Small Leadership

It's an exciting time to be in marketing: The Internet, social media, and content marketing are powerful equalizers, resetting the playing field for businesses large and small. Yet it's also a challenging time, with much work to do and an ever-changing array of platforms, features, and networks to master - all on a tighter budget than before. Don't get discouraged. Get scrappy!

In this book, author Chris Penasa shows you how to attain consistency, profitability, and scalability in your construction or trade business. As the cofounder of the industry-leading coaching practice Small Business Growth Partners, Chris has helped develop a proven system for unlocking organizational growth. Whether you’ve been struggling with personnel issues, marketing, sales, processes, or anything in between, this book will help you transform your pain points into strengths.

The greatest challenge of any start-up and growth company is the transition from an early stage start up to a robust organization complete with a driving culture, contemporary leadership, organizational infrastructure and twenty-first-century operating methodologies. Ralf Specht provides inspiration, wisdom, and learnings gleaned from his role and experience in creating and scaling Spark 44, a Jaguar Land Rover joint venture from concept to an award-winning global marketing communications company with well over a thousand employees in eighteen countries in a few short years.

While many entrepreneurs and innovators have brilliant ideas, they desperately need the skills to successfully articulate their vision to investors, prospective customers, employees, and stakeholders. In this informative and empowering book, David Riemer breaks down the storytelling clutter so you can gain the attention you need to succeed. If you have a groundbreaking invention in mind or have a plan to solve worldwide problems, Get Your Startup Story Straight is the tool you need to create better customer-focused solutions, motivate more backers, and dominate in the market.

So you have a great idea...but you’re not an entrepreneur, right? Wrong! Every entrepreneur started with the same fears, doubts, and anxieties that you have right now. The difference between them and you? Nothing more than the next choice you make.

A look inside the culture of Amazon, one of the most successful companies in the world, and of its relentless, brilliant founder, Jeff Bezos. When Amazon.com launched in 1995, it was with the mission "to be Earth's most customer-centric company". Through creating and sustaining a culture of innovation, the company has proven a track record of building and scaling new businesses.

Successful business coach, Christian creative, and author Camelle Daley will walk you through her journey and share incredible insights on how to do business God’s way. Discover how to make your business a reality step by step. Find out how your heart and finances are connected, learn how your relationship with God is the key to seeing his kingdom come in your business, and so much more.

Authored by London-based Researcher from Imperial, Exponential Progress takes listeners on a journey through over seven decades of progress, as technology has shaped and controlled everything from banking and business to education, medicine, and the very basis of the human genome. It is a must listen for anyone looking to learn about fascinating emerging technologies that will disrupt our lives over the next 10 years. Humanity is progressing towards a world that will be dominated by the end-results the scientific inventions that will evolve over the next decade.

You will learn the depths of commitment you need, the perseverance and focus you must have, and the resolve for getting your life and business back on track. This book will help you rebuild confidence, provide you with strength and direction, and help you learn that you can overcome most things that are put in front of you. Out of necessity, you will learn just how far you can push yourself, and others, to get what you need to succeed. Listen to hear the follies, learn from perseverance, and mostly to hear what you need to do to make get your business and life back on track.

What could your company accomplish if it could attract and retain employees who buy into your organization's mission 100 percent? Culture Wins is a practical yet challenging modern guidebook for organizations that want to own the future. Its firsthand insights into building a contagious culture will drive sustainable growth and innovation for any organization. You will build a healthy workplace, increase revenue, and change the world with the lessons you'll learn. Stop losing employees, grow your team, and build a contagious company culture that outlasts the competition.

Traditional businesses follow a simple formula: create a product or service, sell it, collect money. But in the last few years a fundamentally different model has taken root—one in which consumers have more choices, more tools, more information, and more peer-to-peer power. Pioneering entrepreneur Lisa Gansky calls it the Mesh and reveals why it will dominate the future of business.

Following in the footsteps of her best-selling Warren Buffett Speaks - written in a conversational style that successfully captures the essence of these business leaders - Janet Lowe reveals the amazing story behind one of the most important new companies of our time by exploring the people and philosophies that have made Google a global phenomenon in less than 15 years.

We're in "wild west" times for business. Thanks to social media and new technologies, customer-brand relationships are suddenly wide open and up for grabs. Big players are getting taken down, while upstarts are starting up, gunning for market share, and outmaneuvering the Goliaths. So, just when a rethink might seem in order, why do so many act like it's 1982 all over again? Why do they believe product pushing still works?

Your brand is the stories people share about you when you're not in the room, and it's these brand stories that determine if people buy from you, employ you, work for you, or invest in you. When the stakes are that high, wouldn't you want to take control of it? In Magnetic Stories, business storytelling expert Gabrielle Dolan reveals how you, too, can create and share stories that stick.

In Life Profitability, Adii provides you with a new perspective for becoming self-aware, recognizing your values, and understanding your impact. An enriched life and a successful business are not mutually exclusive. In fact, this book will provide you with the first steps in building a business that is more sustainable, with increased options for you, your employees, and your community. Learn how to give yourself some space, measure meaningful output, and live with intention so that you can maximize profit that truly counts.

Solve the Employee Disengagement Crisis with The Small Group Initiative—the groundbreaking audiobook by Kate Noonan, Hal Chappelear, and Rachelle Munsey, narrated by Stephen Dalton and published by AMZ Book Publishing Services. Drawing on 82+ years of combined expertise in business, academia, nonprofits, and religious sectors, this actionable guide equips leaders to revitalize stagnant cultures, foster trust, and ignite innovation through small-group discussions.

Are you an executive leader who wants to create efficient and effective change - and be well rewarded for your success? This audiobook provides a step-by-step approach to help you drive fast, consistent internal innovation and allow your business to react positively to any changes in the market. It explains clearly how to create an agile, innovative organisation that can learn from its own mistakes and become a company that people will fight to work for.

From humble beginnings in the rural South to becoming a Morehead-Cain scholar at UNC-Chapel Hill, Antonio McBroom was always determined to achieve his C. E. O. dream of Creating Extra • Ordinary life. The only thing he didn’t expect was that a minimum wage ice cream scooping job would lead him there. Presented with a chance to franchise his own Ben & Jerry’s, McBroom “scooped his way” to the top before co-founding his company, Primo Partners, in 2008. Within 15 years, he grew a single scoop shop from $200K per year to a vast enterprise that drives over $20 million annually.

Every successful business is based on a vision. In this presentation, Marc Allen shares his secrets for envisioning and creating success. He helps you to understand how to build a truly visionary business - one which supports its employees, its community, and the environment. This engaging guide presents 25 practical, concrete principles for creating your visionary business. Visionary Business will teach you how to manage by goals rather than by crisis, use your business plan and mission statement as visionary tools, recognize the benefits within adversity, plan your work and work your plan, and much more.

The Unbreakable Laws of Business Credit is an entrepreneurs guide to establishing any corporate structure and building great business credit at the same time. It reveals how to accumulate start-up capital for any business without using a personal guarantee, with step-by-step instructions on applying for corporate credit cards. Learn some of the secrets about using, buying, and establishing a shelf corporation.