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Architect and Entrepreneur
- A Field Guide: Building, Branding, and Marketing Your Startup Design Business
- Narrated by: Eric W Reinholdt
- Length: 5 hrs and 18 mins
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Publisher's Summary
Part narrative, part business book, Architect and Entrepreneur is filled with contemporary, relevant, fresh tips and advice from a seasoned professional architect building a new business. The guide advocates novel strategies and tools that merge entrepreneurship with the practices of architecture and interior design.
The problem:
Embarking on a new business venture is intimidating. You have questions, but many of the resources available to help entrepreneur architects and interior designers start their design businesses lack timeliness and relevance. Most are geared toward building colossal firms like SOM and Gensler using outdated methods and old business models.
If you're an individual or small team contemplating starting a design business, this is your field guide, crafted to inspire action.
The solution:
Using the lean start-up methodology to create a minimum viable product, the handbook encourages successive small wins that support a broader vision, enabling one to think big, start small, and learn fast.
It's a unique take on design practice viewed through the lens of entrepreneurship and is designed to answer the questions all new business owners face, from the rote to the existential.
Questions about:
- Start-up costs
- Business models (old and new)
- Marriage of business and design
- Mind-set
- Branding and naming (exercises and ideas)
- Internet marketing strategies
- Passive income ideas
- Setting your fee
- Taxes
- Standard operating procedures (SOPs)
- Securing the work
- Client relations
- Software
- Billing rates
- Contracts
Building a business isn't a singular act; it's a series of small steps. Using the outline found in Architect and Entrepreneur, you can start today. The chapters are organized to guide you from idea to action. Rather than write a business plan, you'll be challenged to craft a brand, and you'll sell it using new technologies.
What listeners say about Architect and Entrepreneur
Average Customer RatingsReviews - Please select the tabs below to change the source of reviews.
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- Anonymous User
- 2017-10-15
Recommended
Quite helpful and of contemporary relevance for those interested in the subject matter. The focus is largely on setting up a small-scale residential practice, but nevertheless it's one of the few books of its kind, and probably more relevant as compared to say the BD (British Building Design) white papers on the subject of practice start-up. The author is particularly knowledgable about online marketing and website development for architects, along with financial considerations, tax obligations, and legal set-up for a US based practice. Narration is by the author and though he is not a professional narrator, it comes across as genuine, with emphasis at the right points.
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- Laura Augustine
- 2019-03-17
The exact book I was looking for
Thanks to Eric Reinholdt, there's finally a true road map to the Architectural practice of my dreams. I'm Canadian so it doesn't completely apply to me, but he has given more actionable details than any other book about Entrepreneurship and Architecture out there. It's everything it promises to be and more.
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- J L C
- 2018-04-07
Informative 'How-To'.
Fantastic listen. I will be listening again. There are so many valuable points that help us budding designers and architects achieve entrepreneurship. Make sure to listen with a pen/pencil in hand as there are some quick, helpful exercises in here too.
P. S. Wish we had a discount for purchasing your super cool document compendium.
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- brian
- 2016-09-02
Very worthwhile and full of practical advise
Would you recommend this audiobook to a friend? If so, why?
If you're thinking about starting a small firm or going out alone as an architect or related design profession, this book is well-worth your time.
Any additional comments?
Covering everything from branding, marketing, selling yourself to (and vetting) clients and operating proceedures, to questions to ask yourself before you start, it touches on all the bases. And as a book from a perspective of someone who has sucessfully started their own small firm, it's not just theoretical, but I found it chalk-full of practical advise and pitfalls to avoid.For those outside of the United States, note that the parts on business structures, licensing, legal and tax implications are sometimes U.S.-specific, but nonetheless many of the same concepts apply elsewhere, even if the specifics differ. I found this didn't detract from the book as a whole, just something to be aware of.The parts I found most valuable were those on choosing your niche / unique selling proposition, and on Eric's process for turning leads into clients - and identifying those leads you don't want as clients.
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- Anonymous
- 2016-08-23
A Good Guide to setup your Architectural Business
What did you love best about Architect and Entrepreneur?
The book describe each step in a very comprehensive way. It is easy to follow and provide with good advice to how to start your architectural business
What other book might you compare Architect and Entrepreneur to and why?
None
Was this a book you wanted to listen to all in one sitting?
This book can easily be listened in one sitting. I used my commute time to listen the book.
Any additional comments?
This book has been invaluable to me in helping me understand the total process, finances and all of the daily tasks of starting up, running, maintaining, and succeeding in your architectural firm.
Thank you very much Eric! Can't wait to start listening Volume II.
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- Marek
- 2016-08-19
Architects must read
Would you consider the audio edition of Architect and Entrepreneur to be better than the print version?
It is a good addition to my printed version. A reminder.
What did you like best about this story?
Openminded and well described story for your enthusiasts who want to become self branded.
Was there a moment in the book that particularly moved you?
Most parts give you optimism throughout well written instructions and guides.
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- Márcia Araújo
- 2023-01-08
Most helpful tips to starting a practice
This has been the most helpful book on starting one’s own architecture practice. It has helped me see the tools that were already on my hands, and that would help me keep my business up and running. The advices are also very specific which helped a a lot, I am so glad I stumbled upon this book in the first year of opening my own practice.
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- The Altman fam
- 2023-01-07
Great Resource
Eric has written this book as a down-to-earth practical guide for starting your firm. this book is a great reminder and resource for the beginning items you need for your firm. it's also a great reminder to remain lean as you start up. I would recommend this to anyone looking to start a firm as a resource.
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- Marcus G.
- 2022-12-07
I recommend it
Just gave me a lot of great ideas and tangible suggestions that I can immediately put in to practice.
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- Charles W. Munro
- 2022-11-18
Awesome. Very informative.
This was an extremely helpful book. Eric gives a lot of ideas to incorporate into your business.
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- Jason Harrington
- 2022-05-26
Great book
I'm a builder and do a small amount of design and regularly work with high end architects. This is a great book of best practices for small bespoke practitioners.
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- Client d'Amazon
- 2020-12-16
As an architect, this is a real time saver.
Eric's thoroughness and enthusiasm can be felt throughout the entire book. He really wants to help and he's great at. communicating it. Despite of the fact that the book mostly focuses on the USA ?specially prices and legal aspects), I find lots of common points with Europe. I can only but recommend this book.
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- Amazon Customer
- 2018-12-14
Thank you..
It answered so much. Thank you. Great content, encouraging. After hearing this book, I stopped feeling alone in my future journey.