Listen free for 30 days

  • Making Sense of Social Media ROI

  • A Short Guide Focused on Sales, Marketing, and Strategy
  • Written by: F. Marco-Serrano
  • Narrated by: Paul Douglass
  • Length: 1 hr and 43 mins
  • 3.0 out of 5 stars (1 rating)

Pick 1 audiobook a month from our unmatched collection.
Listen all you want to thousands of included audiobooks, Originals, and podcasts.
Access exclusive sales and deals.
Premium Plus auto-renews for $14.95/mo + applicable taxes after 30 days. Cancel anytime.
Making Sense of Social Media ROI cover art

Making Sense of Social Media ROI

Written by: F. Marco-Serrano
Narrated by: Paul Douglass
Try for $0.00

$14.95 a month after 30 days. Cancel anytime.

Buy Now for $9.20

Buy Now for $9.20

Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice. Tax where applicable.

Publisher's Summary

Social media ROI is one of the most discussed topics among social media professionals nowadays. Regretfully there is a lot of misunderstanding about the concept. For that reason - departing from the strategies of other organizations - I decided to let you know the basics of social media ROI, how it links to marketing and communication, and, most importantly, the financial outcomes.

So, if you are into social media and are interested in knowing what social media ROI is, how it fits into the strategies and objectives of your company, and if you want to understand how it should be calculated, then this is your starting point.

©2015 Francisco Marco-Serrano (P)2015 Francisco Marco-Serrano

More from the same

Narrator:

What listeners say about Making Sense of Social Media ROI

Average Customer Ratings
Overall
  • 3 out of 5 stars
  • 5 Stars
    0
  • 4 Stars
    0
  • 3 Stars
    1
  • 2 Stars
    0
  • 1 Stars
    0
Performance
  • 0 out of 5 stars
  • 5 Stars
    0
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0
Story
  • 0 out of 5 stars
  • 5 Stars
    0
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0

Reviews - Please select the tabs below to change the source of reviews.