Showing titles in Marketing
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What Customers Crave
- How to Create Relevant and Memorable Experiences at Every Touchpoint
- Written by: Nicholas J. Webb
- Narrated by: James Foster
- Length: 7 hrs and 1 min
- Unabridged
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The best companies in the world discover what their customers desire - and then deliver it in memorable and deeply human experiences. How well do you know your customers? What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top. The solution rests on two simple questions: What do your customers love? What do they hate? Find the answers, and you're well on your way to success
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What Customers Crave
- How to Create Relevant and Memorable Experiences at Every Touchpoint
- Narrated by: James Foster
- Length: 7 hrs and 1 min
- Release date: 2015-12-27
- Language: English
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$20.50 or free with 30-day trial
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Thriving Stylist Podcast
- Written by: Britt Seva
- Original Recording
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The beauty industry has changed dramatically in the last 10 years. The days of hoping your good reputation and referrals was enough to grow or maintain your clientele died out and successful stylists today need a real marketing strategy. It's actually never been easier to grow a clientele as a hair stylist or a business as a salon owner, yet stylists are giving up or struggling more often than they are thriving in this incredible industry. When I was first building my clientele, I realized immediately that nobody was teaching true business skills and long term strategies to stylists or salon ...
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Business School with Sharran Srivatsaa
- Written by: Sharran Srivatsaa
- Original Recording
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Business School with Sharran Srivatsaa is the no-fluff, tactical podcast for founders, operators, and underdogs who want to grow with clarity, intention, and results. Hosted by entrepreneur, investor, and operator Sharran Srivatsaa—President and Managing Partner at Acquisition.com—this show cuts through the noise to deliver real-world strategies from someone who's built and exited five companies across multiple industries. Sharran has helped scale two billion-dollar businesses, served as President of Real (NASDAQ: REAX), and led the 10x growth and sale of Teles Properties to Douglas ...
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Indestructible PR Podcast with Molly McPherson
- Written by: www.mollymcpherson.com/podcast
- Original Recording
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Molly McPherson is a public relations expert who knows how to handle a crisis. From TikTok straight to this podcast, Molly analyzes the current PR blunders you see in the news and social media and explains what went wrong. A helpful resource for anyone who wants to understand why PR crises occur and how to build an indestructible reputation.
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The Food Intelligence Podcast
- Written by: Tastewise
- Original Recording
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The Food Intelligence Podcast is a show from Tastewise, where we talk to innovators and leaders in the food and beverage industry to learn how they grow brands and build amazing businesses. Our mission with this show is to share valuable advice with other Go-To-Market professionals in the food industry and learn as much as we can in the process.
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Outbounding
- Win New Customers with Outbound Sales and End Your Dependence on Inbound Leads
- Written by: William Miller
- Narrated by: Mike Terry
- Length: 7 hrs and 5 mins
- Unabridged
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Overall1
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Performance1
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Sometimes, sales organizations rely too heavily only on inbound lead generation. However, when the inbound leads dry up and marketing efforts stop yielding results, the need for outbound activity becomes more crucial than ever. Many companies have let their sales people devolve into an...
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Outbounding
- Win New Customers with Outbound Sales and End Your Dependence on Inbound Leads
- Narrated by: Mike Terry
- Length: 7 hrs and 5 mins
- Release date: 2020-11-03
- Language: English
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$28.65 or free with 30-day trial
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Personal Branding for Dummies, 2nd Edition
- Written by: Susan Chritton
- Narrated by: Samantha Desz
- Length: 12 hrs and 34 mins
- Unabridged
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Overall3
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Performance3
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Marketing your skills and personality, and showing the rest of the world who you are, gives you a competitive edge. Whether you're looking for your first job, considering changing careers, or just want to be more viable and successful in your current career, this guide provides the step-by-step information you need to develop your personal brand. This updated edition includes new information on expanding your brand through social media, online job boards, and communities, using the tried and true methods that are the foundation of personal branding.
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Personal Branding for Dummies, 2nd Edition
- Narrated by: Samantha Desz
- Length: 12 hrs and 34 mins
- Release date: 2018-10-09
- Language: English
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$24.53 or free with 30-day trial
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Triple Fit Strategy
- How to Build Lasting Customer Relationships and Boost Growth
- Written by: Christoph Senn, Mehak Gandhi
- Narrated by: Christopher P. Brown
- Length: 6 hrs and 18 mins
- Unabridged
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Business relationships are still dominated by a narrow perspective—trying to match products to customer needs and making deals. It's a buyer-seller relationship built on a transactional mindset, and it's not how you should be doing business. There's a better way—orchestrating growth—in which suppliers and customers collaborate to build strategies and grow together. Christoph Senn and Mehak Gandhi lay out the Triple Fit Strategy framework, which will help you escape the product-centric mindset and put customers at the heart of your business strategy.
