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In this sequel to his best-seller The System, master sales trainer Eric Lofholm lays out the seven-step sales scripting method he has used to help his clients generate over $500 million in revenue over the last two decades. Eric begins by showing you how to get over some of the common fears associated with sales scripting, such as fear of sounding rehearsed and scriptwriter's block.

Contrary to the myth that you have to be a born salesman, selling is a step-by-step system that anyone can learn. In this book, renowned sales trainer Eric Lofholm distills the secrets of sales success into a simple three-step formula that has been used by more than 10,000 students over the past 14 years to get more leads, book more appointments, and make more sales.

Welcome to the Morning Sales Boost with Eric Lofholm! This is for people who are interested in the sales and success conversation. Tune in Monday - Friday for 15-mintues to learn sales and success tips to increase your results!

Welcome to the "Speaker Show & Tell Podcast"! This podcast is for speakers at any level who want to learn more about the business of speaking. The show covers a variety of topics related to the speaking industry, including tips for landing speaking engagements, advice for new speakers, and strategies for monetizing free speaking opportunities. Whether you're just starting out or a seasoned pro, this podcast has something for everyone in the world of public speaking. Join us every week for insights, inspiration, and practical advice on how to make the most of your speaking engagements.

Unlock the secret to powerful, effective selling with Modern Persuasion Strategies: The Hidden Advantage in Selling. This essential guide dives deep into the sales psychology and persuasion techniques used by top-performing sales professionals and entrepreneurs to consistently close high-ticket deals and build lasting client relationships.