefs that keep you from making the changes, and taking the chances, you need to enjoy the fulfillment and success you desire.

Difficult questions can be thrown at you from your first job interview through to challenges you get when you've made it to the top. If you find yourself on the firing line on a regular or occasional basis, this is the perfect go-to guide to help you turn tough questions into positive opportunities. Great Answers to Tough Questions at Work promotes a confident "win-win-win" mind-set for questioner, answerer, and wider audiences beyond. Author Michael Dodd provides golden formulae and proven strategies for constructing inspirational answers.

Dass an der digitalen Transformation kaum ein Unternehmen vorbeikommt, ist inzwischen allgemein bekannt. Trotzdem bleibt die Frage, wie eine Digitalstrategie konkret aussehen und umgesetzt werden kann. Andreas Holtschulte zieht als Vergleich die Sanierung seines Hauses heran und ermöglicht so einen einfachen Zugang zu dem sehr abstrakten Thema. "Großbaustelle digitale Transformation" zeigt praxisnah, welche Unternehmensbereiche von digitalen Innovationen wie künstlicher Intelligenz profitieren können, wie die Umsetzung gelingt, welche Fallstricke es zu vermeiden gilt und wie die neuen Systeme sicher werden.

Have you ever wished you could make money doing what you love? Hobby Boss is a simple step-by-step system for creating a profitable online business out of your favourite hobby - by teaching that hobby to other enthusiasts! Based on Steve Mastroianni's own success in building a six-figure annual revenue with his hobby business, Hobby Boss walks you through Steve's "Four Pillars of Profit" for creating and growing any online hobby enterprise. Use them to quickly create your first solution, your first sale, and your first customer success story.

The Smart Accelerated Success System (A.S.S.) for Your Business Strategy (B.S.) is a model to put nitrous into your success engine. This audiobook contains the tools of thought to move you past any blocks in your life and propel you into the greatness that has always been inside of you. Each time you listen to the audiobook, a new lesson will appear to you, unlocking the secret to your next level of your success!

If you’re like most women, you're still climbing out of a hole created by the worst economic recession since the Great Depression. If that's not enough angst to deal with, your boss wants it yesterday, your kids want it today, and your spouse wants it tonight. We also face an onslaught of time-sucking distractions: the Internet, email following you everywhere, Facebook, Twitter, texting, and virtual relationships - all competing with our ability to accomplish Big Things in our lives.

Are you feeling lonely, isolated, or withdrawn at work? Putting in too much effort, and all you have is a bunch of data? Do you feel disengaged, distant, or drained? Would you like to meet more nice people? Want to have enjoyable, comfortable conversations with less "heavy lifting" and awkwardness? Stop being a "collector" and become a connector!

Our world will change more in this century than in all of human history, driven by many factors including technology, climate change, demographics and inequality. Such extreme change is throwing up unprecedented opportunities and creating an ‘adaptive challenge’ for individuals, organizations and societies. Those who can adapt to a fast-flowing, complex, volatile and uncertain world will flourish. Those who cannot will suffer greatly. There are clear signs everywhere that we need new ways to think about the world and our place in it.

★進化思考──それは、生物の進化のように二つのプロセス(変異と適応)を繰り返すことで、本来だれの中にもある創造性を発揮する思考法。

上司や先輩に「指示」を仰ぎながら仕事を進める。「計画やコンセプト」をしっかり固めてから行動する。気になった課題を指摘して、改善を提案する。どれも社会人として模範的な考え方であり、行動です。

Descubra como fazer um branding forte e ser a empresa coerente entre o que é, faz e fala! Ana Couto é precursora da disciplina do branding no Brasil e acredita que, se as marcas nacionais fizerem uma gestão rigorosa do intangível com foco em criação de valor, terão plenas condições de se manterem firmes e fortes no mercado, além de competir em pé de igualdade com gigantes globais. Por isso, no audiobook, A (r)evolução do branding, ela mostra que as empresas devem estar prontas para: Descobrir como criar um branding forte; Perceber o momento ideal para um rebranding.

"2025年までに、70%の組織がテクノロジースタック全体でデジタルアダプションプラットフォームを活用するようになり、不十分だったアプリのユーザーエクスペリエンスを改善できる"

Are you hungry for growth? Southern Utah entrepreneur Steve Holm is dedicated to being a student of leadership. On his own personal journey, he's found guidance in countless self-help books. Now, he's condensed the best mentors advice and his most valuable life lessons into one approachable and easy-to-digest book. With a perfect combination of personal experience and professional wisdom, Elevate Your Life is an accessible guide to improvement and long-term growth.

The market is changing, and more requirements are coming. How do I meet them? What do ESG, TCFD, NZ, CN, ISO mean? How do they help me? How will acting on the climate bring opportunities to my organization? The Planet is facing a climate crisis and the 6th great extinction at the same time. People are facing the biggest transformation since the Internet and smartphones—a Phase Change—in this decade. How can my organization ensure its Profits? This book describes strategies—smart climate moves—to address these challenges.

半導体業界「キーマン中のキーマン」が提言する「日本再生戦略」。日本経済がしくじり体質から脱却し、復活するかどうかは「最先端半導体」にかかっている！