Technology Strategy

From a former senior advisor to Senator John McCain comes an urgent wake-up call about how new technologies are threatening America's military might. For generations of Americans, our country has been the world's dominant military power. How the US military fights, and the systems and weapons...

Rick Howard, the Chief Security Officer, Chief Analyst, and Senior fellow at The Cyberwire, challenges the conventional wisdom of current cybersecurity best practices, strategy, and tactics and makes the case that the profession needs to get back to first principles.

Packed with insider information based on interviews, declassified files, and forensic analysis of company reports, The Hacker and the State sets aside fantasies of cyber-annihilation to explore the real geopolitical competition of the digital age. Tracing the conflict of wills and interests among modern nations, Ben Buchanan reveals little-known details of how China, Russia, North Korea, Britain, and the United States hack one another in a relentless struggle for dominance.

“How do I make my user stories smaller?” “What is the right size for a user story?” “What is the difference between an Epic and a Story? And where do Tasks and Sub-Tasks fit in?” Allan Kelly found himself answering these questions, and similar ones, again and again so...he sat down to write the answers and this book was born.

Artificial Intelligence (AI) is causing massive changes in our lives, both at the individual and societal level, with the global AI market expected to reach around 126 billion US dollars by 2025. As more and more decision-making moves to AI systems, unique risks are being introduced. However, this topic can be quite challenging for newcomers who want to understand the governance and cyber-security risks that AI introduces. This book assumes zero prior knowledge of AI or machine learning and explains in an easy-to-understand way how to govern and secure AI.

Endless terror. Refugee waves. An unfixable global economy. Surprising election results. New billion-dollar fortunes. Miracle medical advances. What if they were all connected? What if you could understand why? The Seventh Sense is the story of what all of today's successful figures see and feel...

Struggling with social media marketing for business? Feeling overwhelmed or don't even know where to begin? This is the book for you! 500 Social Media Marketing Tips is your complete guide to social media success for business, featuring hundreds of the actionable strategies for success on Facebook, Twitter, Instagram, LinkedIn, Pinterest, YouTube, Snapchat, TikTok, and more!

Fighting Phishing: Everything You Can Do to Fight Social Engineering and Phishing serves as the ideal defense against phishing. Unlike most anti-phishing books, which focus only on one or two strategies, this book discusses all the policies, education, and technical strategies that are essential to a complete phishing defense.

Personalized is a playbook for delivering true personalization at scale. In this book, Boston Consulting Group's Mark Abraham and Harvard Business School's David C. Edelman describe Five Promises of Personalization. Personalized is a playbook for delivering true personalization at scale. With detailed examples across industries—including retail, health care, banking, technology, and travel—this book will help executives learn how to put personalization at the center of their strategy, accelerate growth, and capture their share of the $2 trillion personalization prize.

Samurai warriors were experts in hand-to-hand combat and fighting from horseback. They may not have realized it, but they owed their success to science. Learn how science helped the samurai to become some of the greatest warriors in history.

Soon, there will be a global race to build autonomous operations. Businesses and organizations without autonomous operations simply will not be able to compete with those that do because autonomy is the ultimate competitive advantage. Crypto is the mechanism that will accrue value from being the infrastructure for the next digital financial revolution. Crypto Asset Investing in the Age of Autonomy lays out a case that we've begun a new technological revolution similar to the Internet Age of the 1990s.

"This is the most important book on Silicon Valley I've read in two decades. It will take us all back to our roots in the counterculture, and will remind us of the true nature of the innovation process, before we tried to tame it with slogans and buzzwords." -- Po Bronson, #1 New York Times...

Customer Data and Privacy: The Insights You Need from Harvard Business Review will help you understand the tangled interdependencies and complexities and develop strategies that allow your company to be good stewards, collecting, using, and storing customer data responsibly.

Unlock AI’s Power to Build Wealth and Freedom. Are you tired of struggling while others thrive? Unsure how to leverage AI for success? ChatGPT Multiverse is your step-by-step guide to using AI for passive income, viral content, and limitless opportunities.

Most established companies have deployed such digital technologies as the cloud, mobile apps, the internet of things, and artificial intelligence. But few established companies are designed for digital. This book offers an essential guide for retooling organizations for digital success. In the digital economy, rapid pace of change in technology capabilities and customer desires means that business strategy must be fluid. As a result, the authors explain, business design has become a critical management responsibility.

I used to think LinkedIn was a colossal waste of time - until I discovered the simple secrets to success on LinkedIn. If you want to know how to double your leads and sales using LinkedIn beyond what you thought possible...without spending hundreds of dollars on ads...or trying to become a "viral" hit.... Then this will be the most important message you ever read. Here’s why. If you've been on LinkedIn for a while, the scenario I’m about to describe may be familiar to you.... You’ve found great companies on LinkedIn, that need what you have.

TikTok, Instagram, and YouTube Shorts are all the rage right now. Would you like to learn how to use them to make real money on your own time creating and talking about topics you love? Are you a selfie queen or viral dance guru? Maybe it’s time for you to take this love of short-format videos and make it into a real business! While the title of social media influencer was once reserved for celebrities, the unprecedented growth of the internet has made it possible for more individuals than ever to be gain that status. And make money in the process.

If you're looking to make the most of artificial intelligence and blockchain technology for your business, this audiobook is for you. Artificial intelligence and blockchain are the tech of the future. But if you're not already working in the field or studying their depths, it can be difficult to find information in layman's terms. As a business owner, especially a small business owner, we are always looking at ways to improve the efficiency of our business: outsource, automate, scale, marketing.... AI and blockchain technology could revolutionize the way business is done.

Discover the power of blogging with "Blogging for Beginners" and gain financial freedom and escape the traditional corporate rat race. This book will provide listeners with the essential tools to create engaging content that has the potential to go viral, as well as invaluable tips on how to promote a blog across various social media channels.

In this book, Nicolaj Siggelkow and Christian Terwiesch reveal the emergence of connected strategies as a new source of competitive advantage. With in-depth examples from companies operating in various industries, Connected Strategy identifies the four pathways - respond-to-desire, curated offering, coach behavior, and automatic execution - for turning episodic interactions into continuous relationships. The authors show how each pathway creates a competitive advantage, then guide you through the critical decisions for creating and implementing your own connected strategies.