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Triple Fit Strategy
- How to Build Lasting Customer Relationships and Boost Growth
- Narrated by: Christopher P. Brown
- Length: 6 hrs and 18 mins
- Release date: 2024-11-18
- Language: English
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$19.72 or free with 30-day trial
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The Membership Economy
- Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue
- Written by: Robbie Kellman Baxter
- Narrated by: Tom Pile
- Length: 8 hrs and 12 mins
- Unabridged
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Overall10
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Performance7
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If you've ever used ZipCar, Amazon Prime, Spotify, NetFlix, Groupon, Weight Watchers, SurveyMonkey, United Mileage Plus, Pinterest, or Twitter, you are part of The Membership Economy, an increasingly popular model that author Robbie Kellman Baxter sees as the inevitable result of technological advancements, social trends, and a generation in transition. The Membership Economy argues that we are now moving away from ownership, but we still want the benefits that come with access.
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There IS A Print Version
- By Khush Panthaky on 2023-09-10
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The Membership Economy
- Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue
- Narrated by: Tom Pile
- Length: 8 hrs and 12 mins
- Release date: 2016-04-19
- Language: English
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$21.57 or free with 30-day trial
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The Complete Guide to Facebook Advertising
- Written by: Brian Meert
- Narrated by: Brian Meert
- Length: 4 hrs and 32 mins
- Unabridged
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Overall4
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Performance3
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Access more than 2 Billion customers. Learn how with Facebook ads. Facebook is one of the most popular social media sites to advertise one’s business, and for a good reason: it has more than two billion active users, a wealth of user data, and numerous ad formats. In the age of social media where nine in ten people check their phones an hour after waking up in the morning, Facebook advertising is the perfect complement to your advertising strategy. In The Complete Guide to Facebook Advertising, Brian Meert teaches you how to advertise on Facebook.
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Excellent Book on Facebook Advertising
- By Peter on 2021-01-29
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The Complete Guide to Facebook Advertising
- Narrated by: Brian Meert
- Length: 4 hrs and 32 mins
- Release date: 2019-03-19
- Language: English
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$17.15 or free with 30-day trial
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Sales Enablement
- A Master Framework to Engage, Equip, and Empower a World-Class Sales Force
- Written by: Byron Matthews, Tamara Schenk
- Narrated by: Emily Durante
- Length: 6 hrs and 17 mins
- Unabridged
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Overall1
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Performance1
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Sales Enablement is the essential guide to boosting revenue through smarter selling. A thorough, practical introduction to sales enablement best practices, this book provides step-by-step approaches for implementation alongside expert advice. In clarifying the sales enablement space and defining its practices, this invaluable guidance covers training, content, and coaching using a holistic approach that ensures optimal implementation with measureable results.
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The blueprint!
- By Karla on 2024-01-08
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Sales Enablement
- A Master Framework to Engage, Equip, and Empower a World-Class Sales Force
- Narrated by: Emily Durante
- Length: 6 hrs and 17 mins
- Release date: 2018-08-28
- Language: English
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$19.72 or free with 30-day trial
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Purple Cow
- Transform Your Business by Being Remarkable
- Written by: Seth Godin
- Narrated by: Seth Godin
- Length: 2 hrs and 58 mins
- Unabridged
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Overall101
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Performance83
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Story84
What do Starbucks and JetBlue and KrispyKreme and Apple and DutchBoy and Kensington and Zespri and Hard Candy have that you don't? How do they continue to confound critics and achieve spectacular growth, leaving behind former tried-and true brands to gasp their last? Face it, the checklist of tired P's marketers have used for decades to get their product noticed - Pricing, Promotion, Publicity, to name a few - aren't working anymore.
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Is there much new here?
- By Michael on 2017-11-06
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Purple Cow
- Transform Your Business by Being Remarkable
- Narrated by: Seth Godin
- Length: 2 hrs and 58 mins
- Release date: 2009-04-29
- Language: English
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$14.68 or free with 30-day trial
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Contractor Marketing Simplified
- How to Build Your Online Presence and Get Found by the Right Customers
- Written by: Martin Holsinger
- Narrated by: Martin Holsinger
- Length: 3 hrs and 34 mins
- Unabridged
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Overall2
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Performance2
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If you are a remodeler or home building contractor wanting to get found online and make more sales, you must begin with a solid online presence. Author Martin Holsinger shows exactly how to apply the principles of online marketing to your business with today's online technology.
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Contractor Marketing Simplified
- How to Build Your Online Presence and Get Found by the Right Customers
- Narrated by: Martin Holsinger
- Length: 3 hrs and 34 mins
- Release date: 2016-12-12
- Language: English
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$16.50 or free with 30-day trial
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Freedom Blueprint for Home Services | HVAC, Plumbing, Electrical, Leadership, Business Growth
- Written by: Justin Deese | Home Service Industries
- Original Recording
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Welcome to the Freedom Blueprint Podcast! Host Justin Deese delivers practical advice from his decades in the home service industry. Each week, discover strategies for success, avoid pitfalls, and hear real-life stories. Join our community to learn and grow together. Featuring guests like Tommy Mello from Home Service Experts, Tersh Blissett and Josh Crouch from Service Business Mastery, Jerod Williams from Wealthy Plumbers and Ara Mahdessian CEO of Service Titan. Visit www.FreedomBlueprintPodcast.com for more. Empowering leaders, fostering growth and a positive mindset. Your journey to ...
