Jose Berlanga didn’t just build homes, he built a business. In this episode, we cover his journey from the founding of Tricon Homes to his disciplined approach to deals, leadership, and unlocking potential in every project.

About Jose:
Jose Miguel Berlanga is the co-founder of Tricon Homes, an industry leader with yearly revenues of $100 million. As CEO, he has structured deals, invested, and negotiated land acquisitions and sales transactions in excess of a billion dollars, while managing the day-to-day operations and building close to 2,000 homes to date. A graduate from the university of St. Thomas with multiple degrees in Business Administration, Economics, and Philosophy, Jose’s discipline and methodic approach allows him to create customized strategies to maximize the potential of each project. His passion for business and life has led him to inspire and motivate his others by being an example and a mentor that consistently delivers results through a strong work ethic. He is the author of the new book, The Business of Home Building.


Chapter Titles and Times:

Introduction to Jose Berlanga [00:00 - 05:00]
Overview of Jose's background and expertise
Introduction to the episode's themes

The Journey of Tricon Homes [05:01 - 15:00]
Founding Tricon Homes and early challenges
Key milestones in the company's growth

Strategic Planning and Execution [15:01 - 25:00]
Jose's approach to strategic planning and deal-making
The importance of discipline and methodical strategies

Leadership and Mentorship [25:01 - 35:00]
The role of mentorship in business success
Jose's insights on effective leadership

Maximizing Business Potential [35:01 - 45:00]
Strategies for maximizing potential in projects
Lessons from Jose's book, The Business of Home Building

Closing Thoughts and Takeaways [45:01 - End]
Final reflections from Jose and the hosts
Key takeaways for leaders and entrepreneurs

#10xyourteam #LeadershipDevelopment #BusinessInsights #JoseBerlanga #TriconHomes #SuccessStrategies #EntrepreneurialMindset #PodcastHighlights #TheBusinessOfHomeBuilding #LeadWithPurpose #DisciplineEqualsFreedom



Jose Miguel Berlanga
LinkedIn: https://www.linkedin.com/in/jose-berlanga-900a9518/

In this episode of 10x Your Team, Camden and Otis McGregor are joined by Marc Fitzwater to explore the importance of values and grace in leadership. Marc shares his insights on how personal values shape leadership styles and the significance of allowing grace in professional relationships. The discussion delves into the challenges of aligning values within a team, the impact of diverse perspectives, and the role of open communication in fostering a collaborative environment. Whether you're a seasoned leader or just starting out, this episode offers valuable perspectives on building a cohesive and values-driven team.

More About Marc:
Marc Fitzwater, a retired Green Beret with 23 years in the U.S. Army (16 in Special Forces), served in high-stakes roles across Central and South America, Afghanistan, Iraq, and Eastern Europe. He held key leadership positions, including Team Sergeant of a modern Jedburgh Team and NCOIC of FIRES for the 10th Special Forces Group, overseeing JTAC training. Marc also worked at the strategic level with SOCNORTH, coordinating Special Operations and interagency efforts. Academically, he holds a Mathematics degree and a Master’s in International Relations. Today, he runs I68 Consulting Group, offering defensive shooting training and community events like the Hounds & Hollow Points competition, which supports veterans through Victory Service Dogs. Marc’s post-military mission focuses on empowering individuals and fostering veteran community engagement.


Chapter Titles and Times:

Introduction to Marc Fitzwater [00:00 - 05:00]
Overview of Marc's background and expertise
Introduction to the episode's themes

The Importance of Values in Leadership [05:01 - 15:00]
Discussion on how personal values influence leadership styles
The challenges of aligning values within a team

Allowing Grace in Professional Relationships [15:01 - 25:00]
The significance of grace in fostering collaboration
Examples of grace in action within teams

Diverse Perspectives and Open Communication [25:01 - 35:00]
The impact of diverse perspectives on team dynamics
Strategies for encouraging open communication

Building a Cohesive Team [35:01 - 45:00]
Tips for creating a values-driven team environment
Marc's insights on leadership and team cohesion

