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  • Email Marketing Mastery

  • The Step-By-Step System for Building an Email List of Raving Fans Who Buy From You and Share Your Message
  • Written by: Tom Corson-Knowles
  • Narrated by: Greg Zarcone
  • Length: 1 hr and 53 mins
  • 2.5 out of 5 stars (2 ratings)

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Email Marketing Mastery

Written by: Tom Corson-Knowles
Narrated by: Greg Zarcone
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Publisher's Summary

Learn the Systems, Tools, and Strategies I Used to Build an Email List of More Than 10,000 Subscribers for My Small Business

Are you using email marketing to grow your business effectively and increase your sales online?

In Email Marketing Mastery, you'll discover:

  • How to build an email list even if no one knows who you are
  • Complete, step-by-step tutorials and instructions from beginning to end, including dozens of free training videos (no opt-in required!)
  • This book is perfect for beginners who need to learn the basics of email marketing and get started today and for experienced and professional email marketers who want to take their knowledge and marketing systems to the next level.
  • How to choose the best autoresponder for your budget
  • How to know which autoresponder is the best for you. I've tested dozens of email marketing systems, and in this book I share only the best of the best, with advanced tips and strategies for maximizing your return while minimizing your investment.
  • How to increase your conversions and become an analytics master
  • Analytics are the key to any good email marketer's success. Without data you'll never know whether what you're doing is working as well as it should be or not. Analytics is the key to improving your marketing systems and growing your business constantly . A tiny increase in conversions can supercharge your profits and income when you apply it across an entire email marketing campaign.
  • How to save thousands of dollars on marketing and web design
  • In the past, if you wanted to create a state-of-the-art online marketing system with email marketing, squeeze pages, analytics, and more, you would have to pay a world-class designer to custom code every single Web page and function. Today you can do it all for free or less than $100.

©2014 Tom Corson-Knowles (P)2014 Tom Corson-Knowles

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It’s a good overview of the systems needed to start email marketing

I appreciated the glossary and its fairly comprehensive overview of email marketing and systems.

I think with all due respect that it doesn’t deliver sufficient content to claim I have mastered email marketing. I have a great foundation from this book though. It is a great book if you are lost and want to know where to start with email marketing.

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