Chad Beus, co-founder of the Pink Buckle and Ruby Buckle incentive programs, joins for an in-depth conversation about horsemanship, business and the grit it takes to turn bold ideas into successes.

Throughout the conversation, Chad shares his journey as a horseman and entrepreneur along with the challenges, pushback and pivotal decisions that have shaped some of the most impactful incentive programs in the performance horse industry.

Settle in for a no-nonsense discussion about leadership, smart decision-making and staying grounded while growing something bigger than yourself.

Clinton visits with Denny Gentry, a legend whose influence runs through every corner of modern team roping. Denny founded the USTRC in 1990, launched the World Series of Team Roping in 2006, and played a major role in developing the Riata Stallion Incentive in 2022. Alongside his wife Connie, Denny spent decades building the systems, opportunities and incentives that reshaped the sport into what it is today. This episode is team roping history, industry insight and hard-earned truth all rolled into one unforgettable conversation.

Clinton sits down with Miles Baker, professional horseman, team roper and co-owner of the Relentless Remuda, to talk about the challenges and glory behind building world-class rope horses. Miles grew up in Oklahoma learning horsemanship and how to put a solid foundation on young horses. He’s since made a name for himself developing elite performance horses that dominate at the top levels of their sport. In this episode, Miles gets personal—sharing the mindset, lessons and work ethic that have shaped his success. From long days in the saddle to the business of running one of the most respected rope horse programs in the country, nothing’s off limits.