Technology Business

Artificial intelligence touches nearly every part of your day. While you may initially assume that technology such as smart speakers and digital assistants are the extent of it, AI has in fact rapidly become a general-purpose technology, reverberating across industries including transportation, healthcare, financial services, and many more. In our modern era, an understanding of AI and its possibilities for your organization is essential for growth and success. Artificial Intelligence Basics has arrived to equip you with a fundamental, timely grasp of AI and its impact.

Access more than 2 Billion customers. Learn how with Facebook ads. Facebook is one of the most popular social media sites to advertise one’s business, and for a good reason: it has more than two billion active users, a wealth of user data, and numerous ad formats. In the age of social media where nine in ten people check their phones an hour after waking up in the morning, Facebook advertising is the perfect complement to your advertising strategy. In The Complete Guide to Facebook Advertising, Brian Meert teaches you how to advertise on Facebook.

FinOps brings financial accountability to the variable spend model of cloud. Used by the majority of global enterprises, this management practice has grown from a fringe activity to the de facto discipline managing cloud spend. In this book, authors J. R. Storment and Mike Fuller outline the process of building a culture of cloud FinOps by drawing on real-world successes and failures of large-scale cloud spenders. Complete with a road map to get you started, this revised second edition includes new chapters that cover forecasting, sustainability, and connectivity to other frameworks.

In today’s fast-paced digital world, maximizing productivity isn’t just about working harder—it’s about working smarter. AI-Powered Productivity Tools is your essential guide to understanding and leveraging artificial intelligence to streamline tasks, boost efficiency, and transform how you work and collaborate. This book demystifies the rapidly evolving landscape of AI-driven tools designed to handle repetitive tasks, optimize decision-making, enhance communication, and unlock creativity.

Before cell phones that fit in the palm of your hand and slim laptops that fit snugly into briefcases, computers were like strange, alien vending machines. They had cryptic switches, punch cards, and pages of encoded output. But in 1975, a young engineering wizard named Steve Wozniak had an idea: What if you combined computer circuitry with a regular typewriter keyboard and a video screen?

The AI Mastery 3-in-1 Collection is your roadmap to go from experimenting with AI to building a cash-generating machine powered by automation, precision, and creativity. Whether you’re brand new or already using ChatGPT, this collection bridges the gap between potential and profit.

This collection reveals the lives, lessons, and rules for success that have influenced Elon Musk, Warren Buffett, and Jeff Bezos, three billionaire businessmen who single-handedly disrupted and transformed the world in which we live. To become a billionaire from scratch is no easy feat. It can seem an impossible dream that’s exclusive only to the lucky few. However, this audiobook shows it is possible with the right know-how and that becoming a billionaire is less about luck and more about making the right decisions and working hard.

The 2-Hour Job Search rejects laundry lists of conventional wisdom in favor of a streamlined job search approach that produces results quickly and efficiently. In three steps, creator Steve Dalton shows you how to select, prioritize, and make contact with potential employers so you can land that critical first interview. In this revised second edition, you'll find updated advice on how to efficiently surf online job postings, how to reach out to contacts at your dream workplace and when to follow up, and advice on using LinkedIn, Indeed, and Google to your best advantage.

Dyson has become a byword for high-performing products, technology, design, and invention. Now, James Dyson, the inventor and entrepreneur who made it all happen, tells his remarkable and inspirational story in Invention: A Life, “one of the year’s most relevant and revelatory business...

Die Schriftstellerbranche bietet unzählige Möglichkeiten, die sich frühere Generationen nicht hätten vorstellen können. Dennoch fällt es den meisten Autoren schwer, ein nachhaltiges Einkommen zu erzielen, da sie sich ausschließlich auf ihr Handwerk konzentrieren und die geschäftlichen Aspekte außer Acht lassen, die erfolgreiche Profis von denen unterscheiden, die ständig finanzielle Schwierigkeiten haben.

We are entering a new technological age in which artificial intelligence and immersive media will transform society at all levels, mediating our lives by altering what we see, hear, and experience. If managed well, this could unleash a new age of abundance. If managed poorly, this technological revolution could easily go astray, compromising our privacy, autonomy, agency, and humanity. Two industry veterans provide a data-driven debate on whether the new world we're creating will be a technological utopia or an AI-powered dystopia and give guidance on how to aim for the best future we can.

How well does your organization respond to changing market conditions, customer needs, and emerging technologies when building software-based products? This practical guide presents Lean and Agile principles and patterns to help you move fast at scale - and demonstrates why and how to apply these methodologies throughout your organization. Through case studies, you'll learn how successful enterprises have rethought everything from governance and financial management to systems architecture and organizational culture in the pursuit of radically improved performance.

Decision intelligence (DI) has been widely named as a top technology trend for several years, and Gartner reports that more than a third of large organizations are adopting it. Some even say that DI is the next step in the evolution of AI. Many software vendors offer DI solutions today, as they help organizations implement their evidence-based or data-driven decision strategies. But until now, there has been little practical guidance for organizations to formalize decision making and integrate their decisions with data. With this book, authors L. Y. Pratt and N. E. Malcolm fill this gap.

In Mind Power: Into the 21st Century, John Kehoe has articulated a set of life-changing principles for charting a course to success and happiness. More than that, however, Mind Power: Into the 21st Century presents a remarkably specific and practical guide.

This riveting biography from the American Bar Association visits the spectacular life of Edwin Land, breakthrough inventor. At the time of his death, he stood third on the list of our most prolific inventors, behind only Thomas Edison and one of Edison's colleagues. Land's most famous achievement was the creation of a revolutionary film-and-camera system that could produce a photographic print moments after the picture was taken.

In a world of digital overload and never-ending work demands, Microsoft Copilot stands as a breakthrough in productivity. What once took hours—summarizing reports, formatting presentations, calculating forecasts—can now be done in minutes with precision and personalization. This book is a guide for professionals ready to integrate AI into their daily work, not as a novelty, but as a core tool for speed, clarity, and strategic thinking.

In Leading Digital, authors George Westerman, Didier Bonnet, and Andrew McAfee highlight how large companies in traditional industries - from finance to manufacturing to pharmaceuticals - are using digital to gain strategic advantage. They illuminate the principles and practices that lead to successful digital transformation. Based on a study of more than 400 global firms, the book shows what it takes to become a digital master.

Few books in computing have had as profound an influence on software management as "peopleware". The unique insight of this longtime best seller is that the major issues of software development are human, not technical. They’re not easy issues; but solve them, and you’ll maximize your chances of success. For this third edition, the authors have added six new chapters and updated the text throughout, bringing it in line with today’s development environments and challenges.

Most Anticipated by Foreign Policy, Globe and Mail “Riveting and explosive.” – Christopher Leonard From veteran Amazon reporter for The Wall Street Journal, The Everything War is the first untold, devastating exposé of Amazon's endless strategic greed, from destroying Main Street to...

Human Design is the next evolution after Myers-Briggs, the Enneagram, and other innovative profiling systems. Whether your field is psychotherapy, recovery, coaching, or healing arts, and whether your clients are individuals, couples, families, or business teams, Understanding Your Clients through Human Design will empower your work and call you to reconsider how you approach people. Inspire your practice with this groundbreaking and accessible approach and take your work to the next level!