Closing Thoughts and Takeaways [45:01 - End]
Final reflections from Marc and the hosts
Key takeaways for leaders looking to enhance their team dynamics

#10xYourTeam #CamAndOtis #MarcFitzwater #LeadershipWithValues #GraceInLeadership #SpecialForcesLeadership #GreenBeretWisdom #TeamAlignment #ValuesDrivenLeadership #OpenCommunication #CollaborativeLeadership #VeteranLeadership #EmpowerYourTeam #DiversePerspectives #LeadershipChallenges #BuildingStrongTeams #I68Consulting #LeadershipJourney #MissionDrivenLeadership #VeteransEmpoweringCommunities


Marc Fitzwater
Website: https://www.i68consulting.com/
Instagram: https://www.instagram.com/i68consultinggroup
Facebook: https://www.facebook.com/I68consulting/
LinkedIn: https://www.linkedin.com/in/marc-fitzwater-476686178/

In this episode of 10x Your Team, Camden and Otis McGregor are joined by Brett Hoogeveen, co-founder of BetterCulture, to discuss the intricacies of building a thriving company culture. Brett shares his insights from over a decade of experience working with leaders and organizations to create stronger, more energized workplace environments. The conversation covers the importance of aligning leadership with cultural values, the pitfalls of superficial perks, and the keys to fostering genuine engagement and happiness within teams. Whether you're leading a startup or a Fortune 500 company, Brett's practical advice will help you elevate your leadership and transform your company culture.

More About Brett:
Brett Hoogeveen is a trained engineer, former healthcare executive, startup investor, and the co-founder of BetterCulture: a prominent leadership development and technology firm with clients spanning from entrepreneurial startups to Fortune 500 companies. In the past 10+ years, Brett has trained thousands of leaders and worked hands-on with hundreds of organizations and executive teams focused on creating stronger businesses through elevated leaders, stronger teams, and more energized workplace cultures. An international speaker and Certified Speaking Professional (CSP®), Brett focuses on providing practical and actionable advice on leadership, company culture, and the ‘not-so-secret’ secrets of
becoming successful and happy. Brett lives in Omaha, Nebraska with his wife and three delightfully spunky children. He loves jumping on his trampoline with his kids, is a self-proclaimed personal finance nerd, and believes that he might just be one of the ‘Top 10 Airzooka Marksmen’ in the entire world.

Chapter Titles and Times:

Introduction to Brett Hoogeveen [00:00 - 05:00]
Overview of Brett's background and expertise
Introduction to the episode's themes

The Importance of Company Culture [05:01 - 15:00]
Discussion on the impact of culture on business success
Common misconceptions about workplace perks

Aligning Leadership with Cultural Values [15:01 - 25:00]
Strategies for leaders to embody and promote company values
The role of leadership in shaping culture

Fostering Genuine Engagement [25:01 - 35:00]
Tips for creating an energized and motivated workforce
Avoiding the pitfalls of superficial engagement tactics

Practical Advice for Leaders [35:01 - 45:00]
Brett's actionable tips for improving leadership and culture
Insights from Brett's experiences with diverse organizations

Closing Thoughts and Takeaways [45:01 - End]
Final reflections from Brett and the hosts
Key takeaways for leaders looking to enhance their company culture


#10xYourTeam #CamAndOtis #BrettHoogeveen #BetterCulture #CompanyCultureMatters #LeadershipDevelopment #CultureDrivenSuccess #StrongerTeams #WorkplaceEngagement #AuthenticLeadership #ElevateYourTeam #FromStartupToFortune500 #CultureOverPerks #HappinessAtWork #LeadershipWithPurpose #ActionableLeadership #StrongerBusinesses #LeadershipThatInspires #EnergizedWorkplaces #LeadWithCulture


Brett Hoogeveen
https://www.linkedin.com/in/brett-hoogeveen/
https://www.linkedin.com/company/betterculture/
https://www.facebook.com/GetBetterCulture
https://www.instagram.com/betterculture/
https://betterculture.com/