Growth Hacker Marketing

A Primer on the Future of PR, Marketing, and Advertising

Preview

Failed to add items

Sorry, we are unable to add the item because your shopping cart is already at capacity.

Add to Cart failed.

Please try again later

Add to Wish List failed.

Please try again later

Remove from wish list failed.

Please try again later

Follow podcast failed

Unfollow podcast failed

Try for $0.00

Pick 1 audiobook a month from our unmatched collection.

Listen all you want to thousands of included audiobooks, Originals, and podcasts.

Premium Plus auto-renews for $14.95/mo + applicable taxes after 30 days. Cancel anytime.

Growth Hacker Marketing

Written by: Ryan Holiday

Narrated by: Ryan Holiday

Try for $0.00

$14.95 a month after 30 days. Cancel anytime.

Buy Now for $15.57

About this listen

A new generation of megabrands like Facebook, Dropbox, Airbnb, and Twitter haven't spent a dime on traditional marketing. No press releases, no TV commercials, no billboards. Instead, they rely on a new strategy - growth hacking - to reach many more people despite modest marketing budgets. Growth hackers have thrown out the old playbook and replaced it with tools that are testable, trackable, and scalable. They believe that products and businesses should be modified repeatedly until they're primed to generate explosive reactions.

Best-selling author Ryan Holiday, the acclaimed marketing guru for American Apparel and many bestselling authors and multiplatinum musicians, explains the new rules and provides valuable examples and case studies for aspiring growth hackers. Whether you work for a tiny start-up or a Fortune 500 giant, if you're responsible for building awareness and buzz for a product or service, this is your road map.

E-Commerce

Entrepreneurship

Management & Leadership

Marketing

Marketing & Sales

Personal Success

Small Business & Entrepreneurship

Computer Security

Business

Commerce

Hacking

Management

Leadership

Digital Marketing

What the critics say

"Ryan's strategies and tactics will help every lean entrepreneur trying to grow their business and master the art of marketing and growth." (Patrick Vlaskovits, coauthor of The Lean Entrepreneur)

"This book is a wake up call for every marketing exec in the business. And a tutorial for engineers, IT, founders and designers. Read it." (Porter Gale, Former VP of Marketing at Virgin America and author of Your Network is Your Net Worth)

Most relevant

I can't say this book taught me anything. but it does motivate you to think about stuff for your own. in the boom he says Growth hacking is a mindset not methodology and he's right about that, and this book makes you try and think that way.