Technology Business

From the Industrial Revolution to the age of artificial intelligence, The Technology Trap takes a sweeping look at the history of technological progress and how it has radically shifted the distribution of economic and political power among society’s members.

Stakeholders don't invest in AI because they understand the tech―they invest when its business impact is clear and undeniable. In Show AI―Don't Tell It, AI executive and business strategist Dr. Lisa Palmer reveals how to use visual storytelling to make AI's value tangible, turning complex ideas into clear business outcomes that drive buy-in, adoption, and scale. Instead of vague theories and hype, this book provides clear frameworks, practical tools, and proven visualization techniques to help leaders secure funding, accelerate implementation, and maximize AI's impact.

Tracy Kidder's "riveting" (Washington Post) story of one company's efforts to bring a new microcomputer to market won both the Pulitzer Prize and the National Book Award and has become essential reading for understanding the history of the American tech industry. Computers have changed since...

Dyson has become a byword for high-performing products, technology, design, and invention. Now, James Dyson, the inventor and entrepreneur who made it all happen, tells his remarkable and inspirational story in Invention: A Life, “one of the year’s most relevant and revelatory business...

Virtual Selling is the definitive guide to leveraging video-based technology and virtual communication channels to engage prospects, advance pipeline opportunities, and seal the deal. You'll learn a complete system for blending video, phone, text, live chat, social media, and direct messaging into your sales process to increase productivity and reduce sales cycles.

You're probably aware that generative AI can output quality text and create stunning images in seconds. But smart managers are now using gen AI for high-level work—problem-solving, driving innovation, strategic thinking, and dozens of other applications. Managers who develop their generative AI capabilities will soon be leaping ahead of those who don't. Fortunately, you can start today and see immediate results. The HBR Guide to Generative AI for Managers is packed with practical tips, prompts, and case studies to accelerate and improve countless aspects of your work.

In Project Zero Trust: A Story About a Strategy for Aligning Security and the Business, George Finney, chief security officer at Southern Methodist University, delivers an insightful and practical discussion of Zero Trust implementation. Presented in the form of a fictional narrative involving a breach at a company, the book tracks the actions of the company's new IT security director. Listeners will learn John Kindervag's 5-Step methodology for implementing Zero Trust, the four Zero Trust design principles, and how to limit the impact of a breach.

In Digital Prospecting, Mike Jones and Ken Guest offer a proven, battle-tested process for an integrated 21st century prospecting system that leverages today's social technologies. The book outlines the most effective ways to prospect using email and social selling interactions as the initial point of contact with the prospect. The process it offers is not meant to replace cold calls. It's meant only to give you the tools you need to evaluate which method makes the most sense, given your unique situation.

Understanding AI technology is just the beginning. Leaders must understand how to employ power skills to elevate how humans interact—with one another and with AI. Critical thinking, leadership, conflict management, stakeholder engagement and other power skills are essential in all projects. AI-Powered Leadership aims to empower leaders to navigate the complexities of the AI-driven world by developing human competencies and integrating them with AI capabilities, fostering a balanced, innovative, and ethically sound leadership approach that drives sustainable success.

Millionaire success is no longer about luck or timing. It’s about who understands automation first. ChatGPT has become the modern golden tool of leverage, turning ideas into functioning businesses with speed and precision. This guide shows how to use it to generate content, build online systems, and create digital products that scale. You’ll learn how to replace wasted time with structure and strategy, building wealth through consistency, clarity, and intelligent execution. Build the kind of wealth that gives you time, freedom, and choice.

Welcome to the most transformative period in business history. As we navigate through 2025, the convergence of artificial intelligence, advanced web technologies, and innovative business models has created unprecedented opportunities for entrepreneurs and established businesses alike.

Convierte tus palabras en dinero con inteligencia artificial. La economía de la escritura está en pleno auge con oportunidades que las generaciones anteriores jamás imaginaron. Sin embargo, la mayoría de los escritores tienen dificultades para obtener ingresos sostenibles porque se centran exclusivamente en su oficio, ignorando los aspectos comerciales que distinguen a los profesionales exitosos de quienes permanecen eternamente luchando.

In Mind Power: Into the 21st Century, John Kehoe has articulated a set of life-changing principles for charting a course to success and happiness. More than that, however, Mind Power: Into the 21st Century presents a remarkably specific and practical guide.

Longlisted for the Financial Times Business Book of the Year The "rich and gripping" true story of the first time machines came for human jobs—and how the Luddite uprising explains the power, threat, and toll of big tech and AI today (Naomi Klein) The most urgent story in modern tech begins...

The incredible true story of the card-counting mathematics professor who taught the world how to beat the dealer and, as the first of the great quantitative investors, ushered in a revolution on Wall Street. A child of the Great Depression, legendary mathematician Edward O. Thorp invented card...

In Investing in Cryptocurrencies and Digital Assets, alternative investments expert Dr. Keith Black delivers a compelling and straightforward roadmap for analyzing, valuing, and investing in crypto and other digital assets. You'll learn how to buy crypto directly—and how to keep your new digital assets safe from hacks and fraud—and how to invest indirectly, using stocks, futures, options, and exchange-traded funds.

For decades, IBM shaped the way the world did business. IBM products were in every large organization, and IBM corporate culture established a management style that was imitated by companies around the globe. It was “Big Blue”—an icon. And yet over the years, IBM has gone through both failure and success. The company almost went out of business in the early 1990s, then came back strong with new business strategies and an emphasis on artificial intelligence. In this authoritative history, James Cortada tells the story of one of the most influential American companies of the last century.

As we stand in June 2025, it is our hope that this handbook serves its intended purpose: to empower professionals across diverse fields to engage with AI tools like Gemini, ChatGPT, Claude, CoPilot, and Grok with greater skill, confidence, and ethical awareness. May it contribute to a future where human ingenuity is augmented by artificial intelligence, leading to more innovative, efficient, and responsible professional work.

Launch your ERP the right way. The concept of an ERP system—where all of your company’s software talks with each other—is pretty amazing. But sometimes, launching one into your ecosystem can be treacherous. And why wouldn’t it be? You only update your ERP once every ten to fifteen years, so there’s often nobody at your organization that’s been through one, much less two, who could show you the way. Mistakes are bound to happen, but the benefits are manifold. How do you cross that chasm? First, you get the experience you need, and in this case it’s through Evan Schwartz.

In Your AI Survival Guide, Sol Rashidi delivers an insightful and practical discussion of how to deploy artificial intelligence in your company. Having helped IBM launch Watson in 2011, Sol has firsthand knowledge of the ups, downs, and change management intricacies that can help you with a successful deployment beyond all the AI hype. She walks you through various frameworks for how to establish your AI strategy, pick your use cases, prepare your non-technology teams, and overcome the most common obstacles standing in the way of successfully implementing AI in your business.