Épisodes

  • HUB 474: AUTHOR PANEL - Carolyn Choate, Eric Lucrezia, and Susan Fitzell
    Sep 30 2025
    What if writing your book wasn’t the finish line, but the moment everything starts? Today, we’re celebrating what happens when a book becomes more than just pages on a shelf. When you publish with intention, you’re not just sharing your ideas—you’re stepping into new rooms, starting fresh conversations, and creating momentum you couldn’t have planned for. Books open doors. Sometimes quietly, like a surprising email from a dream client. Sometimes loudly, with standing ovations at speaking gigs or major media invitations. But always powerfully. And when you build your book with the right foundation, it doesn’t just open one door; it holds every door open for what’s next. It’s a perfect day to talk about this, because the day we record this episode, my newest book, “LAUNCH Your Book! An Entrepreneur’s Guide to Reviews That Drive Revenue,” officially launches. This book received more than 200 written Amazon reviews during its two-week soft launch. Many of those readers said this is the book they wish they had when they launched their first book—and I agree. It’s designed to help you turn readers into clients, reviews into revenue, and your book into a lasting business asset. You can get the book and bonus content at www.BookLaunchBrainstorm.com. And now, I’m thrilled to welcome today’s panelists—authors who know firsthand how publishing a book can spark surprising opportunities and incredible growth. Carolyn Choate wrote “Supercharge Your Website Traffic: Unlock The Secrets To Infinite Website Visitors” to help you discover the four essential types of website traffic—Borrowed, Organic Inbound, Organic Outbound, and Paid—and learn how to mix and match them to create a personalized, results-driven traffic strategy that actually fits your business. Eric Lucrezia wrote “Getting into an MBA in the USA: The no B.S. guide from Candidate Coach,” a no-fluff, step-by-step guide to standing out and getting accepted by top MBA programs around the world—with expert advice tailored to where you’re applying. Susan Fitzell wrote “Neurodiversity in the Workplace: Maximizing Success through Inclusive Dynamic Workplace Design™,” a strategic guide for C-suite leaders to unlock innovation and boost performance by building inclusive, neurodiverse teams through practical, business-driven solutions. Please join me in welcoming Carolyn, Eric, and Susan. In this episode, we discuss the following: 🟠 From Book to Business Growth: The power of writing to your ideal reader, then watching that audience expand as your book builds credibility, visibility, and new business opportunities. 🟠 Leveraging Reviews for Real Results: Unpack hands-on tactics for landing Amazon reviews that boost your book’s algorithmic visibility and your market authority. 🟠 Adapting Your Message to Meet the Market: Learn how evolving audiences, current events, or market resistance can change your strategy—and why adaptability matters for business authors. 🟠 Collaboration and Expert Positioning: Explore the benefits of teaming up with fellow experts or contributors to strengthen your network, credibility, and impact beyond the book. Links for Carolyn Choate LinkedIn and YouTube. www.websitetrafficschool.org www.financiallyfreeauthor.com “Supercharge Your Website Traffic: Unlock The Secrets To Infinite Website Visitors” Links for Eric Lucrezia LinkedIn, Instagram, and YouTube. www.candidate.coach “Getting into an MBA in the USA: The no B.S. guide from Candidate Coach” Links for Susan Fitzell LinkedIn, Instagram, and YouTube. www.susanfitzell.com “Neurodiversity in the Workplace: Maximizing Success through Inclusive Dynamic Workplace Design™” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com. Find all the archived podcast episodes and author resources at: www.BizBookPubHub.com Learn more about your ad choices. Visit megaphone.fm/adchoices
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    49 min
  • HUB 473: AUTHOR PANEL - Barrie Atkin and Laura Ballerini
    Sep 23 2025
    Bringing a book to life is about more than just putting words on a page—it’s about shaping your message, amplifying your impact, and finding the right partners to help you along the way. That’s exactly why the Biz Book Pub Hub exists. Inside the Hub, we’ve gathered a trusted network of professionals—from ghostwriters and editors to marketing strategists and launch specialists—ready to support entrepreneurs through every phase of their book journey. Whether you're wrestling with your first chapter or planning a powerful book relaunch, we’ve got tools, insights, and connections to guide you. We also host free virtual networking events designed to help you collaborate with fellow entrepreneurs who get it, because no one writes or markets a book alone. Want to learn more? Visit www.BizBookPubHub.com and explore how we can support your book and your business. Today, I’m excited to welcome two incredible authors who’ve each approached authorship in their