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Startup CEO
- A Field Guide to Scaling Up Your Business, 2nd Edition
- Written by: Matt Blumberg
- Narrated by: Jonathan Yen
- Length: 16 hrs and 36 mins
- Unabridged
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Overall6
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Performance6
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Being a startup CEO is a job like no other: it's difficult, risky, stressful, lonely, and often learned through trial and error. As a startup CEO seeing things for the first time, you're likely to make mistakes, fail, get things wrong, and feel like you don't have any control over outcomes. Author Matt Blumberg has been there, and in Startup CEO he shares his experience, mistakes, and lessons learned as he guided Return Path from a handful of employees and no revenues to over $100 million in revenues and 500 employees.
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Très bon livre qui couvre plusieurs sujets
- By Caroline on 2023-10-24
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Startup CEO
- A Field Guide to Scaling Up Your Business, 2nd Edition
- Narrated by: Jonathan Yen
- Length: 16 hrs and 36 mins
- Release date: 2020-09-15
- Language: English
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$28.38 or free with 30-day trial
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Magical Worlds of the Wizard of Ads
- Written by: Roy H. Williams
- Narrated by: Roy H. Williams
- Length: 6 hrs and 13 mins
- Unabridged
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Overall5
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Performance3
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Wizard of Ads books have become known for their unique blend of principle, practicality, and lore. Now here's the third book in the series, with yet more sage guidance and dozens of fascinating true stories. Drawing on the teachings of his renowned Academy, the Wizard shares his unique perspectives on the roles neuroscience, chaos theory, poetry, and art play in the field of human persuasion.
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Magical Worlds of the Wizard of Ads
- Narrated by: Roy H. Williams
- Length: 6 hrs and 13 mins
- Release date: 2009-03-04
- Language: English
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$19.72 or free with 30-day trial
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Exceptional Service, Exceptional Profit
- The Secrets of Building a Five-Star Customer Service Organization
- Written by: Leonardo Inghilleri, Micah Solomon
- Narrated by: Sean Pratt
- Length: 5 hrs and 39 mins
- Unabridged
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Overall2
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Performance1
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In a tight market, your most powerful growth engine - and your best protection from competitive inroads - is this: Put everything you can into cultivating true customer loyalty. Loyal customers are less sensitive to price competition, more forgiving of small glitches, and, ultimately, become "walking billboards" who will happily promote your brand.
In Exceptional Service, Exceptional Profit, insiders Leonardo Inghilleri and Micah Solomon reveal the secrets of providing online and offline customer service so superior it nearly guarantees loyalty.
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Exceptional Service, Exceptional Profit
- The Secrets of Building a Five-Star Customer Service Organization
- Narrated by: Sean Pratt
- Length: 5 hrs and 39 mins
- Release date: 2014-03-14
- Language: English
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$18.69 or free with 30-day trial
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The McKinsey Podcast
- Written by: McKinsey & Company
- Original Recording
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The McKinsey Podcast, our new flagship podcast series, takes you inside our global firm, and features conversations with experts on issues that matter most in business and management. McKinsey & Company is a management-consulting firm that helps businesses, governments, and not-for-profit organizations realize their most important goals. Topics covered in this series include strategy, technology, leadership, marketing, operations, organization, and the role of business in society.
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The 90 Day Brand Plan
- How to Unleash Your Personal Brand to Dominate the Competition and Scale Your Business
- Written by: Dain Walker
- Narrated by: Dain Walker
- Length: 5 hrs and 52 mins
- Unabridged
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Celebrated branding agency founder and influencer Dain Walker delivers an expert roadmap to harnessing your authority, credibility, and skills in your field to create consistent money-making opportunities. In the book, you’ll learn how to get paid for being a known name in your industry through your businesses, products, and services.
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The 90 Day Brand Plan
- How to Unleash Your Personal Brand to Dominate the Competition and Scale Your Business
- Narrated by: Dain Walker
- Length: 5 hrs and 52 mins
- Release date: 2024-08-07
- Language: English
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$18.69 or free with 30-day trial
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The Artificial Intelligence Show
- Written by: Paul Roetzer and Mike Kaput
- Original Recording
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The Artificial Intelligence Show (formerly The Marketing AI Show) is the podcast that helps your business grow smarter by making AI approachable and actionable. The AI Show podcast is brought to you by the creators of the Marketing AI Institute, AI Academy for Marketers, and the Marketing AI Conference (MAICON). Hosts Paul Roetzer, founder and CEO of Marketing AI Institute, and Mike Kaput, Chief Content Officer, break down all the AI news that matters and give you insights and perspectives that you can use to advance your company and your career. Join Paul and Mike on The AI Show as they work...
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