Social Media Psychology

If you are an online marketer, entrepreneur, if you have a product to sell, or even just a message to get out, then you need to be on YouTube! YouTube is a search engine, a social media platform, an encyclopedia, and a live streaming site all in one. And video content is increasing in relevance, making it one of the top ways of attracting new customers and growing a long term audience. This guide will teach you exactly what you need to know to become successful at YouTube marketing today.

In an age riven by "fake news," "alternative facts," and disputes over the validity of everything from climate change to the size of inauguration crowds, the authors argue that social factors, not individual psychology, are what's essential to understanding the persistence of false belief and that we must know how those social forces work in order to fight misinformation effectively.

In this third and completely revised edition of his classic book, bestselling author and college educator Mark Schaefer explains why many marketers are "sleepwalking" through the social media world because they haven't kept up with new consumer trends. Schaefer untangles the world's least understood business practices in his easy-to-understand personal style.

Do you avoid social situations? Do you dread public speaking? Would you rather stay in a job you hate than go through the interview process? If so, you may have social anxiety—and you aren't alone. People who struggle with social anxiety have an overwhelming fear of social situations. And as a result, could end up missing out on life's opportunities. If you're tired of social anxiety holding you back, this book can help. In CBT for Social Anxiety, you'll learn how to conquer your fears using research-proven skills from one of the world's leading CBT experts.

The influx of social media platforms over the past 10 years is the greatest boon to marketing since the creation of the internet. While there is undeniably money to be made from social media marketing, the shear amount of competition makes getting started successfully more difficult than it would otherwise be. If you are looking for the best way to dip your foot into this marketing goldmine, then Social Media Marketing 2019: How to Become an Influencer of Millions on Facebook, Twitter, Youtube & Instagram While Advertising & Building Your Personal Brand is the audiobook for you.

The Handmaid’s Tale Psychology: Seeing Off Red delves into the psychology of the characters and events depicted in each version of Atwood’s epic, both in print and on screen. Through 18 chapters, psychologists and therapists look deeply into the fiction, analyzing it both personally and professionally to unearth its message about real human truths. Topics include oppression, resistance, power, identity, violence, post-traumatic stress versus post-traumatic growth, good versus evil, morality versus mortality, spirituality versus religion, helplessness versus hopefulness, and more.

How is it that we can walk unfamiliar streets while maintaining a sense of direction? How can we come up with shortcuts on the fly, in places we've never traveled? The answer is the complex mental map in our brains. This feature of our cognition is easily taken for granted, but it's also critical to our species' evolutionary success. In From Here to There, Michael Bond tells stories of the lost and found - Polynesian sailors, orienteering champions, early aviators - and surveys the science of human navigation.

One of the least understood countries in the world, North Korea has long been known for its repressive regime. Yet it is far from being an impenetrable black box. Media flows covertly into the country, and fault lines are appearing in the government's sealed informational borders. Drawing on deeply personal interviews with North Korean defectors from all walks of life, ranging from propaganda artists to diplomats, Jieun Baek tells the story of North Korea's information underground.

Anyone, at any time, can slip into being a dick - and many do. Yet Don't Be a Dick is especially for people who have noticed how their own behavior tends to backfire, leaving them feeling isolated or uncertain why their seemingly justified actions consistently have such poor results. If you're constantly using the refrain, "It's not me, it's them," whenever something goes wrong, Mark Borg is here to tell you that it is, in fact, you. The good news is there is something you can do to reverse these behaviors and live a happier, more fulfilling life.

We hear the terms trauma and PTSD more and more. Yet many people still believe that trauma can only result from experiences that are particularly extreme. But trauma is an emotional response that can stem from a wide variety of upsetting experiences, leaving us feeling anxious, weighed down by...

