Showing titles in History & Culture

Bina Venkataraman sees the way forward. A journalist and former adviser in the Obama White House, she helped communities and businesses prepare for climate change, and she learned firsthand why people don’t think ahead - and what can be done to change that. In The Optimist’s Telescope, she draws from stories she has reported around the world and new research in biology, psychology, and economics to explain how we can make decisions that benefit us over time.

Michael Colburn is an inventor. He wasn't always, but he made himself into one and realized a powerful truth: Inventing is a skill anyone can master. Over the last four decades, he has created inventions and built businesses and partnerships worth millions of dollars based on his inventions. Invent, Innovate, and Prosper is a practical handbook for inventing based on Michael's decades of work as a successful inventor. He shares his step-by-step system for launching profitable inventions, along with the surprising real-life lessons that helped him thrive.

Former Google advertising strategist, now Oxford-trained philosopher James Williams launches a plea to society and to the tech industry to help ensure that the technology we all carry with us every day does not distract us from pursuing our true goals in life. As information becomes ever more plentiful, the resource that is becoming more scarce is our attention. In this "attention economy", we need to recognize the fundamental impacts of our new information environment on our lives in order to take back control.

Near the end of the Apollo 15 mission, David Scott and fellow moonwalker James Irwin conducted a secret ceremony unsanctioned by NASA: they placed on the lunar soil a small tin figurine called The Fallen Astronaut, along with a plaque bearing a list of names. By telling the stories of those sixteen astronauts and cosmonauts who died in the quest to reach the moon between 1962 and 1972, this book enriches the saga of humankind's greatest scientific undertaking, Project Apollo, and conveys the human cost of the space race.

"The AI Revolution is Here: Preparing the Workforce for Change" by award-winning attorney, Christopher K. Boucher, Esq., provides a comprehensive guide on the integration of Artificial Intelligence (AI) into the workforce, focusing on legal and employment issues. It examines the transformative impact of AI across various industries, highlighting its potential to enhance efficiency, productivity, and personalization in the workplace.

Robots are entering the mainstream. Technologies have advanced to the point of mass commercialization - Roomba, for example - and adoption by governments - most notably, their use of drones. Meanwhile, these devices are being received by a public whose main sources of information about robots are the fantasies of popular culture. We know a lot about C-3PO and Robocop, but not much about Atlas, Motoman, Kiva, or Beam - real-life robots that are reinventing warfare, the industrial workplace, and collaboration.

The widening gap between rich and poor means dealing with one big, uncomfortable truth: If you're not at the top, you're at the bottom. The global labor market is changing radically thanks to growth at the high end and the low. About three quarters of the jobs created in the United States since the great recession pay only a bit more than minimum wage. Still, the United States has more millionaires and billionaires than any country ever, and we continue to mint them.

In the 1970s, while their contemporaries were protesting the computer as a tool of dehumanization and oppression, a motley collection of college dropouts, hippies, and electronics fanatics were engaged in something much more subversive. Obsessed with the idea of getting computer power into their own hands, they launched from their garages a hobbyist movement that grew into an industry, and ultimately a social and technological revolution.

In User Friendly, Cliff Kuang and Robert Fabricant reveal the untold story of a paradigm that quietly rules our modern lives: the assumption that machines should anticipate what we need. Spanning over a century of sweeping changes, from women’s rights to the Great Depression to World War II to the rise of the digital era, this audiobook unpacks the ways in which the world has been - and continues to be - remade according to the principles of the once-obscure discipline of user-experience design.

Dark Data explores the many ways in which we can be blind to missing data and how that can lead us to conclusions and actions that are mistaken, dangerous, or even disastrous. Examining a wealth of real-life examples, from the Challenger shuttle explosion to complex financial frauds, Hand gives us a practical taxonomy of the types of dark data that exist and the situations in which they can arise, so that we can learn to recognize and control for them.

In an era of seemingly instant change, it's easy to think that today's revolutions - in communications, business, and many areas of daily life - are unprecedented. Today's changes may be new and may be happening faster than ever before. But our ancestors at times were just as bewildered by rapid upheavals in what we now call “networks” - the physical links that bind any society together.

Our data-intensive world is here to stay, but does that come at the cost of our humanity in terms of autonomy, community, dignity, and equality? In We, the Data, Wendy H. Wong argues that we cannot allow that to happen. Exploring the pervasiveness of data collection and tracking, Wong reminds us that we are all stakeholders in this digital world, who are currently being left out of the most pressing conversations around technology, ethics, and policy.

A fascinating guided tour of the complex, fast-moving, and influential world of algorithms - what they are, why they’re such powerful predictors of human behavior, and where they’re headed next. Algorithms exert an extraordinary level of influence on our everyday lives - from dating websites and financial trading floors, through to online retailing and internet searches - Google's search algorithm is now a more closely guarded commercial secret than the recipe for Coca-Cola.

As Nazi Germany launched its campaign of racial terror and pushed the world toward war, three misfits banded together to challenge Hitler’s dominance at the apex of motorsport: the Grand Prix. Their quest for redemption culminated in a remarkable race that is still talked about in racing circles to this day - but which, soon after it ended, Hitler attempted to completely erase from history.

In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, Google's change in policy is symptomatic of the most significant shift to take place on the Web in recent years: the rise of personalization.

Women are not ancillary to the history of technology; they turn up at the very beginning of every important wave. But they've often been hidden in plain sight, their inventions and contributions touching our lives in ways we don't even realize. Vice reporter and YACHT lead singer Claire L. Evans finally gives these unsung female heroes their due with her insightful social history of the Broad Band, the women who made the Internet what it is today. Evans shows us how these women built and colored the technologies we can't imagine life without.

On October 4, 1957, a time of Cold War paranoia, the Soviet Union secretly launched the Earth's first artificial moon. No bigger than a basketball, the tiny satellite was powered by a car battery. Yet, for all its simplicity, Sputnik stunned the world.

Microsoft President Brad Smith operates by a simple core belief: When your technology changes the world, you bear a responsibility to help address the world you have helped create. This might seem uncontroversial, but it flies in the face of a tech sector long obsessed with rapid growth and sometimes on disruption as an end in itself. While sweeping digital transformation holds great promise, we have reached an inflection point. The world has turned information technology into both a powerful tool and a formidable weapon.

As we stand on the cusp of a new political reality, the contours of personal freedom and autonomy are becoming increasingly well-defined. The future holds the possibility of an existence where the barriers to living life on one’s own terms are ever-diminishing, where the power of voluntarily connected individuals challenges and reshapes the statist quo. Even though the journey toward this new reality is fraught with trade-offs and challenges, it has the potential for unprecedented freedom and philosophical fulfillment.

Explore the stories of more than 85 of the world's most inspirational and influential scientists with this innovative and bold book of biographies. From mathematicians to meteorologists, geologists to geneticists, each scientist is presented through a combination of stimulating words. Combining elements of biography, history, and analysis, Scientists Who Changed History explains the groundbreaking contributions made by these revolutionary men and women in a clear and informative way.