Chris Cooper

The step-by-step guide to building your gym. Tactical, actionable advice from the founder of the world's largest gym mentorship practice. Your business has two parts: your operations and your audience. Each of those two parts can be built according to a recipe. And this is your recipe audiobook...

In Founder, Farmer, Tinker, Thief, business mentor Chris Cooper shows you the clear path forward by breaking your entrepreneurial journey into four distinct phases. He lays out the top priorities for each phase and shows you, step-by-step, what to do - and what to avoid....

Why do some gyms grow THIRTY-TWO TIMES faster than most? Why do the top 12.5% of gym owners in Two-Brain Business outperform everyone else...even when every gym in Two-Brain is growing at triple the industry average? The secret is shockingly simple: every day, they do one thing to grow their...

Most of us open a gym to make an impact, not to make money. In my previous books, like “Gym Owner’s Handbook,” I made the case that making money in your gym isn’t optional. If you’re not making money, then your gym isn’t sustainable, and you’ll never have a lasting impact in your...

There are no more nine-to-five, punch-a-clock-then-retire jobs left. You can’t depend on a college degree to guarantee a career anymore. Here’s the great news: the new economy is a blank slate. You have the opportunity to create any career you want for yourself....

Whether you own a garage gym, a CrossFit box, or a martial-arts studio, Two-Brain Business can help you get running, get organized, get members, keep people happier....

If Chris Cooper has a superpower, it's the ability to make mistakes faster than anyone else. Fortunately, none have been fatal, and they can help other gym owners build happier lives....

The best salesmen in the world aren't salesmen at all. They're helpers....

In this book, I’ll give you a clear, repeatable system for changing clients’ lives through health and fitness. It’s called the Prescriptive Model, and it’s been tested and proven in over 3,000 gyms around the world.

There are six ways to grow your business. The Simple Six strategy is to grow your business using the law of marginal gains. The magic of the Simple Six comes from focused work. The Simple Six system will teach you how to grow your business one step at a time while avoiding distractions. This is...