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  • The Little Green Book of Getting Your Way

  • How to Sell Your Point of View to Others
  • Written by: Jeffrey Gitomer
  • Narrated by: Jeffrey Gitomer
  • Length: 3 hrs and 41 mins
  • 4.7 out of 5 stars (6 ratings)

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The Little Green Book of Getting Your Way

Written by: Jeffrey Gitomer
Narrated by: Jeffrey Gitomer
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Publisher's Summary

Jeffrey Gitomer's The Little Green Book of Getting Your Way digs deep into the 9.5 elements that make persuasion, and getting your way, happen. By breaking down the elements, the listener will begin to understand, take action, become proficient, and then master the ability to persuade.

Because persuasion occurs in so many different areas of life and business, Gitomer leads the listener from mental readiness to the principles of getting your way and the power that persuasion offers.

He challenges the listener to prepare before they present, to prepare before they try to persuade. He demonstrates how to change a presentation into a performance and shows how this can be done in any environment. But because persuasion most often takes place in business, he draws special emphasis to the reader's ability to write and sell persuasively. The book talks about the persistence that enables winning persuasion.He brings the Benjamin Franklin quote "If at first you don't succeed, try, try again" to the Gitomer level of "You only fail when you decide to quit," and the book ends challenging the listener with how to think about excellence and eloquence. It will be up to the listener to take advantage of the opportunity and harness the power.
©2007 Jeffrey Gitomer; 2009 Simon and Schuster
Management & Leadership Personal Success Marketing & Sales Communication & Social Skills
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Profile Image for Robert Frequent Purchaser

Freaking Awesome!

Packed full
of highly polished golden nuggets
you can put into action right now

What an incredible book.
I predict this book well offer you
the inclination to feel gratitude
that you can use as an attitude

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