Excellent, coherent, logical placement of concept

Excellent, coherent, logical placement of concepts & terms! Has helped me stay on focus track in this continually expanding and confusing subject!

9 people found this helpful

Great resource for social media marketing!!

Great resource for social media marketing professionals. The workbook is well organized, easy to understand and has many helpful tips.

1 person found this helpful

Such a helpful and insightful book in 2021!

Though the most minimal of content is outdated, this is a great read! It takes a bit of work to get started on your personal branding journey, but this book does a fast and fantastic job of keeping you on the right path. I've read sooooo many marketing, branding & storytelling books, and this was absolutely refreshing. It touches on mindset and actionable steps you can take that really do work. As stated, I've read dozens of books and hate the side stories people add. This book gives you the meat. It gives you all that's juicy without the need to add a billion useless stories that make it harder to take action. I highly recommend this and will actively recommend it to my following!

Perfect book

This book simplifies social media marketing as a whole, then breaks it down for the different platforms. What makes this book better than the rest is that it also gives you the tools you need to make your first (or next) social media marketing campaign less mind-boggling work -- and more effective. This book is perfect for any size business -- or for anyone who wants to learn to use social media as a way to market products, services, or ideas.

Love this book!

I love this books. By presenting information in wonderful humorous descriptions, I stay motivated and engaged. Thank you again!

Learning so much from this book!

I am learning so much from this book! I haven't gotten all the way through it but what I've learned so far is helping me to impress the couple of clients I've taken on so far for SMM and digital marketing. Will definitely return to this workbook time and again and will check out more of Robert Miller's stuff soon.

step-by-step

This book is about social media marketing it’s a step-by-step to do list for social media marketing. It has lots of helpful links which provide many resources

Great one!!

This book is designed for the individual that knows nothing about how to use social media for marketing purposes. It is well organized and has links to great free worksheets for the business person to consider their goals and objectives.

This is a good primer. Thanks!

I am a beginner when it comes to the mechanics of social media. I really needed a handbook format that would lead me through exercises so that I could build understanding. I know a fair amount the behavioral aspects of marketing but little about how social media taps into feelings. This is a good primer. Thanks!

SO much useful information!

This is a very comprehensive, yet easy to understand, book about SMM. I've only gotten through the first chapter but there is SO much useful information! A definite must for learning everything there is to know about SMM.