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  • Super Mario

  • How Nintendo Conquered America
  • Written by: Jeff Ryan
  • Narrated by: Ray Porter
  • Length: 8 hrs and 20 mins
  • 4.5 out of 5 stars (108 ratings)

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Super Mario cover art

Super Mario

Written by: Jeff Ryan
Narrated by: Ray Porter
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Publisher's Summary

The story of Nintendo’s rise and the beloved icon who made it possible

Nintendo has continually set the standard for video game innovation in America, starting in 1981 with a plucky hero who jumped over barrels to save a girl from an ape.

The saga of Mario, the portly plumber who became the most successful franchise in the history of gaming, has plot twists worthy of a video game. Jeff Ryan shares the story of how this quintessentially Japanese company found success in the American market. Lawsuits, Hollywood, die-hard fans, and face-offs with Sony and Microsoft are all part of the drama. Find out about: Mario’s eccentric yet brilliant creator, Shigeru Miyamoto, who was tapped for the job because he was considered expendable; Minoru Arakawa, the son-in-law of Nintendo’s imperious president, who bumbled his way to success; and the unexpected approach that allowed Nintendo to reinvent itself as the gaming system for the nongamer, especially now with the Wii.

Even those who can’t tell a Koopa from a Goomba will find this a fascinating story of striving, comeuppance, and redemption.

©2011 Jeff Ryan (P)2011 Blackstone Audio, Inc.

What the critics say

“One of America’s favorite pastimes is covered in exhaustive, enthusiastic detail.” (Publishers Weekly)

What listeners say about Super Mario

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Loved it!

Fascinating deep dive into the history of Super Mario by looking at Nintendo and the video gaming industry as a whole. Really found it interesting. Narrator does a great job too, captivating voice. Was pleasantly surprised by this one, didn’t have high expectations.

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GOOD

I was just going through my emotions when I was listening to this book u got to read it

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great read for the history buff or the gamer geek

What a great book. I narrator was highly expressive the jokes were funny and well placed and the content was on point. This book saved peach and bounced to a win.

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  • Al
  • 2023-02-20

Very enjoyable

Well paced story about Mario and Nintendo. I had no idea about donkey Kong and that’s a fun bit of trivia to bring up.

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Fantastic and deep history of greatness in gaming

Awesome stuff. I loved the narrator Ray Porter and the information on not just Mario but the history of all video games and the great Nintendo and it's creative geniuses.

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Great Book - give it a listen

second time listening to this book. great research and interesting perspective on the gaming industry on a whole.

highly recommended.

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Better than I expected

Porter knocked it out of the park. He keeps the pace moving and interesting. My only criticism is the story could have trimmed a little of the fat in the story.
You don’t need to be a gamer or a Mario lover to enjoy this book.

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Nintendo is so much more behind the scenes

interesting. light-hearted, fun. well researched. found myself wanting to listen to listen just a little bit more.

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A trip down Nintendo memory lane.

A really good nostalgic look 👀 at Nintendo's history. A full time line about the technology and the business decisions Nintendo made.

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    4 out of 5 stars

A competent retelling of Nintendo's history

This book is very much a product of several others that came before it, namely David Sheff's Game Over, a seminal book on Nintendo's rise and Steven L. Kent's the Ultimate History of Video Games.

As a result, the first half is jam packed with a very nice flow and interesting tidbits gleamed from those previous works. The narrative starts to fall apart post SNES and in the transition to the N64. Not surprisingly this is around where Sheff's Game Over leaves the scene.

As has been pointed out in some other reviews, there are many factual inaccuracies ranging from small to large. Though they mostly don't detract from the overall cohesion, telling Nintendo's story post 1995, where the narrative isn't a simple rise or fall, is difficult, and Jeff Ryan makes a good attempt at it.

With the book's publication date in 2011, it landed squarely in the last half of the Wii / DS boom years for Nintendo, and does feel quite dated in 2021 (the date of this review). Most of the book's predictions about the future fall flat, and in the intervening years, we've seen the rise and fall of facebook darlings like Zynga that the author hyped up as a potential Nintendo competitor.

With all that said, covering Nintendo up to the Wii and DS affords Ryan the opportunity to construct a redemption arc after the lucklustre GameCube and he does a competent job at it, though he tends to fall for too much of the internet chatter and armchair histories from what he calls the 'video game intellgentsia' of the period.

If you want a high level view of Nintendo, this isn't a bad start, just be prepared to accept some facts relayed are either wrong, garbled or based on urban myths and the book skips over large chunks of interesting histories of Nintendo at its height, notably the fight with Mirrorsoft and Atari to gain the home rights to Tetris, or most of the console wars shenanigans of the 90s. For those, further reading such as the aforementioned Game Over or Blake J. Harris' aptly titled Console Wars will be required..

Lastly, the audio book's narration by Ray Porter is increadible. The narrator really engages with the material.

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