Small Leadership

Por que algumas pessoas e organizações são mais inovadoras, admiradas e lucrativas do que outras? Por que algumas despertam grande lealdade por parte de clientes e funcionários? Para Simon Sinek, a resposta está no forte senso de propósito que as inspira a darem o melhor de si para uma causa expressiva - o porquê. Ilustrando suas ideias com as histórias de Martin Luther King, Steve Jobs e os irmãos Wright, Simon mostra que as pessoas só irão se dedicar de corpo e alma a um movimento, ideia, produto ou serviço se compreenderem o verdadeiro propósito por trás deles.

At the core of this classic treatise is the message that sledgehammer approaches can backfire, and size alone does not guarantee wins. Strategy, positioning, planning, leadership - all play equally significant roles, making Sun Tzu's teachings perfect for small business owners and entrepreneurs entrenched in fierce competition for customers, market share, talent - for their very survival.

Scrum is the most successful framework for agile product development, and much has been written about how to follow the Scrum process, but the key to success is in the leadership skills of the product owner. Product Mastery explores the traits of the best product owners, offering an insight into the difference between good and great product ownership and explaining how the best product owners are driven to be successful.

When it comes to how to succeed as an entrepreneur, we are besotted with advice. According to best-selling author Alan Weiss, success is a combination of opportunism, very disciplined work, luck, timing, and ignoring most advice. In other words, it means striking out on your own original path to success. In Million Dollar Maverick, he explains that entrepreneurs don't take advice; they create value and then monetize it. They do what they love and are great at and find a way to sell it to people.

While playing hooky from a conference in Boston a few years back, three former colleagues from Northwestern's Kellogg School of Management hopped in a car and headed on a road trip. They pulled into a shoe store in Maine and noticed that the sales help was unusually pushy. After a few questions, they discovered the store had a "secret shopper" program, in which employees would be marked down if they were not sufficiently aggressive with customers. A lightbulb went off.

Fitness Professionals live paycheck to paycheck despite working a heroic amount of hours. This audiobook teaches a system that increases their cash flow so they can be home at dinner time and their gym can thrive. The system is simple to learn and implement.

The Fieldbook is an intensely pragmatic guide. It shows how to create an organization of learners where memories are brought to life, where collaboration is the lifeblood of every endeavor, and where the tough questions are fearlessly asked. The stories here show that companies, businesses, schools, agencies, and even communities can undo their “learning issues” and achieve superior performance. If ever a work gave meaning to the phrase hands-on, this is it.

The Cofounder’s Handbook brings business partnerships into the spotlight where they belong. Most people don’t realize how much their partnership affects the strength of their business. The right cofounder multiplies your success. But the wrong partner divides your attention and effort, hinders your business’s progress, and potentially destroys it from within.

Rob Sperry is one of the top coaches and leaders in the network marketing industry. With decades of experience and success in his network marketing business, Rob is now known for hosting the most prestigious masterminds in all of the network marketing profession. Rob has a passion for processes, making it simple, and finding wins that create momentum for everyone in the network marketing business. Rob's life's work is coaching and showing people the way to create the lifestyle that they have always wanted through network marketing.

What if you learned that to lead well, you’d need to live like a drug addict? During treatment for drug addiction, Michael Brody-Waite learned three principles that became the difference between life and death: Practice rigorous authenticity, surrender the outcome, and do uncomfortable work. Leaving rehab, Michael entered the workplace where he was shocked to see most business leaders doing what he had been taught would kill him. He began to see striking similarities between drug addiction and what he calls “mask addiction”.

With Peter Drucker's five essential questions and the help of five of today's thought leaders, this little book will challenge readers to take a close look at the very heart of their organizations and what drives them. A tool for self-assessment and transformation, answering these five questions will fundamentally change the way you work, helping you lead your organization to an exceptional level of performance.

The Business of Expertise, David’s previous book, set the stage by suggesting a narrow focus and then capitalizing on the patterns that emerge from repeated application of your expertise. This book builds on that work by suggesting how to craft a consulting practice with those insights.

The step-by-step guide to building your gym. Tactical, actionable advice from the founder of the world's largest gym mentorship practice. Your business has two parts: your operations and your audience. Each of those two parts can be built according to a recipe. And this is your recipe audiobook.

Dirty Little Secrets of Family Business comes clean with much-needed info on nitty-gritty issues such as entitlement; letting employees go when they just aren’t working out; compensation; including your kids in the business; shareholder agreements; selecting the next leader; deciding whether to keep the business or sell it; exit strategies for outgoing leaders; money matters; succession planning; communication; conflict resolution; establishing an effective board; and transitioning to the next generation.

In this offbeat approach to leadership, college president Steven B. Sample - the man who turned the University of Southern California into one of the most respected and highly rated universities in the country - challenges many conventional teachings on the subject. Here, Sample outlines an iconoclastic style of leadership that flies in the face of current leadership thought, but a style that unquestionably works, nevertheless.

The Experience is a unique guide to mastering the art of customer service and service relationships, based on the principles employed at the renowned leader in customer experience - the Walt Disney Company. Co-author Bruce Loeffler spent 10 years at Disney World overseeing service excellence. He has partnered with Brian T. Church to show you how to bring that same level of care and value to your own organization.

Are you a business owner who has little experience with accounting notions? Do you want to optimize resources and lower the costs of managing your business? Learn to easily manage the accounting by using the software QuickBooks. If you want to manage your business well, optimizing accounting processes and financial planning, saving time and money to invest in the growth of your business, this audiobook will become your best partner.

The Making of a Well-Designed Business is the insiders' guide to helping others overcome the challenges of owning a business. The strategies it provides to ensure success include: The importance of establishing your company mission and core values, how to assemble a team of experts and mentors, where and how to find (and attract) the ideal client, the significance of making customer service your top priority, and why owning your worth is the key to profitable selling.

From Thomas Edison to Steve Jobs, the "nail it then scale it" method is based on pattern recognition of the timeless principles and key practices used by successful entrepreneurs to repeatedly innovate. These processes and principles have now been distilled into a handbook to guide entrepreneurs and innovative product managers to victory. Stop following conventional wisdom, and join the few entrepreneurs that can consistently take their innovative idea all the way to a successful company launch.

In my Strategic Coach® workshops, I’ll draw a circle on the white board, and in the center, I’ll write, “Self-Managing Company”. I’ll say to the group, “You don’t know exactly what I’m going to say about this, but right off the bat, how many of you want one of these”? Every hand in the room goes up. Every ambitious entrepreneur in the world wants to have their own self-managing company. This 60-minute audiobook will provide you and your Unique Ability® Team with the eight crucial entrepreneurial mindsets necessary to make this.