Social Media Study

Véritable petit guide pratique écrit en 1928 par le neveu américain de Sigmund Freud, ce livre expose cyniquement et sans détour les grands principes de la manipulation mentale de masse ou de ce que Bernays appelait la "fabrique du consentement". Comment imposer une nouvelle marque de lessive ? Comment faire élire un président ? Dans la logique des "démocraties de marché", ces questions se confondent. Bernays assume pleinement ce constat : les choix des masses étant déterminants, ceux qui parviendront à les influencer détiendront réellement le pouvoir.

In Burn It Down, veteran reporter Maureen Ryan does just that. She draws on decades of experience to connect the dots and illuminate the deeper forces sustaining Hollywood’s corrosive culture. Fresh reporting sheds light on problematic situations at companies like Lucasfilm and shows like Lost, Saturday Night Live, The Goldbergs, Sleepy Hollow, Curb Your Enthusiasm and more.

What is new about how teenagers communicate through services such as Facebook, Twitter, and Instagram? Do social media affect the quality of teens' lives? In this eye-opening book, youth culture and technology expert Danah Boyd uncovers some of the major myths regarding teens' use of social media. She explores tropes about identity, privacy, safety, danger, and bullying. Ultimately, Boyd argues that society fails young people when paternalism and protectionism hinder teenagers' ability to become informed, thoughtful, and engaged citizens through their online interactions.

Monsters, spirits, fantastic beings, and supernatural creatures haunt the folklore and popular culture of Japan. Broadly labeled yōkai, they appear in many forms, from tengu mountain goblins and kappa water sprites, to shape-shifting kitsune foxes and long-tongued ceiling-lickers. Popular today in anime, manga, film, and video games, many yōkai originated in local legends, folktales, and regional ghost stories. The Book of Yōkai invites listeners to examine how people create, transmit, and collect folklore, and how they make sense of the mysteries in the world around them.

Could history repeat itself, with one giant entity taking control of American information? Most consider the Internet Age to be a moment of unprecedented freedom in communications and culture. But as Tim Wu shows, each major new medium, from telephone to cable, arrived on a similar wave of idealistic optimism only to become, eventually, the object of industrial consolidation profoundly affecting how Americans communicate.

In I Wear the Black Hat, Klosterman questions the very nature of how modern people understand the concept of villainy. What was so Machiavellian about Machiavelli? Why don't we see Batman the same way we see Bernhard Goetz? Who's more worthy of our vitriol - Bill Clinton or Don Henley? What was O.J. Simpson's second-worst decision? Masterfully blending cultural analysis with self-interrogation and limitless imagination, I Wear the Black Hat delivers perceptive observations on the complexity of the anti-hero.

In TechGnosis - a cult classic now updated and reissued with a new afterword - Erik Davis argues that while the realms of the digital and the spiritual may seem worlds apart, esoteric and religious impulses have in fact always permeated (and sometimes inspired) technological communication. Davis uncovers startling connections between such seemingly disparate topics as electricity and alchemy; online roleplaying games and religious and occult practices; virtual reality and gnostic mythology; programming languages and Kabbalah.

How does the spectacle of the sufferings of others affect us? Are viewers inured - or incited - to violence by the depiction of cruelty? Susan Sontag here takes a fresh look at the representation of atrocity - from Goya's The Disasters of War to photographs of the American Civil War, lynchings of Blacks in the South, and the Nazi death camps, and to more contemporary horrific images of Bosnia, Sierra Leone, Rwanda, Israel, and Palestine, as well as New York City on September 11, 2001.

An unusually sharp look at the way in which the U.S. press and experts have dealt with the crisis in the Middle East and Iran.

The mysterious civilizations of Lemuria and Atlantis become reality as Shirley Andrews, the author of Atlantis: Insights From a Lost Civilization combines details from scholars, scientists and the respected psychic Edgar Cayce.

