Social Business

Take your passion for event planning to the next level with in-the-trenches advice and tools you need to start, run, and grow a successful business. From writing a solid contract to finding reliable vendors, our experts help you identify your niche, teach you how to scout potential clients, evaluate the competition, market your business, and more.

Rethink Social Media teaches you that, regardless of your experience, you can be making money using social media. Discover how to use Facebook, Twitter, and Instagram to access billions of people every single day. Generate thousands of followers and learn the cutting edge techniques to mastering social media and create a job-replacing income.

Want to crack the code of commodity futures markets? Back to the Futures provides a unique and educational perspective on the world of commodity futures markets, shaped by the personal experiences and professional insights of Dr. Scott Irwin, a leading expert in the field.

Born and raised in a tarpaper shack, Grand Chief Ron Derrickson went on to become one of the most successful Indigenous businessmen in Canada. As a political leader, he served as chief of the Westbank First Nation for a dozen years and was made a grand chief by the Union of British Columbia Indian Chiefs. Along the way, he has been the target of a full Royal Commission and an assassination attempt by a hitman hired by local Whites. As chief, he increased his community's revenues by 3,500 percent and led his people into a war in the forest over logging rights.

This account describes how a 28-year-old from Watford, Nick Leeson, plunged Barings Bank into ruin. In 1994, Leeson seemed to be making the company millions of pounds a week, but he explains how the cover-up of a colleague's small error led to the crash of Britain's oldest merchant bank.

This riveting biography from the American Bar Association visits the spectacular life of Edwin Land, breakthrough inventor. At the time of his death, he stood third on the list of our most prolific inventors, behind only Thomas Edison and one of Edison's colleagues. Land's most famous achievement was the creation of a revolutionary film-and-camera system that could produce a photographic print moments after the picture was taken.

This all-time classic is still perhaps the most prestigious and influential book of strategy in the world, as eagerly studied in Asia by modern politicians and executives as it has been by military leaders since ancient times. As a study of the anatomy of organizations in conflict, The Art of War applies to competition and conflict in general, on every level from the interpersonal to the international. Its aim is invincibility, victory without battle, and unassailable strength through understanding the physics, politics, and psychology of conflict.

A classic guide to tricks and tactics for winning arguments, with commentary on the use of and defense against each tactic. The best summary of this audiobook is "being right doesn’t mean you’re gonna win, and this is why". It’s the ultimate guide to spotting the many different kinds of bull people pull in order to win over the crowd, rather than argue the point at hand. There’s very few of them that don’t immediately bring examples to mind, and having it laid out clearly like this is the perfect armour to stop people derailing you.

Available for the First Time: The Complete Social Entrepreneur’s Playbook by Wharton professor Ian C. MacMillan and Dr. James Thompson, director of the Wharton Social Entrepreneurship Program, provide a tough-love approach that significantly increases the likelihood of a successful social enterprise launch in the face of the high-uncertainty conditions typically encountered by social entrepreneurs.

What do Google, Snapchat, Tinder, Amazon, and Uber have in common, besides soaring market share? They're platforms - a new business model that has quietly become the only game in town. A platform, by definition, creates value by facilitating an exchange between two or more interdependent groups. So, rather than making things, they simply connect people. The advent of mobile computing and its ubiquitous connectivity have forever altered how we interact with each other. Yet, few people truly grasp the radical structural shifts of the last 10 years.

Have you ever felt unsure about what to say to a friend, a colleague, or your boss? Do you freeze in small talk, tiptoe through tricky topics, or second guess your instincts in high-stakes moments like salary negotiations or meeting your partner's parents? If so, you're not alone. And the good...

Bestselling author and real estate, television, and media icon Ryan Serhant shares his proven strategy to build your brand from scratch. Brand It Like Serhant brings readers through Ryan’s three-step strategy that transformed him from that-broker-above-Burger Heaven into the founder of SERHANT...

The Disneyland Story: The Unofficial Guide to the Evolution of Walt Disney's Dream is the story of how Walt Disney's greatest creation was conceived, nurtured, and how it grew into a source of joy and inspiration for generations of visitors. Despite his successors' battles with the whims of history and their own doubts and egos, Walt's vision maintained momentum, thrived, and taught future generations how to do it Walt Disney's way.

Can you actively improve your mindset? You can. And depending on your tenacity, you can continue to grow it stronger and stronger. OK, I'm willing to do the work. Is there a clear path? There is. And along that path, your mindset will grow as you practice some straight forward mental habits. Once you learn the building blocks, you'll be challenged to use those skills. No practice required. Your mindset strengthens by doing. And you'll see the results immediately in your own life.

A deep dive into the importance of daily communication and how we can harness its power to create a better life.

The Mobile Wave argues that the changes brought by mobile computing are so big and widespread that it’s impossible for us to see it all, even though we are all immersed in it. Saylor explains that the current generation of mobile smart phones and tablet computers has set the stage to become the universal computing platform for the world. In the hands of billions of people and accessible anywhere and anytime, mobile computers are poised to become an appendage of the human being and an essential tool for modern life.

Pulitzer Prize-winning historian James MacGregor Burns devoted his legendary career to the study of leadership in all its aspects - from politics to business. Leadership, Burns' pioneering study, introduces the highly influential theory of "transformational leadership", stating that the best leaders are those who inspire others to come together toward the achievement of higher aims.

What would your life look like if you finally stopped second-guessing yourself and started speaking up with confidence? Imagine walking into any room and knowing exactly how to express your needs without fear, guilt, or apology. That’s the promise of Confidence and Assertive Skills for Women—a bold, practical, and inspiring guide designed to help you break free from self-doubt and claim your power.

Dans un monde où la communication est essentielle, maîtriser l'art de parler en public peut transformer votre vie. Que vous soyez étudiant, professionnel, entrepreneur ou simplement désireux de dépasser vos peurs, ce livre est votre guide ultime.

This is the story of an ordinary man's life turning into an extraordinary journey, impacting nations, presidents and kings. It tells of a dream becoming reality, influencing the lives of people throughout the world. As he experienced the limits of success and personal ambition, he discovered an incredible liberty that is available to everyone.