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The Thank You Economy cover art

The Thank You Economy

Written by: Gary Vaynerchuk
Narrated by: Gary Vaynerchuk
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Publisher's Summary

If this were 1923, this book would have been called "Why Radio Is Going to Change the Game" . . .

If it were 1995, it would be "Why Amazon Is Going to Take Over the Retailing World" . . .

The Thank You Economy is about something big, something greater than any single revolutionary platform. It isn't some abstract concept or wacky business strategy—it's real, and every one of us is doing business in it every day, whether we choose to recognize it or not. It's the way we communicate, the way we buy and sell, the way businesses and consumers interact online and offline. The Internet, where the Thank You Economy was born, has given consumers back their voice, and the tremendous power of their opinions via social media means that companies and brands have to compete on a whole different level than they used to.

Gone are the days when a blizzard of marketing dollars could be used to overwhelm the airwaves, shut out the competition, and grab customer awareness. Now customers' demands for authenticity, originality, creativity, honesty, and good intent have made it necessary for companies and brands to revert to a level of customer service rarely seen since our great-grandparents' day, when business owners often knew their customers personally, and gave them individual attention.

Here renowned entrepreneur Gary Vaynerchuk reveals how companies big and small can scale that kind of personal, one-on-one attention to their entire customer base, no matter how large, using the same social media platforms that carry consumer word of mouth.

©2011 Gary Vaynerchuk (P)2011 HarperCollins Publishers

What listeners say about The Thank You Economy

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Excellent

Gary not only narrates the book , but he also gives you lots of off the script content In the book . This is worth it even 10 years later it’s original release it’s still relevant

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Still needed book

Gary shows how social media has brought back word of mouth marketing better than ever in this guide to making business better.

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read by the dude himself!

amazing book as is but put in that Gary reads it and of course goes off script with additional tidbits - get it.

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  • 2017-11-21

Very funny and educational as always, love it!

With his dynamic delivery and enthusiastic personality, you can't help but like Gary. Even though this book is 6yo now, it's still relevant to the current economy. Thanks for this great addition to my library. You can see he restrained himself from cursing on this one.

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Older book but still worth a listen.

Companies and platforms may be a bit dated but the message has aged well and still is still relevant.

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Gary Vee is the best

Highly recommend this book. It was a great listen, very informative with lots of great nuggets and takeaways.  Jeffrey (Jeff) C. Marr Heart Health Coach / Keynote Speaker / Business Consultant

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Fun listen, great content

Even though Gary said this advice would expire in 4 years, a lot of it is timeless: be real, be authentic, work hard to love on customers, don’t hard sell - create conversation, invest marketing dollars into customers instead outdated marketing tactics. Having Gary read it and go off script was awesome 😄

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He predicted it all...

Listening to this again after having read it six years ago, everything in here continues to hold true and is the foundation of how business is done online today.

Great read.

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Great content - technically outdated, but on point

The content was great, but since it was written in 2010, it's technically outdated and will "self-destruct by 2015" according to Gary V. Despite this, it was still on-point and worth a listen.

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Amazing content!

I have been a fan of Gary for a few years now and reading this book in the past was good but listening to Gary read it to me was even better. His insights, confidence, and wiliness to help the small business person is wonderful and inspiring. I look forward to listening to it again. #Audible1

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