Social Technology

Although there’s never been a better time to get into podcasting, with all the contradicting and often false information scattered all over the internet, it’s no wonder why so many people struggle to find a starting point when there are so many conflicting views over the best equipment, what launch strategy should be used, even editing. It can even create the illusion that starting a podcast is a daunting, time-consuming process.

Let's take stock of young America. Compared to previous generations, American youth have more schooling (college enrollments have never been higher); more money ($100 a week in disposable income); more leisure time (five hours a day); and more news and information (Internet, The Daily Show, RSS feeds). What do they do with all that time and money? They download, upload, IM, post, chat, and network. (Nine of their top ten sites are for social networking.) They watch television and play video games (2 to 4 hours per day).

Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to make a difference. The Dragonfly Effect shows you how to tap social media and consumer psychological insights to achieve a single, concrete goal.

Technology rules us as much as laws do. It shapes the legal, social, and ethical environments in which we act. Every time we cross a street, drive a car, or go to the doctor, we submit to the silent power of technology. Yet, much of the time, the influence of technology on our lives goes unchallenged by citizens and our elected representatives. Our embrace of novel technological pathways, Sheila Jasanoff shows, leads to a complex interplay among technology, ethics, and human rights.

Von der Gründung der USA bis weit ins 20. Jahrhundert hinein arbeiteten die brillantesten Ingenieure und der demokratische Staat zusammen, um Technologien zu entwickeln, die die Welt verändern sollten. Diese Partnerschaft sicherte dem Westen eine beherrschende Stellung in der geopolitischen Ordnung. Doch diese Beziehung ist inzwischen erodiert. Statt die größten Herausforderungen unserer Zeit zu bewältigen, konzentriert sich das Silicon Valley auf den kapitalistischen Verbrauchermarkt.

Through narratives and case studies spanning the brilliant history of engineering, Madhavan shows how the concepts of prototyping, efficiency, reliability, standards, optimization, and feedback are put to use in fields as diverse as transportation, retail, health care, and entertainment. Equal parts personal, practical, and profound, Applied Minds charts a path to a future where we apply strategies borrowed from engineering to create useful and inspired solutions to our most pressing challenges.

In this approachable and fascinating biography of the galaxy, an astrophysicist and folklorist details everything humans have discovered—from the Milky Way's formation to its eventual death, and what else there is to learn about the universe we call home. After a few billion years of bearing...

The first robot to walk the earth was a bronze giant called Talos. This wondrous machine was created not by MIT Robotics Lab, but by Hephaestus, the Greek god of invention, more than 2,500 years ago. In this groundbreaking account of the earliest expressions of the timeless impulse to create artificial life, Adrienne Mayor tells the fascinating story of how ancient Greek, Roman, Indian, and Chinese myths envisioned artificial life, automata, self-moving devices, and human enhancements - and how these visions relate to and reflect the ancient invention of real animated machines.

The only guide you need to build a podcast from scratch with tips, techniques and stories from the pioneers of podcasting, by expert and early adopter Gilly Smith. From This American Life's Ira Glass and George the Poet to the teams behind My Dad Wrote a Porno and Table Manners with Jessie Ware, this practical book is packed full of exclusive, behind-the-scenes advice and informative, inspiring stories that will teach you how to tell the greatest stories in the world.

This audiobook’s content and entertaining style will appeal equally to science-fiction enthusiasts and scholars, including cognitive and neuroscientists, as well as philosophers of mind. It is a refreshing romp through the science and science fiction of consciousness.

Shadowy groups are increasingly capable of collective action. Using military-grade encryption, rerouting software, and cryptocurrencies, anonymous and pseudonymous actors can now communicate, solve problems, recruit members, and manage resources across multiple public and semipublic spaces. This swirling mix of secrecy and openness enables people to move through cyberspace like nomads with verifiable personas, which makes them impossible to stop.

It is very easy now, for beginners with zero knowledge of coding, to create a blog website right from the comfort of their home using all the various features that come with WordPress. This guide describes the top-down bottom-up approaches to get the most out of WordPress. Contrary to the belief that creating a WordPress website is rocket science, this explicit guide aims to disprove this belief and teach the beginner all the nitty-gritty involved in creating their blog website. The book talks about getting your website live - from downloading, installing and configuring WordPress.

The New York Times best seller Women in Science highlights the contributions of 50 notable women to the fields of science, technology, engineering, and mathematics (STEM), from the ancient to the modern world, who have paved the way for the next generation of female engineers, biologists, mathematicians, doctors, astronauts, physicists, and more. This fascinating collection contains information about relevant topics, such as lab equipment and rates of women currently working in STEM fields.

Even leading capitalists admit that capitalism is broken. Green Swans is a manifesto for system change designed to serve people, planet, and prosperity. In his 20th book, John Elkington - dubbed the "Godfather of Sustainability" - explores new forms of capitalism fit for the 21st century.

In an unparalleled collaboration, two leading global thinkers in technology and foreign affairs give us their widely anticipated, transformational vision of the future: a world where everyone is connected - a world full of challenges and benefits that are ours to meet and to harness. Eric Schmidt is one of Silicon Valley’s great leaders, having taken Google from a small startup to one of the world’s most influential companies. Jared Cohen is the director of Google Ideas and a former adviser to secretaries of state Condoleezza Rice and Hillary Clinton.

With his signature wit and thought-provoking insights, Neil deGrasse Tyson - one of our foremost thinkers on all things space - illuminates the past, present, and future of space exploration and brilliantly reminds us why NASA matters now as much as ever. As Tyson reveals, exploring the space frontier can profoundly enrich many aspects of our daily lives, from education systems and the economy to national security and morale.

I used to think LinkedIn was a colossal waste of time - until I discovered the simple secrets to success on LinkedIn. If you want to know how to double your leads and sales using LinkedIn beyond what you thought possible...without spending hundreds of dollars on ads...or trying to become a "viral" hit.... Then this will be the most important message you ever read. Here’s why. If you've been on LinkedIn for a while, the scenario I’m about to describe may be familiar to you.... You’ve found great companies on LinkedIn, that need what you have.

In Antisocial Media, Siva Vaidhyanathan explains how Facebook devolved from an innocent social site hacked together by Harvard students into a force that, while it may make personal life just a little more pleasurable, makes democracy a lot more challenging.

Wild about robotics? If so, a robotics club might be the right fit for you! Find out what it takes to join a robotics club or start your own, including information on membership, meetings, and activities.

Stress can make you feel bad. It can be caused by lots of different things. A big test. A fight with a friend. A new experience. But no matter what causes the stress, what’s important is how you deal with it.