Showing titles in E-Commerce

Digital technology is wonderful, but it's making us miserable, say former tech executives Vivek Wadhwa and Alex Salkever. There's a reason Apple CEO Tim Cook told the Guardian he won't let his nephew on social networks. We've become a nation of tech addicts - although it's not entirely our fault, and it is possible to enjoy the benefits of technology while taking our happiness back from the bots. Wadhwa and Salkever describe the applied neuroscience techniques developers are using to make their products so insidiously habit-forming.

It's an exciting time to be in marketing: The Internet, social media, and content marketing are powerful equalizers, resetting the playing field for businesses large and small. Yet it's also a challenging time, with much work to do and an ever-changing array of platforms, features, and networks to master - all on a tighter budget than before. Don't get discouraged. Get scrappy!

In a way that anyone can understand, How to Speak Tech: The Non-Techie's Guide to Tech Basics in Business spells out the essential technical terms and technologies involved in setting up a company's website or web application. Nontechnical business listeners will find their digital literacy painlessly improved with each ten-minute chapter of this illustrative story of one successful technology startup building its Web-based business from scratch.

Welcome to the most transformative period in business history. As we navigate through 2025, the convergence of artificial intelligence, advanced web technologies, and innovative business models has created unprecedented opportunities for entrepreneurs and established businesses alike.

Are you ready to harness the power of the digital realm to transform your financial future? In a world where technology is king and online presence is paramount, mastering the art of digital marketing is not just a skill—it's a gateway to unlimited potential.

Are you ready to master the ever-changing landscape of social media marketing and transform your business? With Social Media Marketing Blueprint by Blake Preston, you can learn to navigate digital advertising strategies and gain the insights you need to grow your business.

We all know LinkedIn as a place for job seekers. It’s the place where professionals set up their profiles to establish more connections and discover new job opportunities. LinkedIn is an extremely important website for anyone looking to put themselves out there. But that’s not all. Discover all the secret potential of social media marketing through LinkedIn - the perfect place to promote your business or brand!

Machine learning and automation are disrupting every industry—advertising is no exception. The modern digital advertising landscape is dominated by the likes of Facebook and Google Ads, and the traditional optimization levers that PPC managers grew accustomed to are being stripped away and replaced by automated solutions.

While many have decried that email is dead, a handful of digital marketers have quietly been using little-known email marketing techniques to generate massive results. In Email Marketing Demystified, digital marketing expert Matthew Paulson reveals the strategies and techniques that top email marketers are currently using to build large mailing lists, write compelling copy that converts, and generate millions in revenue using their email lists.

This book is for any restaurant or bar owner who's fed up with ineffective marketing fads and ready for the unvarnished truth. It's time to take control of your restaurant marketing, understand what truly works, and avoid the mistakes that are costing you customers and profits.

Do you want to have a home-based business for extra money? Have you tried a bunch of different side-hustles but had little to no success? Are you stuck in the vicious cycle of jumping from business model to business model? This practical and action-oriented audiobook will help you go from stressful e-commerce gig to a proven full-time income where you can work from home! Hundreds of thousands of online sellers attempt to make a living or side-income by buying products at stores and selling them for more money on Amazon and other platforms.

With the explosion of direct-to-consumer online retailers, things have been heating up in the eCommerce industry. The differentiators of yesterday have become table stakes for modern brands - those that want to defend their position or gain market share will need to level up from foundational practices to advanced tactics. Opting in to Optimization provides a collection of principles that, when applied in a disciplined manner, has proven to help eCommerce leaders capitalize on unprecedented market demand and build sustainable, thriving businesses.

Amazon FBA was officially launched in 2006, so it is far from the newest selling platform, but it has shaped the path for other platforms of its kind, and it should be considered as the best service possible. But why would you want to get involved with Amazon FBA? Well, Amazon FBA is one of the easiest ways to get started. From its promises of prime delivery to customers to its total management of your products as soon as they are delivered to the warehouse, Amazon has you covered. They provide a service unmatched by any outside company, and they make selling easier every year.

Here is what you’ll learn about from this audiobook: Why social media is going to change your business, how to gain both organic and paid customer (traffic) in the most effective way, the number one mistake you might make on social media that is killing your potential growth, six reasons why people fail when building their social media presence, how to build your business and personal brand via social media, how to use social media for specific franchises, and much more.

You have a blog and are active on social media. You post often - okay, most of the time.... To be really honest, you haven’t posted anything worthwhile in a long time. It’s just so hard to keep a consistent flow of content going on a daily or weekly basis. You found inspiration today and created a masterpiece, but there is no way you can repeat that weekly. You need some sort of strategy to make it work. This is what this book is all about: giving you a plan not only to create your content but also to automate the publishing.

There are no magic wands, hidden tricks, or secret handshakes that can bring you immediate success in the blogging world, but with the help of this audio book, you can get there. Written by two leading authorities on creating and monetizing blogs, ProBlogger carefully lays out the steps you need to follow to create a revenue-generating blog. From choosing a topic and publishing your first post to promoting your site using social media and receiving your first check, you’ll find out what really works.

Affiliate marketing has evolved into one of the most successful methods of online advertising. Additionally, it is one of the simplest ways for anyone with a website to earn money online. Because affiliate marketing is a win-win situation, the affiliate also benefits from a variety of perks. The most obvious of these is the straightforward method of profit. The affiliate can earn money by displaying an advertisement or link to the merchant's website, which prospective buyers can click on and proceed to make a purchase. The more referrals, the more earnings the affiliate earns.

Does this book promise to make you and your brand an overnight sensation with millions of followers and instant fortune? Nope. Is it a guide offering a 'magic formula' that will eliminate all effort on your path towards success? Absolutely not. But will this book provide you with a detailed, step-by-step roadmap specifically designed to help business owners, entrepreneurs, and those passionate about their crafts build sustainable, profitable brands that last for generations?

Unlock the tools, strategies, and mindset you need to thrive in the digital world with three exceptional books in one. Whether you're starting from scratch or looking to scale, this all-in-one resource delivers the most up-to-date techniques in AI marketing, digital strategy, and social media monetization.

YouTube Automation Money Machine reveals the step-by-step system turning ordinary people into digital entrepreneurs using smart automation. No need for viral videos or endless hours of work–just scalable workflows and AI tools doing the heavy lifting 24/7. This guide unlocks the exact blueprint used by creators who grew from zero to thousands of subscribers, built faceless educational channels, and now earn consistent income across multiple YouTube brands. You’ll learn how to use ChatGPT, Claude, and n8n to automate your entire content creation process–from trend research to publishing.