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  • Irresistible

  • The Rise of Addictive Technology and the Business of Keeping Us Hooked
  • Written by: Adam Alter
  • Narrated by: Adam Alter
  • Length: 8 hrs and 17 mins
  • 4.5 out of 5 stars (170 ratings)

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Irresistible cover art

Irresistible

Written by: Adam Alter
Narrated by: Adam Alter
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Publisher's Summary

Welcome to the age of behavioral addiction - an age in which half of the American population is addicted to at least one behavior. We obsess over our emails, Instagram likes, and Facebook feeds; we binge on TV episodes and YouTube videos; we work longer hours each year; and we spend an average of three hours each day using our smartphones. Half of us would rather suffer a broken bone than a broken phone, and Millennial kids spend so much time in front of screens that they struggle to interact with real, live humans.

In this revolutionary audiobook, Adam Alter, a professor of psychology and marketing at NYU, tracks the rise of behavioral addiction, and explains why so many of today's products are irresistible. Though these miraculous products melt the miles that separate people across the globe, their extraordinary and sometimes damaging magnetism is no accident. The companies that design these products tweak them over time until they become almost impossible to resist.

By reverse engineering behavioral addiction, Alter explains how we can harness addictive products for the good - to improve how we communicate with each other, spend and save our money, and set boundaries between work and play - and how we can mitigate their most damaging effects on our well-being, and the health and happiness of our children.

©2017 Adam Alter (P)2017 Penguin Audio

What the critics say

Irresistible is a fascinating and much needed exploration of one of the most troubling phenomena of modern times.” (Malcolm Gladwell, author of New York Times best-sellers David and Goliath and Outliers)

“One of the most mesmerizing and important books I’ve read in quite some time. Alter brilliantly illuminates the new obsessions that are controlling our lives and offers the tools we need to rescue our businesses, our families, and our sanity.” (Adam Grant, New York Times best-selling author of Originals and Give and Take)

“If you can't stop checking, clicking, surfing and liking, put your device down and read Adam Alter's Irresistible, an important, groundbreaking book about why we're addicted to technology, how we got here, and what we should do next.” (Arianna Huffington, author of The Sleep Revolution and Thrive)

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What listeners say about Irresistible

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  • Overall
    4 out of 5 stars
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Liked the Message

I loved the book overall, but I’m giving it 4 stars as I wanted a bit more science behind the points the author raised

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4 people found this helpful

  • Overall
    3 out of 5 stars

Ok but lacking resolution.

Great at pointing-out issues with tech dependency. Not great at offering useful solutions. Feels Empty.

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3 people found this helpful

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    2 out of 5 stars
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    4 out of 5 stars
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    3 out of 5 stars

Not very good

Not sure if this has dated badly but it just wasn’t an enjoyable book.

Lacked substance. Feel like I’ve read or know about most things discussed. Unnecessarily long.

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  • Overall
    3 out of 5 stars
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    4 out of 5 stars
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    2 out of 5 stars

good points and some is interesting but.. too long

just too long that is repays itself. love the ideas and examples. just too long

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  • Overall
    3 out of 5 stars
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    2 out of 5 stars
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    1 out of 5 stars

Too Long And Full Of Rambling

I’ve been thinking a lot about what score to give this book, because there is a lot of good stuff here… in one or two chapters in the middle of the book… some of which is half plagiarized from a blog post. The beginning of the book talked about prehistoric tribes and what drugs they used (I almost stopped reading there), and the end of the book talked about Internet addiction, using some pseudoscience to push the authors agenda. But there really isn’t that much here, it’s just mostly random stories told without any underlying thesis. In fact, some chapters even contradict themselves. So not a great read, but there are some interesting tidbits.

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  • Overall
    5 out of 5 stars
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    5 out of 5 stars
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    5 out of 5 stars

addiction, with all its variables

an engrossing listen.. SEX, EXERCISE, LOVE, shopping, social media.. all dopamine factories, and we are simply human, designed to succumb.. or are we?

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  • Overall
    5 out of 5 stars
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    5 out of 5 stars
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    5 out of 5 stars

A worrying look in the mirror...

If you like incentives to change your behaviour and those of your children, this is the book to do it...

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  • Overall
    5 out of 5 stars
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    5 out of 5 stars

almost.. addictive

Adam Alter makes me wonder if he used the same addictive tendencies of the human mind to captivate readers for this book. After obtaining a copy, I was able to finish it in under a week. It describes the methods of addiction and the function of the human mind that allows for it to happen, along with the technology and marketing that enables it.

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  • Overall
    5 out of 5 stars
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    5 out of 5 stars

Well worth it

Great book and provides some really interesting and valuable insight in to tech and how it’s become part of our everyday lives.

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  • Overall
    5 out of 5 stars
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    5 out of 5 stars

A must listen/read for everyone.

Besides how lovely it is to be read to by its Australian author, this book was engaging from start to finish. The many real life examples used to convey the nuance of today’s addictions and how they manifest were eye opening. In our rapidly changing and controversial world of social media, tech advances, and emerging virtual realities it’s refreshing to receive this well written and executed collection of objective research to gain knowledge and perspective.

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