own bold, meaningful way: Barrie Atkin wrote “HATE FUNDRAISING?: How to Become Comfortable Asking for Money,” a candid and empowering guide that helps nonprofit leaders and volunteers shift their mindset and discover approachable, even enjoyable ways to raise money with confidence. Laura Ballerini wrote “The Green Velvet Chair: Sometimes Inspiration Comes from the Most Unlikely Places,” a charming and reflective collection of essays that uncovers beauty in the everyday, reminding us that creativity doesn’t just live in galleries—it’s everywhere, waiting to be noticed. Please join me in welcoming Barrie and Laura. Would you please leave an honest rating and review on Apple Podcast? They are extremely helpful, and I read each one. Thanks for the inspiration! In this episode, we discuss the following: 🟠 Niche Books, Wide Impact: Discover how having a clearly defined audience helps you write a book that truly resonates—while surprising yourself with how far your message can reach. 🟠 Making Your Book Serve Your Business: Learn how to use your book to open doors, start conversations, and keep your services top-of-mind with prospects, colleagues, and clients. 🟠 Confidence Through Storytelling: See how mastering your own stories (even the everyday ones) helps you find your voice, build authority, and make business connections that matter. 🟠 The Power of Author Communities: Understand why supporting and connecting with fellow business authors creates new ideas, opportunities, and lasting motivation for your book journey. Links for Barrie Atkin LinkedIn www.barrieatkin.com “HATE FUNDRAISING?: How to Become Comfortable Asking for Money” Links for Laura Ballerini LinkedIn, Instagram www.blubrown.com and www.badass-ballerini.com “The Green Velvet Chair: Sometimes Inspiration Comes from the Most Unlikely Places” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com. Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered. Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    48 min
  • HUB 472: EXPERT INTERVIEW - Joshua Rivers
    Sep 16 2025
    Today’s guest has been behind the scenes supporting the success of this podcast—and my original show, On the Schmooze. In July 2015, I started researching how to launch a podcast. That fall, I began recording interviews. But it wasn’t until I hired an editor the following summer that I felt ready to release those episodes. On July 19, 2016, my first podcast, On the Schmooze, officially launched—and it ran weekly for 8.5 years. That same editor has been with me ever since, now supporting my Biz Book Pub Hub twice-a-week podcast. He’s a seasoned podcast producer, strategist, and founder of Podcast Guy Media. Since 2015, he has helped launch, shape, and grow dozens of shows, producing well over 3,000 episodes. His specialty? Helping authors, business owners, and thought leaders create high-quality, lead-generating podcasts without the overwhelm. From content planning and guest booking to editing, show notes, scheduling, and promotion, he handles it all. He’s also one of our Biz Book Pub Hub Partners, supporting nonfiction authors in transforming their books into binge-worthy podcasts and compelling audiobooks. He brings a rare mix of technical expertise, marketing savvy, and genuine care that helps every client’s message shine. Please join me in welcoming Joshua Rivers. In this episode, we discuss the following: 🟠 Podcast Longevity and Sustainability: Discover why most podcasts don’t make it past seven episodes and how setting clear intentions (and getting support early) dramatically changes your odds for long-term success. 🟠 Strategic Podcasting for Authors: Learn how authors can align their podcast with their book’s message, create binge-worthy content, and use their podcast as a lead-generating asset—not just another content chore. 🟠 Streamlining the Podcast Process: Get inside workflow tips for managing guest booking, show notes, VA support, and production—so your podcast doesn’t become a full-time job. 🟠 Amplifying Your Authority: See how a well-run podcast boosts visibility, deepens networking, and provides the perfect vehicle for content repurposing, endorsements, and thought leadership in the business book space. Links Joshua Rivers on LinkedIn www.joshuawrivers.com www.podcastguymedia.com Biz Book Pub Hub Premier Partner Other Resources Listen to my episode with Melissa Smith. Learn more about the Happen to Your Career podcast. Learn more about the In the Trenches podcast. Learn more about Soundcloud (for audio hosting). Learn more about Audible (audiobook platform). Learn more about ACX (Audiobook Creation Exchange). Learn more about Libsyn (podcast hosting). Learn more about Captivate (podcast hosting). Learn more about Schedule Once (scheduling tool). Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com. Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered. Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    50 min
  • HUB 471: AUTHOR PANEL - Greg Davis, Jeff Skipper, and Jenn T. Grace
    Sep 9 2025
