Small Business Management

People often spend years on working on startup ideas that fail - and they could have known long before, had they asked the hard questions earlier. Five-time tech founder Dave Parker has been there, and in Trajectory: Startup he offers a path to get you from ideation to launch and revenue in just six months. Parker shares advice on: what makes a good idea that makes money; recruiting and working with cofounders; asking customers what product they want (customer development); how to build a tech product even as a non-tech founder; and more.

Listen to this book at your own risk. It contains ideas that may lead to a profound self-awakening. An introspective journey for those in the trenches of today's modern organizations, Deep Change is a survival manual for finding our own internal leadership power. By helping us learn new ways of thinking and behaving, it shows how we can transform ourselves from victims to powerful agents of change. And for anyone who yearns to be an internally driven leader, to motivate the people around them, and return to a satisfying work life, Deep Change holds the key.

Take Your Shot is the story about Russ Hibbert. Russ is a hard worker, dedicated to his wife and children, and building a career as a golf professional. But one day he wakes up and realizes his business is going nowhere. A chance meeting with business coach, David, leads to a dramatic change and an opportunity, for Russ, to design the business that he always wanted.

Business partnerships are wonderfully complex entities. As with all relationships, they are vulnerable and subject to fallibility. If you think the fact that one in every two marriages in the United States ends in divorce (that's one every 36 seconds!) is unbelievable, then consider this: The number is significantly higher for business partnerships; about 70 percent of them fail. As a business partnership relationship coach, my mission is to help flip this fail/succeed ratio.

In this offbeat approach to leadership, college president Steven B. Sample - the man who turned the University of Southern California into one of the most respected and highly rated universities in the country - challenges many conventional teachings on the subject. Here, Sample outlines an iconoclastic style of leadership that flies in the face of current leadership thought, but a style that unquestionably works, nevertheless.

Lifelong learning has become a multibillion-dollar business, with more than 60 million adults currently engaged in webinars, webcasts, in-house training, continuing education classes, and more. But it is also an industry in flux, as newcomers topple old-guard organizations that can’t keep pace with the need for instant access to materials and flexible delivery methods, as well as demands for community and connection.

Rob Sperry is one of the top coaches and leaders in the network marketing industry. With decades of experience and success in his network marketing business, Rob is now known for hosting the most prestigious masterminds in all of the network marketing profession. Rob has a passion for processes, making it simple, and finding wins that create momentum for everyone in the network marketing business. Rob's life's work is coaching and showing people the way to create the lifestyle that they have always wanted through network marketing.

Baseline Selling: How to Become a Sales Superstar by Using What You Already Know About the Game of Baseball will dramatically change the way we approach the sales process, replacing the gratuitous complexity advocated by today's sales "experts" with an elegant and very effective simplicity. Studies have shown that the selling techniques of the last two decades have had very little impact on most of the sales population. Why?

Here’s what’s happened...you’ve become the bottleneck in your business, wondering why it isn’t growing and why you’re not making the money you want to make, working too many hours with no freedom. Overwhelmed at six figures, you wonder whether it’s even worth it to keep going, let alone try to grow to seven figures. It doesn’t have to be this way! By following these proven strategies that leverage all aspects of your business, you can remove yourself from the day-to-day grind and experience the freedom and joy you set out to create when you first opened your company.

The Mushin Way teaches tools and techniques to help you reach peak performance and transform your business and personal life. Regardless of what we want to achieve in business or in life, transformation can be difficult and we tend to be our own worst enemies. We hold ourselves back without even realizing what we are capable of. In this audiobook, you'll learn how to break through the cycle of stress and setbacks to act with clarity, purpose, and direction - achieving peak performance and transformation along the way.

In the early stages of a tech startup's life, it's hard to decipher the meaningful metrics from the distractions. How do you know if your product is working? Is it the number of new signups? Average amount of time spent on the site? Revenue, even if you don't have a revenue model yet? In Scaling Lean, serial entrepreneur and author of the startup cult classic Running Lean Ash Maurya offers a tactical handbook for measuring and scaling a tech startup with maximum efficiency and efficacy.

The original concept behind the book was for a father to teach his children how to create a company that they could run and grow on their own - in his absence. This was meant for their eyes only, so it includes hardcore examples on how to build a business. The curtain is pulled back. Stan uses real examples from real projects that allow you to see how it can be done.

Far from a dry listen, The Lean Law Firm is the first book published by the ABA to employ the novel to teach business lessons. Follow the engaging story of lawyer Carson Wright, who suddenly finds himself responsible for saving a small law firm, as his mentor Guy Chapman imparts the lean techniques that transformed his factory from the brink of bankruptcy to new heights of profitability. As you hear the The Lean Law Firm story unfold, you’ll see how your own firm is really just a system.

Family business enterprises, found in virtually every country, are the backbone of most economies. However, the leadership challenges they present are complex and unique. Most executives and family members in these firms eventually discover that their education and years of hard work have not prepared them to address many of the interpersonal demands that come with the territory. After years of study and reflection, David Bentall came to realize how ill equipped he had been to be a part of the solution for his own family business.

Art Ciocca orchestrated the creation of the largest wine brand that has dominated the industry for over twenty years. It is an achievement that even the best entrepreneurs can only dream of, yet perhaps you've never even heard his name. Inspired by Art, Andreas Widmer crafts a practical model of principled entrepreneurship that anyone can adopt in their work. Widmer outlines five pillars that form the foundation of an entrepreneurial mindset that places the human person at the center of work.

What if your next customer didn't have a pulse, preferences, or patience for poor performance? In Machine Customers: The Evolution Has Begun, CX Evolutionist Katja Forbes reveals how intelligent agents, autonomous procurement systems, and logic-driven buying platforms are silently revolutionising commerce. This trillion-dollar transformation is happening now, not in some distant future.

The best entrepreneurs balance brilliant business ideas with a rigorous commitment to serving their customers' needs. If you read (or listen) to nothing else on entrepreneurship and start-ups, listen to these 10 articles by experts in the field. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you build your company for enduring success.

The exact qualities that bring an individual to found a start-up company (their brilliance and expertise) are what prevent them from achieving the success they are looking for - this is the paradox that is entrepreneurship. What starts out as freedom and financial independence turns into grueling hours and added stress and bills. But successful five-time entrepreneur Curtis Morley is here to help. He shares that every entrepreneur is typically doing the same 15 things wrong or just not doing them at all - regardless of industry or business type.

Crack the Funding Code will show listeners how to find the money, create pitches that attract investors, and then structure fair, ethical deals that will bring them new sources of outside capital and invaluable professional advice. It will give listeners the broader perspective - how funding works, how investors think, and what they need to hear to put their money where your mouth is.

Demographics not only define who we are, where we live, and how our numbers change. For those who can read beyond the raw figures, they open up hidden business opportunities that lie ahead. What will happen when retiring Boomers free up jobs? How will Generation Y alter supermarkets? Which states will have the most dynamic workforces? Will American manufacturing rebound as Asia's population declines? Upside puts this powerful yet little-understood science to work finding answers.