In a culture confused about manhood, here’s your call to rise. Think Bigger – The Real Man Handbook is a bold and timely guide for men ready to lead, build, and grow in strength and purpose. It speaks directly to a generation that’s lost the blueprint for what it means to be a Real Man—one rooted in values, not validation. Across 14 hard-hitting chapters, this audiobook blends powerful principles with real-world male role models, historical examples, and modern truths. Each chapter ends with a challenge to act—because transformation requires more than inspiration.

There is a war on for your mind. We are endlessly confronted by those who would manipulate us – advertisers, pick-up artists, politicians, big tech, cult leaders and many more – even the humble waiter who asks, ‘Still or sparkling?’ All forms of communication are designed to persuade you in some way. Politicians and nudge units manipulate us into agreeing with controversial policies. Adverts tell us to buy lots of this, but none of that. The news tells us what to care about. Charities compete for our support. Social media buffets us with algorithms.

In Why Journalism – Real News in an Age of Lies, Erik Fichtelius explores the media's role in defending truth in an era of misinformation. With democracy under threat worldwide, this book reveals the challenges faced by journalists as they navigate political pressures, digital disruption, and AI's impact on newsrooms. Drawing on five decades of experience, Fichtelius, one of Sweden's most respected journalists, delves into major global events, from Cold War smuggling operations to modern-day conflicts between the press and political powerhouses.

We Have Ruined God: My Journey Out of Religion and Into Unconditional Love is an irreverent exposé that uncovers the flaws and manipulations in religious doctrines. It is a candid and thought-provoking narrative that invites the listener to participate in a journey of self-discovery and healing from religion-induced trauma. The book highlights the hypocrisy, misogyny, and toxic elements woven into many religious teachings. At the same time, it provides clarity and a path to spiritual fulfillment in a world clouded by agenda-driven teachings. The truth does set you free.

Christopher Yuan, the son of Chinese immigrants, discovered at an early age that he was different. He was attracted to other boys. As he grew into adulthood, his mother, Angela, hoped to control the situation. Instead she found that her son and her life were spiraling out of control - and her own personal demons were determined to defeat her. Years of heartbreak, confusion, and prayer followed before the Yuans found a place of complete surrender, which is God's desire for all families.

In the years between World War II and the emergence of television as a mass medium, American popular culture as we know it was first created in the bold, pulpy pages of comic books. The Ten-Cent Plague explores this cultural emergence and its fierce backlash while challenging common notions of the divide between "high" and "low" art.

On April 23, 1984, in a packed press conference room in Washington, DC, the secretary of health and human services declared “The probable cause of AIDS has been found.” By the next day, “probable” had fallen away, and the novel retrovirus later named HIV became forever lodged in global consciousness as “the AIDS virus.” Celia Farber, then an intrepid young reporter for SPIN magazine, was the only journalist to question the official narrative and dig into the science of AIDS.

Is it just a phase, a fad, or a real issue with your teen? This comprehensive guidebook explores the unique challenges that thousands of families face every day raising a teenager who may be transgender, gender-variant, or gender-fluid. Covering extensive research and with many personal interviews, as well as years of experience working in the field, the author covers pressing concerns relating to physical and emotional development, social and school pressures, medical options, and family communications.

Channel your Black-girl magic: If you're feeling stuck or trapped by other people's expectations of what you can achieve, it's time to stop playing small and start redefining what success can mean for you. Leave a legacy of Black excellence: With the seven simple rules, you'll learn how to bring your career, income, and lifestyle to that next level. Don't settle for a life of invisibility and mediocrity. Set ambitious goals, reach for bigger opportunities, and know that you are brave enough to get what you deserve.

Poet, Mystic, Widow, Wife charts the lives and times of four medieval women writers—Marie de France, a poet; Julian of Norwich, a mystic and anchoress; Christine de Pizan, a widow and court writer; and Margery Kempe, a no-good wife—who all bucked convention and forged their own paths. Largely forgotten by modern readers, these women have an astonishing amount to teach us about love, marriage, motherhood, friendship, and earning a living.