
The Political Brain
The Role of Emotion in Deciding the Fate of the Nation
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Narrateur(s):
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Anthony Heald
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Auteur(s):
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Drew Westen
À propos de cet audio
In politics, when reason and emotions collide, emotion invariably wins. In this landmark book, scientist and psychologist Drew Westen shows how electorates vote not with their heads but with their hearts, and how the marketplace that matters most is the marketplace of emotion - filled with values, images, analogies, moral sentiments, and moving oratory.
The first serious investigation into how emotions affect voter behavior, The Political Brain reveals how the political landscape would change if candidates began with a 21st-century understanding of how the mind and brain really work.
©2007 Drew Westen (P)2007 Blackstone Audio Inc.Ce que les critiques en disent
"Drew Westen is a must read....we will win the Presidency if our candidate reads and acts on this book." (Howard Dean)
"This is the most interesting, informative book on politics I've read in many years...whether you're an interested voter or a candidate for public office, you have to read this book." (Bill Clinton)
"In the last several months, [Westen] has gone from a politically inclined nobody to a hot ticket." ( Los Angeles Times)
"This is the most interesting, informative book on politics I've read in many years...whether you're an interested voter or a candidate for public office, you have to read this book." (Bill Clinton)
"In the last several months, [Westen] has gone from a politically inclined nobody to a hot ticket." ( Los Angeles Times)
The book lags in the second half as it downgraded into a Democratic polemic. It is fair to believe, as the author does, that Republicans and their positions are all operating on a setting of “evil” but it takes away from what had been a more measured and thoughtful approach in the early going.
Better First Half Than Second
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