Social Media Management

Managing Social Media for Profit provides an overview of social media and how it can be used as a source of life-changing income. From understanding the basics of social media, exploring what skills are needed to become a social media manager, and learning about tools that can help manage your business—this book has something for everyone.

The timeless original text; required listening for any business-person or athlete interested in strategy. This is a work of subtlety and paradox that shows the way to a clean and aesthetic triumph. Sun Tzu insisted that a skilled warrior observes, calculates, outwits, and outmaneuvers an adversary, and in doing so averts the destruction of battle. Includes a soundtrack entitled "The Mysterious Sound of Wind in the Bamboo", a 43-minute 14-track collection of Zen-inspired Japanese music by the Matsu Take Ensemble.

When a loved one passes unexpectedly, the person left behind can lose their bearings. After the sudden loss of her mother, Chelsea Hanson, a nationally recognized grief educator and founder of With Sympathy Gifts and Keepsakes, didn't know where to turn for help, what to do next, or how to put the pieces of her life back together. Hanson's The Sudden Loss Survival Guide gathers everything that she learned during her own recovery process and provides an indispensable road map to aid those who've experienced a life-changing loss.

Glauben Sie, dass Sie Tausende von Followern haben müssen, um auf IG Geld zu verdienen? Ich nenne das Blödsinn. Wie viel Geld du als Einzelunternehmer oder Kleinunternehmer auf IG verdienst, hängt immer von deiner Strategie und deinem Angebot ab. Es geht darum, Ihre Zielgruppe zu kennen, eine Botschaft zu formulieren, die sie interessiert, und eine Lösung für ihr "Problem" zu bieten. In diesem Buch erfahren Sie, wie ich und andere mit IG mit minimalem Zeitaufwand und mit weniger als 1000 Followern Tausende von Dollar verdienen.

While most people work ever-longer hours, international statistics suggest that the average time spent on non-work activities per employee is around two hours a day. How is this possible, and what are the reasons behind employees withdrawing from work? In this thought-provoking book, Roland Paulsen examines organizational misbehavior, specifically the phenomenon of "empty labor", defined as the time during which employees engage in private activities during the working day. This study explores a variety of explanations, from under-employment to workplace resistance.

Uncover the methods of megastars like Oprah Winfrey, Earvin "Magic" Johnson, and Sir Richard Branson, who make the world a better place through purposeful - and highly successful - business strategies. The stellar authorial team shares in candid detail the setbacks and achievements they experienced building successful enterprises and charities - with purpose.

Around the world, a new generation is looking beyond greater profits, for meaningful purpose. But, unlike business, few social interventions have achieved significant impact at scale. Inspired by the modern innovation practices popularized by best seller The Lean Startup that have fueled technology breakthroughs touching every aspect of our lives, Lean Impact turns our attention to a new goal-achieving radically greater social good.

Are you intrigued by the idea of influence? Ever wondered how some people can sway decisions in their favor? Want to learn how to persuade like a pro? Look no further. How to Strategize Like a Lobbyist by Scott Cardin unlocks the secrets behind one of the most misunderstood and powerful professions in America—lobbying.

Communicating with Mastery provides listeners with a rich treasure trove of frameworks and tools for leadership communication as developed and taught over the past decade at Stanford's Graduate School of Business. Designed for the business leader on the go, it provides you quick access to helpful approaches to vexing communication problems leaders face today in speaking and writing to various audiences.

Wie Sie Social Media Kanäle ohne viel Geld clever für Ihr Marketing einsetzen können - Dazu müssen Sie einige Regeln kennen und beachten. Wie erziele ich Reichweite auf Facebook ohne ein Vermögen zu investieren? Welche Kanäle muss ich nutzen? Was kann ich in meinem Mediamix getrost weglassen?

Die meisten Marketingstrategien für soziale Medien sind darauf ausgerichtet, nutzlose Kennzahlen wie Likes, Shares und Kommentare in die Höhe zu treiben. Diese Metriken sehen vielleicht cool aus, aber sie bringen Ihr Unternehmen nicht voran. In diesem Buch räume ich mit den fünf häufigsten Sozial-Media-Marketing-Mythen auf und zeige Ihnen, wie Sie Sozial Media zu Ihrem Vorteil nutzen können. Die Strategien, über die ich in diesem Buch spreche, funktionieren auf allen Sozial-Media-Plattformen, und es spielt keine Rolle, ob Sie 50 oder 50.000 Follower haben.

Quantum Negotiation is a handbook for getting what you need using a mindset and behaviors based on a refreshingly expansive perspective on negotiation. Rather that viewing every negotiation as an antagonistic and combative relationship, this book shows you how to move beyond the traditional pseudo win-win to construct a deal in which all parties get what they need. By exploring who we are as negotiators in the context of social conditioning, this model examines the cognitive, psychological, social, physical, and spiritual aspects of negotiation to help you produce more sustainable, prosperous, and satisfying agreements.

This timeless text is required listening for any business person or athlete interested in strategy. It includes a soundtrack entitled "The Mysterious Sound of Wind In the Bamboo", a 43-minute collection of Zen-inspired Japanese music by the Matsu Take Ensemble.

Classroom Management Success in 7 Days or Less provides teachers with a framework of fundamental preventive techniques and details a stepped process for responding to students who have difficulty following instructions. If you’re a teacher facing hard-to-reach, tough groups of students who talk over you and won’t do as you ask, the ideas in this audiobook will help you put in place a simple system for gaining respect, building positive teacher-student bonds, dealing with incidents, and creating a calm, responsive classroom. All in seven days or less!

Two Harvard Business School professors synthesize 200 years of thought along with the latest research drawn from the biological and social sciences to propose a new theory, a unified synthesis of human nature. Paul Lawrence and Nitin Nohria have studied the way people behave in that most fascinating arena of human behavior - the workplace - and from their work they produce a book that examines the four separate and distinct emotive drives that guide human behavior.

In this powerful guide, award-winning psychiatrist Dr. Anders Hansen provides groundbreaking strategies to reclaim your focus and mental well-being. Unveiling the evolutionary reason for our distractibility, The Attention Fix sheds light on the toll our constant connection to smartphones and digital devices takes on our mental well-being. Backed by extensive research and studies, Dr. Hansen’s insights are scientifically proven and enriched through his exploration of the intricacies of the human brain.

When slighted, misunderstood, cut-in-front-of, annoyed, taken advantage of, or treated rudely, most people avoid their bosses, ignore co-workers, change hairdressers, complain to friends, shout and pound their fists. They often miss the most positive, effective alternative of all: confronting positively. Now, for everyone who was never taught, or never realized, that between "bully" and "wimp" is a range of behavior that is positive, dignified, and effective for dealing with life's bothersome situations.

A personal brand is an association that occurs in the head of people when they mention the name of a business person. By whom do they represent him, how could they describe the strengths, weaknesses of a person, character, and everything else. A personal brand helps to stand out from competitors.

Communications Skills for Project Managers provides practical advice and strategies for ensuring success, even in the face of shifting organizational priorities, constantly evolving expectations, and leadership turnover. This important guide gives listeners the skills they need to keep everyone in the loop.

The goal of playing the great game of business has always been to find a way to teach the have-nots how the haves make it. It’s about creating and distributing wealth equitably as a way to close those gaps in wealth that plague our society. It’s about changing the game. We authored Change the Game for those of you who continue to seek a brighter side of capitalism - one that truly transforms lives for the better. This book is about hope: No matter how grim things look, you can make them better.