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  • What's in It for Them?

  • 9 Genius Networking Principles to Get What You Want by Helping Others Get What They Want
  • Written by: Joe Polish
  • Narrated by: Joe Polish
  • Length: 6 hrs and 6 mins
  • 5.0 out of 5 stars (15 ratings)

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What's in It for Them?

Written by: Joe Polish
Narrated by: Joe Polish
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Publisher's Summary

WALL STREET JOURNAL BESTSELLER!

When everyone around you is asking What’s in it for me?, Joe Polish—“the most connected person on the planet”—offers one simple question to change the conversation.

There’s no shortage of networking and entrepreneurship advice in books and on social media in today’s world—but it’s harder than ever to know what’s authentic. To make matters worse, taking the wrong advice can result in superficial connections, transactional relationships, and unsatisfying interactions with others without any real rapport.

Fortunately, as entrepreneur and marketer extraordinaire Joe Polish has discovered, there’s a simple (though sometimes not easy) way out that begins with one question: “What’s in it for them?”

In What’s in It for Them?, Polish faces the problem of personal and professional disconnection head-on, offering entrepreneurs a heart- and mind-expanding guide on how to:

  • Deepen rapport and connect with others by identifying and reducing their suffering
  • Update Dale Carnegie’s insights to win the right friends and influence the right people
  • Overcome others’ intimidation tactics to find true appreciation in relationships
  • Build character for better results than capabilities can ever give on their own
  • Use basic marketing principles to find true love
  • Protect your efforts from the “takers” of the world

And much more—all to help the givers of the world thrive in business without neglecting their relationships.

Early in life, Joe Polish’s struggles with trauma and addiction led him to a disconnected life. After getting sober in recovery, he spent years developing his genuine and generous approach to building rapport and transformed from a dead broke carpet cleaner to being dubbed “the most connected person on the planet” for his work with Genius Network, one of the world’s most impactful networking groups for high-achieving entrepreneurs.

After 30 years of putting his own advice into practice, Polish now speaks to audiences all around the world and is surrounded by business leaders and billionaires he calls friends. In What’s in It for Them?, he explains his one-of-a-kind approach to rapport-building he used to get there—and offers a few cautionary tales along the way.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2022 Hay House (P)2022 Hay House

What listeners say about What's in It for Them?

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So much value here.

I had the opportunity to meet Joe at an event earlier this month through one of his Genius Network members.
He is everything portrayed in this book. Such a great story teller.
It’s inspiring me to ask more how I can help others.
I love the ELF model for business.
It’s worth a listen.

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Profound integrity and a good heart

Just what I needed after the challenging times we have all faced! To find myself here, at this point in my life, realizing how much I have invested into people who have invested almost nothing back is discouraging. This book is “the no more”, that I needed! Amazing, life changing book. Strongly recommend.

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So much value

This audiobook contains so much value in itself. And then there’s the accompanying PDF and website references.

I appreciate how much Joe Polish shares his inner workings and core values for business that we could all benefit from.

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solid advice

It's sad that this book is so needed in today's world but it is! great aidiobook filled with helpful tips and strategies!

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