During the final three years of the Obama administration, Richard Stengel, the former editor of Time magazine and an Under Secretary of State, was the single person in government tasked with unpacking, disproving, and combating both ISIS's messaging and Russian disinformation. Then, in 2016, as the presidential election unfolded, Stengel watched as Donald Trump used disinformation himself, weaponizing the grievances of Americans who felt overlooked. In fact, Stengel quickly came to see how all three players had used the same playbook: ISIS sought to make Islam great again....

For the modern world, it seems as if sexuality and spirituality have always been at odds. But what if the two are actually deeply connected? And what if science could prove this connection? From neuroscientist Andrew Newberg, Sex, God, and the Brain argues that our religious and spiritual experiences derive directly from our sexual being. While others have speculated on a connection between religion and sex, Newberg is the first to demonstrate that the underlying biological mechanism of religious, spiritual, and sexual experiences are identical.

Do we use social media, or are we being used by it? Social media is brilliant and obscene. It sharpens the mind and dulls it. It brings nations together and tears them apart. It perpetuates, reveals, and repairs injustice. It is an untamed beast upon which we can only hope to ride, but never quite corral. What is it doing to us? In Terms of Service, Chris Martin brings listeners his years of expertise and experience from building online brands, coaching authors and speakers about social media use, and thinking theologically about the effects of social media.

This audio edition is read by the author, Andrew Gold, and includes an exclusive author Q&A. "Andrew Gold is the new Jon Ronson. Smart, funny, brave and deeply thoughtful, The Psychology of Secrets is an absolute must read" - Will Storr, bestselling author of The Status Game and The Science of...

In her groundbreaking first book, Gender Born, Gender Made, Dr. Diane Ehrensaft coined the term gender creative to describe children whose unique gender expression or sense of identity is not defined by a checkbox on their birth certificate. Now, with The Gender Creative Child, she returns to guide parents and professionals through the rapidly changing cultural, medical, and legal landscape of gender and identity.

Disinformation is designed to evoke a strong emotional response to push us toward more extreme views, unable to find common ground with others. The false claims that led to the breathtaking attack on our Capitol in 2020 may have been only a dress rehearsal. Attack from Within shows us how to prevent it from happening again, thus preserving our country's hard-won democracy.

Carl Gustav Jung was the 20th century's greatest articulator of the primacy of mind in nature, a view whose origins vanish behind the mists of time. The present book scrutinizes Jung's work to distil and reveal that extraordinary, hidden metaphysical treasure: For Jung, mind and world are one and the same entity; reality is fundamentally experiential, not material; the psyche builds and maintains its body, not the other way around; and the ultimate meaning of our sacrificial lives is to serve God by providing a reflecting mirror to God's own instinctive mentation.

Exciting new developments in brain science are continuing the debates on these issues, and the field has now expanded to include biologists, neuroscientists, psychologists, and philosophers. This controversial book clarifies the potentially confusing arguments, and the major theories, while also outlining the amazing pace of discoveries in neuroscience. Covering areas such as the construction of self in the brain, mechanisms of attention, the neural correlates of consciousness, and the physiology of altered states of consciousness, Susan Blackmore highlights our latest findings.

Véritable petit guide pratique écrit en 1928 par le neveu américain de Sigmund Freud, ce livre expose cyniquement et sans détour les grands principes de la manipulation mentale de masse ou de ce que Bernays appelait la "fabrique du consentement". Comment imposer une nouvelle marque de lessive ? Comment faire élire un président ? Dans la logique des "démocraties de marché", ces questions se confondent. Bernays assume pleinement ce constat : les choix des masses étant déterminants, ceux qui parviendront à les influencer détiendront réellement le pouvoir.

Offering an in-depth psychological and political portrait of what makes Donald Trump tick, Dangerous Charisma combines psychoanalysis with an investigation into the personality of the current American president. This narrative not only examines the life and psychology of Donald Trump but also provides an analysis of the charismatic psychological tie between Trump and his supporters. In this new book, the psychiatrist who once served under five American presidents applies his expertise to profiling the current resident in the White House with surprising and revelatory results.