Social Technology

In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, Google's change in policy is symptomatic of the most significant shift to take place on the Web in recent years: the rise of personalization.

Even leading capitalists admit that capitalism is broken. Green Swans is a manifesto for system change designed to serve people, planet, and prosperity. In his 20th book, John Elkington - dubbed the "Godfather of Sustainability" - explores new forms of capitalism fit for the 21st century.

Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to make a difference. The Dragonfly Effect shows you how to tap social media and consumer psychological insights to achieve a single, concrete goal.

"Big Data" is on the covers of Science, Nature, The Economist, and Wired magazines, on the front pages of the Wall Street Journal and The New York Times. But despite the media hyperbole, as Christine Borgman points out in this examination of data and scholarly research, having the right data is usually better than having more data; little data can be just as valuable as big data. Borgman, an often-cited authority on scholarly communication, argues that data have no value or meaning in isolation; they exist within a knowledge infrastructure.

Born in 1905 in the center of the crumbling Austro-Hungarian Empire, Viktor Frankl was a witness to the great political, philosophical, and scientific upheavals of the 20th century. In these stirring recollections, Frankl describes how as a young doctor of neurology in prewar Vienna, his disagreements with Freud and Adler led to the development of "the third Viennese School of Psychotherapy", known as logotherapy; recounts his harrowing trials in four concentration camps during the War; and reflects on the celebrity brought by Man's Search for Meaning in 1945.

Today's computers are composing music that sounds "more Bach than Bach", turning photographs into paintings in the style of Van Gogh's Starry Night, and even writing screenplays. But are computers truly creative - or are they merely tools to be used by musicians, artists, and writers? Miller, an authority on creativity, identifies the key factors essential to the creative process, from "the need for introspection" to "the ability to discover the key problem." He talks to people on the cutting edge of artificial intelligence and explores the riches of computer-created art.

Paul Scharre, a Pentagon defense expert and former U.S. Army Ranger, explores what it would mean to give machines authority over the ultimate decision of life or death. Scharre's far-ranging investigation examines the emergence of autonomous weapons, the movement to ban them, and the legal and ethical issues surrounding their use. Through interviews with defense experts, ethicists, psychologists, and activists, Scharre surveys what challenges might face "centaur warfighters" on future battlefields.

When "metadata" became breaking news, appearing in stories about surveillance by the National Security Agency, many members of the public encountered this once-obscure term from information science for the first time. Should people be reassured that the NSA was "only" collecting metadata about phone calls - information about the caller, the recipient, the time, the duration, the location - and not recordings of the conversations themselves? Or does phone call metadata reveal more than it seems?

Dive into the world of Open Source Intelligence (OSINT) with "Open Source Intelligence Fundamentals: A Beginner's Guide to Uncovering Online Information." This comprehensive book is a must-have resource for newcomers and aspiring investigators seeking to harness the power of online data to uncover valuable insights.

The volumes of data we now access can give unparalleled abilities to make predictions, respond to customer demand, and solve problems. But Big Brother’s shadow hovers over it. Although big data can set us free and enhance our lives, it has the potential to create an underclass and a totalitarian state. With big data ever present, you can’t afford to ignore it. In this book, acclaimed science writer Brian Clegg - a habitual early adopter of new technology - brings big data to life.

L'intelligence artificielle peut vous instruire, écrire vos chansons, façonner vos désirs. Elle est brillante. Elle est utile. Elle peut tout "faire"... Sauf respirer. Sauf aimer. Sauf être. Le Souffle de la Machine n'est pas un livre sur la technologie. C'est un livre sur nous. Demain, l'intelligence artificielle permettra à un employé de faire en 10 heures le travail de 40. La vraie question n'est pas technologique, elle est humaine: que ferons-nous de ces 30 heures libérées? Exigerons-nous de cet employé qu'il produise quatre fois plus?

World politics has changed, claims Bruno Maçães. Geopolitics is no longer simply a contest to control territory: in this age of advanced technology, it has become a contest to create the territory. Great powers seek to build a world for other states to inhabit, while keeping the ability to change the rules or the state of the world when necessary. At a moment when the old concepts no longer work, this book aims to introduce a radically new theory of world politics and technology.

It is very easy now, for beginners with zero knowledge of coding, to create a blog website right from the comfort of their home using all the various features that come with WordPress. This guide describes the top-down bottom-up approaches to get the most out of WordPress. Contrary to the belief that creating a WordPress website is rocket science, this explicit guide aims to disprove this belief and teach the beginner all the nitty-gritty involved in creating their blog website. The book talks about getting your website live - from downloading, installing and configuring WordPress.

Half a dozen years ago, anthropologist Gabriella Coleman set out to study the rise of this global phenomenon just as some of its members were turning to political protest and dangerous disruption. She ended up becoming so closely connected to Anonymous that the tricky story of her inside-outside status as Anon confidante, interpreter, and erstwhile mouthpiece forms one of the themes of this witty and entirely engrossing book.

Taiwan achieved inclusive, technology-fueled growth, overcame the pandemic without lockdowns and the infodemic without takedowns, entrusted its people to tackle shared challenges like environmental protection while capitalizing on a culture of innovation to hack the government. Here, the architects of Taiwan's internationally acclaimed digital democracy share the secret of their success. Plurality harnesses digital tools not to replace humans or trust, but to channel the potential energy in social diversity that can erupt in conflict instead for progress, growth and beauty.

Podcasting is the expressional medium with therapeutic value which has grown exponentially over the last few years - did you know the number of Americans who are weekly podcast listeners over the last seven years has tripled? Although there’s never been a better time to get into podcasting, with all the contradicting and often false information scattered all over the internet, it’s no wonder why so many people often struggle to find a starting point.

The digital age is in the business of commodifying our attention. The technologies of our day are determined to keep us scrolling and swiping at all costs, plugged into a feedback loop of impatience, comparison, outrage, and contempt. Blind to the dangers, we enjoy its temporary pleasures, unaware of the damage to our souls. Jay Kim's Analog Church explored the ways the digital age and its values affect the life of the church. In Analog Christian, he asks the same question of Christian discipleship.

Before their experiments, inventions, and discoveries that changed the world, the world’s most celebrated scientists had regular-kid problems just like you. Stephen Hawking hated school and preferred to spend his free time building model airplanes, inventing board games, and even building his own computer. Jane Goodall got in trouble for bringing worms and snails into her house. And Neil deGrasse Tyson had to start a dog-walking business to save up money to buy a telescope.

Are you spending hours on content that no one sees—while others automate and grow? This isn't another AI hype book. It's a clear, tactical playbook designed for real marketers juggling real workloads—without the fluff. Learn how to train AI tools like ChatGPT, Jasper, and Canva to match your voice, plan smarter content, batch posts faster, write better ad copy, and analyze performance without burning out.

These marketing secrets are what set the top earners apart from the rest - they’re simple, straightforward, and easy to apply. In Social Media for Network Marketing Professionals, you’ll discover: Why you have to fully establish what your dream life looks like in order to achieve it - and how you can use this vision to manifest your success, step-by-step guide to setting goals that you’ll actually achieve, what an attractive social media profile actually looks like - and how you can begin building yours today, and more.