Social Behavior Psychology

From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy. Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for over twenty years. Here, he turns the spotlight on his own industry, drawing on all he has witnessed behind closed doors, exposing for the first time the full extent of the psychological tricks and traps that companies devise to win our hard-earned dollars.

Lee a las personas con rapidez, descifra el lenguaje corporal, detecta mentiras y comprende la naturaleza humana.¿Es posible analizar a las personas sin que digan una palabra? Sí, lo es. Aprende cómo convertirte en un «lector de mentes» y forjar conexiones profundas.Cómo meterse en la cabeza de la gente sin que se den cuenta.Lee a las personas como un libro no es un libro normal sobre el lenguaje corporal de las expresiones faciales.

At the heart of being human is the desire to belong. It can make us unspeakably vulnerable to the manipulations of others. Cult leaders prey on this desire, but so do many unscrupulous operators hiding in plain sight. Sarah Steel, the creator of the popular 'Let's Talk About Sects' podcast, has researched the cults you've heard of—and dozens you haven't. What strikes her most are not the differences between bizarre cult behaviour and 'normal' behaviour but the depressing similarities. Her work reveals that we are all susceptible to the power of cult dynamics.

Learn how to leverage dark psychology and emotional manipulation techniques to get what you want out of people. This bundle contains volume one, two, and three in one audiobook!

In the current period of social and political unrest, conversations about identity are becoming more frequent and more difficult. On subjects like critical race theory, gender equity in the workplace, and LGBTQ-inclusive classrooms, many of us are understandably fearful of saying the wrong thing. Kenji Yoshino and David Glasgow, founders of the Meltzer Center for Diversity, Inclusion, and Belonging at NYU School of Law, are here to show potential allies that these conversations don’t have to be so overwhelming.

Weaving together cutting-edge social science with riveting stories that take us from the front lines of the Volkswagen scandal to backstage at the Oscars, and from deep beneath the Gulf of Mexico to the top of Mount Everest, Chris Clearfield and András Tilcsik explain how the increasing complexity of our systems creates conditions ripe for failure and why our brains and teams can't keep up. They highlight the paradox of progress: Though modern systems have given us new capabilities, they've become vulnerable to surprising meltdowns - and even to corruption and misconduct.

How can I become part of the solution? In the wake of the social unrest of 2020 and growing calls for racial justice, many business leaders and ordinary citizens are asking that very question. This book provides a compass for all those seeking to begin the work of anti-racism. In The Conversation, Robert Livingston addresses three simple but profound questions: What is racism? Why should everyone be more concerned about it? What can we do to eradicate it?

Bursting with a ton of fun and straightforward exercises that inspire children to think about their feelings, this practical dialectal behavior therapy guide offers an engaging way for parents to help their kids cope with stress and navigate times of emotional difficulty. Balancing a warm and lively approach with proven psychological insights and a collection of easy worksheets, the DBT Workbook for Kids breaks down complex topics into simple language that children of all ages can understand.

Gender equality is a moral and a business imperative. But unconscious bias holds us back, and de-biasing people’s minds has proven to be difficult and expensive. Diversity training programs have had limited success, and individual effort alone often invites backlash. Behavioral design offers a new solution. By de-biasing organizations instead of individuals, we can make smart changes that have big impacts.

What really drives our decisions? Where do language and memory come from? Why do our minds sometimes seem to work against us? Psychologists have long attempted to answer these questions, seeking to understand human behavior, feelings, and thoughts. But how to explore something so elusive?

Embark on a riveting exploration into the depths of human psychology with "Dark Psychology and Gaslighting Manipulation." This comprehensive guide is your key to unraveling the mysteries of persuasion, mind control, and safeguarding yourself against manipulation. Unveil the Tactics: Dive into the art and science of manipulation, exploring the different strategies employed to control others. From dark psychology to the nuances of NLP and the intricacies of body language, this book equips you with the knowledge to understand, defend, and empower yourself.

This audiobook invites you on a journey into the human mind and how the emotions, perceptions, expectations, and abilities of that mind can be molded into complying with others’ suggestions. It is a journey that teaches how mind control works, the techniques and methods used to move a person toward a decision, and how some individuals use these methods to prey on others.

We've decided by consensus that consensus is good. In In Defense of Troublemakers, psychologist Charlan Nemeth argues that this principle is completely wrong: left unchallenged, the majority opinion is often biased, unoriginal, or false. It leads planes and markets to crash, causes juries to convict innocent people, and can quite literally make people think blue is green. In the name of comity, we embrace stupidity. We can make better decisions by embracing dissent. Dissent forces us to question the status quo, consider more information, and engage in creative decision-making.

Psychologists and neuroscientists struggle with how best to interpret human motivation and decision making. The assumption is that below a mental "surface" of conscious awareness lies a deep and complex set of inner beliefs, values, and desires that govern our thoughts, ideas, and actions, and that to know this depth is to know ourselves. In this profoundly original book, behavioral scientist Nick Chater contends just the opposite: Rather than being the plaything of unconscious currents, the brain generates behaviors in the moment based entirely on our past experiences.

Do you often find yourself struggling to control your frustration? Are you tired of blowing up at your friends, family, and co-workers? Or do you want to discover a new source of inner peace and tranquility? If so, then this audiobook is for you.

Por que continuamos com dor de cabeça depois de tomar um remédio barato, mas a dor vai embora com uma medicação cara? Por que ostentamos em refeições luxuosas, mas queremos economizar vinte centavos em uma lata de ervilha? Sempre acreditamos que nossas escolhas são inteligentes e racionais, mas Dan Ariely joga por terra essas crenças com revelações surpreendentes que mudam a forma como entendemos o comportamento humano.

Containing a fascinating exploration of the depths of the human mind, this insightful book takes listeners on a deep dive to discover the hidden parts of the psyche. Covering the subtle world of body language and non-verbal communication, along with the lesser-known secrets of human behavior, you’ll discover how you can draw on a rich collection of insights to protect yourself from manipulators and abusers.

As a teen, you're experiencing intense changes in your life - both physically and mentally. To top it off, you're probably unsure of how to handle your emotions in a positive, constructive way. Surviving the Emotional Roller Coaster offers evidence-based techniques to help you regulate your emotions and find balance in all areas of life - whether it's at home, at school, or with friends and peers. By learning to be more aware of your emotions, you'll be able to let difficult feelings pass without reacting to them in destructive ways.

Neste livro, o consagrado psicólogo Dan Ariely uniu forças com o comediante Jeff Kreisler para revelar como as emoções dominam nossa maneira de lidar com o dinheiro e para derrubar as mais consagradas—e equivocadas—premissas das finanças pessoais.

Why do three out of four professional football players go bankrupt? How can illiterate jungle dwellers pass a test that tricks Harvard philosophers? And why do billionaires work so hard - only to give their hard-earned money away? When it comes to making decisions, the classic view is that humans are eminently rational. But growing evidence suggests instead that our choices are often irrational, biased, and occasionally even moronic. Which view is right - or is there another possibility?