Social Entrepreneurship

The word is out: content marketing is king. But when nearly every business has a blog, it's tough to stand out. The real secret is that there's a much better tool for spreading influence and generating revenue - one with far less competition. Podcasting offers rich opportunities, especially if you get in early and do it right.

Um ein Land zukunftsfähig zu machen, braucht es vor allem eines: kreative Köpfe, die über das Morgen hinausdenken. Darum haben die Herausgeberinnen und Herausgeber 80 herausragende Persönlichkeiten zusammengebracht, die unsere Zukunft mit ihren Ideen entscheidend prägen werden. Das Hörbuch ist ein Feuerwerk an Zukunftsvisionen, persönlichen Einschätzungen und Wegweisern für die sechs Kategorien Bildung, Wirtschaft, Arbeit, Gesundheit, Politik und Gesellschaft. Die Autorinnen und Autoren (in alphabetischer Reihenfolge).

Wie ein Boom an Innovationen die größten Probleme der Menschheit lösen und unser Leben verändern wird. Autos, die kein Benzin mehr verbrennen, an keine Steckdose mehr müssen und allein über die Straßen steuern. Getreide, das mit wenigen Tropfen Wasser wächst und ganze Dörfer ernährt. Krankheiten, die von allein Alarm schlagen und sich selbst ausrotten - zu schön, um wahr zu sein? Im Gegenteil: Zum ersten Mal könnten diese Dinge Wirklichkeit werden. Christoph Keese hat mit deutschen Erfindern, Gründerinnen, Investoren und Innovatorinnen gesprochen, in ihre Werkstätten und Labors geschaut.

In 2010 Tony Hsieh was introduced to many as a visionary modern business leader. Under Hsieh's leadership, Zappos became the world's largest online shoe company by championing satisfied customers and a valued workforce. After his company was purchased by Amazon, Hsieh turned his energies and considerable fortune toward a much larger goal: building a new and more socially conscious Silicon Valley in the heart of downtown Las Vegas, all within his five-year plan.

Silicon Valley is imperializing the planet. With nearly bottomless supplies of cash and ambition, a small group of companies have been gradually seizing symbolic and practical civic leadership in America and worldwide. But Silicon Valley does not answer to the electorate; nor have they been voted into office. And the perils of their influence are only now making themselves known.

Transformative Markets is a book about a better, healthier, more prosperous future for all. Its premise is that the markets we use every day must become powerhouses for driving innovative and sustainable goods and services. Perhaps no time in history have we faced a reckoning like we face today. The Covid-19 pandemic has shown the fragility of the global markets and the razor’s edge of basic survival far too many people live on every day.

More women are running major companies than ever before. While still far too few in number, these female heads of industry are the forerunners of a radical shift in power now underway. During the past few years, women's groups have been coalescing in every major American city. Formidable ladies across professions are convening at unprecedented rates, forming salons, dinner groups, and networking circles, and collaborating to achieve clout and success. A new girls' network is alive and set to hyperdrive.

You can make a difference on a daily basis, and it's not as difficult as you might think. Simple Giving includes more than 40 ideas to make the world a better place. Most people think they have to donate a lot of time and money in order to make a difference. But there are simple ways to integrate giving into our personal and professional lives that don't involve either.

America is the ultimate start-up venture – and these are the heroes who made it happen. The history of the United States is, to a remarkable degree, the story of its entrepreneurs, those daring movers and shakers who dreamed big and risked everything to build better lives for themselves, and...

The world needs leaders. Not just people holding titles, or elected into office whose only goal is to stay in their seat of power. But rather, it needs people with a clear vision, a compelling message, and the tools to leverage the power of their community to accomplish their goal. The Creator's Handbook is a concise study of the cognitive and psychological tools critical for aspiring leaders to adopt. It examines frameworks for optimizing your ability to find opportunities, for connecting with an audience, and for growing a motivated network of supporters.

This groundbreaking book shows nonprofits a new way of operating in our increasingly connected world: a networked approach enabled by social technologies, where connections are leveraged to increase impact in effective ways that drive change for the betterment of our society and planet.

Have you been struggling with setting boundaries? Do you know how to be assertive in business? You may be lacking confidence, and this guide is for you. This audiobook offers strategies that will help you become a better version of yourself. It is time to shine and show your worth. The root of confidence and support starts with you, and this audiobook will show you how to access it. From this collection, you will learn how to be assertive, and make your point across, become a better speaker, and much more.

Appalachia has played a complex and often contradictory role in the unfolding of American history. Created by urban journalists in the years following the Civil War, the idea of Appalachia provided a counterpoint to emerging definitions of progress. Early 20th-century critics of modernity saw the region as a remnant of frontier life, a reflection of simpler times that should be preserved and protected.

Do you lack confidence or self-belief? Join the club. Millions of otherwise smart people lack the confidence to achieve their full potential - at work, in their careers and even in their personal pursuits. Yet confidence isn't something that can be conjured from motivational exercises or via quick-fix techniques. Confidence is something you must build for yourself. It takes planning and action, deciding where you want to gain confidence and how it must be won. It will require courage, optimism, and resilience.

Pitman walks you through the how and why of social media. He gives you tips and an outline for starting a social media strategy and shows how to get your website up and running on a shoe-string budget. Then he shows you how email, blogging, Facebook, Google+, Twitter, LinkedIn, YouTube, and other social media tools fit into your strategy. He even shows you how to learn all these new tools and still stay sane.

Winfluence, by award-winning digital strategist Jason Falls, is the authoritative book about influencer marketing from the perspective of businesses and brands. An invaluable guidebook for marketing managers, small business owners, marketing consultants and agencies alike, the book explains how influencers came to be, how they came to be so powerful, why so many brands are counting on influencer marketing for business success, and how anyone who is not, now can.

For two decades, the international internet has continued to establish itself as a viable tool for constructing, managing, and creating a corporation. Little doubt remains that you might earn money on the internet and discover success by doing this. In fact, since starting our very own online jobs, we've had the possibility of working and meeting with several unique individual entrepreneurs who, like you, talk about a fantasy of finding economic freedom by running their businesses. Since you may have guessed, a few found success online.

Eager to change the world? Learn how you can have a greater social impact through your everyday purchases. The money we routinely spend on food, clothes, gifts, and even indulgences is an untapped superpower. What would happen if we slowed down to make more thoughtful decisions about what we buy?...

The process by which nations escape poverty and achieve economic and social progress has been the subject of extensive examination for hundreds of years. The notion of development itself has evolved from an original preoccupation with incomes and economic growth to a much broader understanding of development. In this Very Short Introduction, Ian Goldin considers the contributions that education, health, gender, equity, and other dimensions of human well-being make to development.

Achieving the American Dream has become increasingly difficult for many Latinos, despite the huge opportunities, because there is a lack of mentorship and inspiration from Latino role models ... but it doesn't have to be that way. This audiobook will tell you how 50 of the most successful Latinos and Latinas in America turned their dreams into reality. These inspirational people share their stories, providing us insight into the mindset, actions, and habits that allowed them to overcome barriers and conquer fears, and to achieve what they once thought was impossible.