Showing titles in Writing, Research & Publishing Guides

For the first time ever in print, Zoe York breaks down how she plans a series - something she has done 10 times over. Romance Your Brand is an adaptation of an intensive four-week course, now available to authors everywhere.

An essential guide for reporters and aspiring reporters: the former editorial director of the ABC shares the secrets of good reporting from his life-long career in journalism.

Why do some books linger in memory long after they are over? Why are some books reread, recommended, shared in the classroom? How can you add your book to this distinguished company? The key is theme, giving your story a dynamic idea that lends it power and purpose. William Bernhardt explains what theme is, how it is best revealed, and how to find the theme that, handled correctly, will distinguish your book from all the others. Plus, in the final chapter, Bernhardt explains how your book can have a positive impact on the world in which you live.

Build a Better Business Book is the first accessible and comprehensive guide for authors who want to create impact. Josh Bernoff, a best-selling author, veteran editor, and insightful writing coach with decades of experience on 45 successful book projects, explains the systematic way to refine your idea and then research, write, publish, and promote a book that matters.

The top 2.5 percent of high performing authors earn 64 percent of the book profits. How do they do it? We are in the golden age for authors. The gatekeepers are gone. The books and novels that have been buried on your “bucket list” can be brought to life. Nobody can tell you, “No!” It’s not even that hard. Getting the readers, well, that’s where we all need help.

Behind most major political stories in the modern era, there is an agenda - an effort by opposition researchers, spin doctors, and outside interests to destroy an idea or a person. The tactic they use is the Smear. Every day, Americans are influenced by the Smear without knowing it. Paid forces cleverly shape virtually every image you cross. Maybe you read that Donald Trump is a racist misogynist or saw someone on the news mocking the Bernie Sanders campaign. The trick of the Smear is that it is often based on some shred of truth.

Jorge Zarza es uno de los reporteros con más prestigio internacional de México: sus coberturas respecto a un atentado terrorista, la tragedia humana ante un desastre natural o la voz rasgada de quienes sobreviven a un enfrentamiento armado confirman su rigor periodístico y su tenacidad para informar desde el lugar de los hechos.

Declaring his love of strange literature, Baudelaire’s The Flowers of Evil in particular, Handler reflects on the life experiences—some of them deeply personal and revealed for the first time—and the cultural influences that shaped his writing, both under his own name and as Lemony Snicket, the lonely, beleaguered, somehow both cynical and romantic narrator of the beloved thirteen-volume saga of three unlucky orphans that became one of the best-selling series of all time.

You have no idea how to launch products that sell using words! And that's where the audiobook Copywriting for Beginners: The Basics Most People Get Wrong Writing Copy comes in. In it, we find major benefits that, if implemented, can easily double your sales!   

This audiobook is your last obstacle to finally getting all those ideas out of your head. It will help you "die empty".

Small business owners are struggling to stand out in authority-driven fields. They’re losing deals to the competition, getting ignored by the media, and missing out on partnerships that could change the trajectory of their business. Increasingly, entrepreneurs realize that authorship can help by building authority, generating quality leads, and providing IP that lets them efficiently scale their business.

What are the secrets for writing a great ending for your novel? How do you leave readers so satisfied that they'll want another book by you, right now? What tools and techniques can shape your last 50 pages into a powerful, unforgettable experience? Listen to this audiobook, and you will come away with a thorough knowledge of why great endings work and how to create them for every novel you write.

The best way to answer these questions is to ditch your uncertainty and transform yourself into a kick-ass writer. This new book from award-winning author Chuck Wendig combines the best of his eye-opening writing instruction - previously available in e-book form only - with all-new insights into writing and publishing. It's an explosive broadside of gritty advice that will destroy your fears, clear the path, and help you find your voice, your story, and your audience.

A fascinating history of the rise and fall of influential Gilded Age magazine McClure's and the two unlikely outsiders at its helm - as well as a timely, full-throated defense of investigative journalism in America. Tracing McClure's from its meteoric rise to its spectacularly swift and dramatic combustion, Citizen Reporters is a thrillingly told, deeply researched biography of a powerhouse magazine that forever changed American life. It's also a timely case study that demonstrates the crucial importance of journalists who are unafraid to speak truth to power.

The craft of writing is a lot like spinning a web: You take threads and weave them skillfully together, and only you know where this intricate network of twists and turns begin and how it will end. Now, with Lawrence Block's expert advice, you can learn this art of entrapping your reader in a maze of fascinating fiction. Spider, Spin Me a Web is the perfect companion volume to Block's previous book on writing, Telling Lies for Fun and Profit, which Sue Grafton noted "should be a permanent part of every writer's library".

Writing a book is a bold undertaking, and during the process, no one escapes fear and self-doubt about their work. No matter how smart and accomplished you are, you'll be asking yourself, "Can I do this? Will it be good enough?" Believe it or not, your book can make a difference - even change the world - but only if you write it. The Busy Woman's Guide to Writing a World-Changing Book will help you navigate the emotional labor of committing your ideas to paper.

In Enemy of the People, Marvin Kalb, an award-winning American journalist with more than six decades of experience both as a journalist and media observer, writes with passion about why we should fear for the future of American democracy because of the unrelenting attacks by the Trump administration on the press.

Peter Ross' articles from around Scotland provide a piece-by-piece portrait of a nation as it changes. They show Scotland as she really is, a hopeful country not without problems and pain but a nation made great by the people who live, love, laugh and graft there. From anatomists who find dissection beautiful to chip-shop owners who sing arias while serving fish suppers, the Scots in these pages come over as eccentric, humorous, moving and extraordinary.

Histories of the book often move straight from the codex to the digital screen. Left out of that familiar account is nearly 150 years of audio recordings. Recounting the fascinating history of audio-recorded literature, Matthew Rubery traces the path of innovation from Edison's recitation of "Mary Had a Little Lamb" for his tinfoil phonograph in 1877 to the first novel-length talking books made for blinded World War I veterans to today's billion-dollar audiobook industry.

In Stories Are What Save Us, Chrisinger shows - through writing exercises, memoir excerpts, and lessons he's learned from his students - the most efficient ways to uncover and effectively communicate what you've learned while fighting your life's battles, whatever they may be.