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The Business Savvy Therapist

The Business Savvy Therapist

Auteur(s): Nicole McCance
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À propos de cet audio

The Business Savvy Therapist podcast helps Psychotherapists learn the strategies to scale from solo practice to a 7 figure group practice that is automated. Therapists didn’t learn anything about business in grad school and this podcast is exactly what they need to be successful.


Host, Nicole McCance is a Psychologist turned Business Coach who was able to grow her practice to 55 therapists and multiple 7 figures, in 3 years and sell it in her 4th year. Each episode walks Therapists through exactly what to do to help more people, make more money and have more freedom.

© 2025 The Business Savvy Therapist
Développement commercial et entrepreneuriat Entrepreneurship Gestion et leadership Économie
Épisodes
  • Are you Ready for Group Practice?
    Sep 16 2025

    Sign up for the FREE Masterclass- How to Build a 7-Figure Group Practice → https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/

    Watch this Episode on Youtube: https://youtu.be/tYvERauTEpw

    In this episode, I dive into the emotional and practical sides of deciding to build a group practice. I share what made me take the leap, the fears that came up (because trust me, there were many), and how I worked through them, plus a few things I wish someone had told me before I started. You’re not alone, I’ve been exactly where you are. If you're even thinking about growing your practice, this one’s for you.

    Make sure to bring your paper and pen because this episode is full of actionable tips!

    Here are some key points in this episode:

    [03:35] Emotional check-in: how do you feel when you think about starting a group practice?

    [05:38] How knowing your Kolbe score can help you decide if group practice is right for you

    [06:29] The truth about building a business—it’s hard, but it’s worth it

    [09:05] How hiring support helps you stay in your zone of genius

    [11:18] Why slower growth might actually be better for your nervous system

    [17:35] How to create ease and reduce early overwhelm

    Links From The Episode:

    Take the Kolbe → https://www.kolbe.com/?kapcode=0FC7F34B3D07496BA6C40B5D9B3EC1D8&entry_redirect=1

    Join the FREE private community for therapists: Expand your Psychotherapy Practice → https://www.facebook.com/groups/947689352498639


    Follow me on Instagram, @nicole.mccanncemethod. If this episode provided you with value and inspiration, please leave a review and DM to let me know. Click here: https://www.instagram.com/nicole.mccancemethod

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    22 min
  • Real Talk: My Startup Horror Stories
    Sep 9 2025

    Want to work closely with me for six months? Come to my FREE Open House! https://mccancemethod.com/open-house/

    Want to watch this episode on video? Check it out here on YouTube: https://youtu.be/Fe23qMe8VSI

    In this episode, I’m getting real with you. I’m sharing some of the messy, imperfect, and downright wild stories from when I first started my group practice. From break in’s to mistaken identities—this episode is full of the behind-the-scenes chaos that led to big growth.

    Make sure to bring your paper and pen because this episode is full of actionable tips!

    Here are some key points in this episode:

    [01:10] The twist that almost stopped me from starting a group practice

    [06:18] The moment I thought I found a dead body in my office basement

    [08:44] The time my intern discovered a crack pipe in the hallway

    [11:08] A mix-up with a sex worker that had my shuttle driver in a panic

    [13:03] Why messy beginnings don’t mean a messy future and how it all turned out

    Links From The Episode:

    Video of Nicole’s waiting room: https://www.instagram.com/p/DF2lxzePgmq/

    Voxer: https://www.voxer.com/


    Follow me on Instagram, @nicole.mccanncemethod. If this episode provided you with value and inspiration, please leave a review and DM to let me know. Click here: https://www.instagram.com/nicole.mccancemethod

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    15 min
  • Marketing for the Modern Therapist
    Sep 2 2025

    Sign up for my FREE 3 Day Marketing Bootcamp for Therapists- Scale your Practice to a 7-Figure Group → https://members.mccancemethod.com/free-3-day-live-course/

    In this episode I sit down with Felicia Keller Boyle, aka The Bad Therapist, to talk about marketing for the modern therapist. Felicia shares her expert insights on building a standout digital presence—from strategic websites and SEO to making Instagram work for your practice. Whether you're still in solo practice or navigating the complexities of group practice, you’ll walk away with powerful, practical marketing strategies to attract more clients and grow with purpose.

    Make sure to bring your paper and pen because this episode is full of actionable tips!

    Here are some key points in this episode:

    [08:34] Why a polished website with strong messaging is now the bare minimum for attracting clients

    [11:23] How SEO has evolved and the essential on-page and off-page strategies you should know

    [14:39] Tools that simplify and gamify content optimization

    [15:36] Felicia’s take on Instagram marketing and how therapists can build traction without losing themselves

    [20:00] The story behind “The Bad Therapist” brand and redefining professional identity

    Links From The Episode:

    UTMed link: https://thebadtherapist.coach/?utm_source=businesssavvytherapistpodcast&utm_medium=podcast&utm_term=&utm_content=&utm_campaign=website

    Felicia’s private practice fee calculator, The Magic Sheets: https://thebadtherapist.ck.page/revenue-stimulator?utm_source=businesssavvytherapistpodcast&utm_medium=podcast&utm_term=&utm_content=&utm_campaign=magicsheetsoptin

    Ahrefs: https://ahrefs.com

    Surfer SEO: https://surferseo.com

    Book: Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller: https://amzn.to/4dOmEGj

    More about Felicia:

    Felicia Keller Boyle, known as The Bad Therapist®, is revolutionizing how therapists build private practices. By empowering overworked and underpaid professionals, she helps them create joyful, profitable, and ethical businesses. Having established her own six-figure, cash-pay practice while maintaining a balanced three-day workweek, Felicia offers expertise in marketing, money mindset, and team building. Her coaching clients have achieved remarkable milestones—hitting their first $10k, $15k, and even $28k months; filling their practices; launching coaching offers; and growing their Instagram followings to over 10k in less than a year. Combining professional insight with a fresh, modern approach, Felicia is a sought-after mentor for therapists ready to transform their practices and lives.

    Want to Connect with Felicia?

    The Bad Therapist: https://thebadtherapist.coach/

    Felicia’s Instagram: @the_bad_therapist

    The Bad Therapist Podcast:

    Follow me on Instagram, @nicole.mccanncemethod. If this episode provided you with value and inspiration, please leave a review and DM to let me know. Click here: https://www.instagram.com/nicole.mccancemethod

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    26 min
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