    What if done really is better than perfect, especially when writing the first draft of your book? Too many brilliant voices get stuck in the trap of trying to make every sentence flawless before they’ve even finished the first draft. But perfectionism doesn’t move ideas forward. Action does. And in the world of thought leadership, clarity comes after courage. The truth is, writing a book isn’t about getting it right the first time. It’s about showing up for your message, trusting the process, and being willing to revise, refine, and grow along the way. Every imperfect draft is proof that you're doing the real work. That’s why I support authors at every step of the journey—from messy beginnings to powerful launches—so their ideas don’t stay stuck in their heads. I’m not a writing coach or developmental editor. I’m a strategist. I’ll ask you questions to confirm that you’re writing the book that will lead to your desired results. Book a complimentary 30-minute session at www.BookLaunchBrainstorm.com. Now, let’s hear from three authors who didn’t let the pursuit of perfection stop them from sharing something meaningful with the world: Greg Davis wrote “Checkmate: Tips & Lessons to Help You Make the Right Moves to Achieve Happiness!,” a practical and heartfelt guide that blends life lessons and financial wisdom to help you make the right moves toward lasting happiness. Jeff Skipper wrote “Dancing with Disruption: Leading Dramatic Change During Global Transformation,” revealing 12 proven strategies that equip leaders with the tools to overcome resistance and lead bold transformations with confidence. Jenn T. Grace is the author of “Publish Your Purpose: A Step-By-Step Guide to Write, Publish, and Grow Your Big Idea.” She’s also the founder of Publish Your Purpose, a hybrid publisher for authors who are thought leaders, experts in their fields, and visionaries paving the way to social change—and one of our Biz Book Pub Hub Partners. Please join me in welcoming Greg, Jeff, and Jenn. In this episode, we discuss the following: 🟠 Why “done” is better than perfect: How successful business authors bust through self-doubt, perfectionism, and imposter syndrome to share their message—and why your messy first draft is more powerful than you think. 🟠 Review strategies that move the needle: Learn the exact plays our guests used to land 100+ reviews, keep feedback coming in, and why recency and verified ratings matter on Amazon. 🟠 Building a pipeline from book to business: Discover how to craft calls to action, bonus downloads, and strategic pathways so your book naturally converts readers into clients, partners, or speaking gigs. 🟠 Community, accountability, and cross-promotion: Why publishing is a team sport—how networking with other authors, joining group promotions like Kindle Flash Sales, and sharing honest feedback will accelerate your book’s reach and impact. Links for Greg Davis LinkedIn and Instagram www.davischeckmate.com “Checkmate: Tips & Lessons to Help You Make the Right Moves to Achieve Happiness!” Links for Jeff Skipper YouTube www.jeffskipperconsulting.com “Dancing with Disruption: Leading Dramatic Change During Global Transformation” Links for Jenn T. Grace LinkedIn www.PublishYourPurpose.com “Publish Your Purpose: A Step-By-Step Guide to Write, Publish, and Grow Your Big Idea” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com. Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com Learn more about your ad choices. Visit megaphone.fm/adchoices
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    49 min
  • HUB 470: AUTHOR PANEL - Bruce Scheer, Diane Wolf, and Sophie Lechner
    Sep 2 2025
    You didn’t pour your time, energy, and insight into a book just to say you did it. You wrote it because your message matters—and because you knew that getting it into the hands of others could spark something bigger. A book has staying power. It captures what you stand for and how you think, in your own words. Done well, it becomes more than a tool—it becomes a turning point. It can shift how people see you, what opportunities come your way, and the kind of legacy you leave behind. That’s why I focus on what happens after the writing is done. Publishing your book is a milestone—but the real magic happens when you start using it to fuel your mission, grow your platform, and create lasting impact. If you’re ready to think beyond publication day and explore how your book can support the future you’re building, schedule a complimentary 30-minute Book Launch Brainstorm Session at www.BookLaunchBrainstorm.com. And now, I’m excited to introduce our panelists—authors who are using their books to open doors and grow their influence. Bruce Scheer wrote “Inspire Your Buyers: Go to Market with a Story That Sizzles,” to show you how to craft a clear, compelling narrative that gets everyone—from your team to your target buyers—on the same page and fired up to take action, so you can close more deals and grow faster. Diane Wolf wrote “14 Nights to Better Sleep: A Proven Plan to Recharge, Refresh, and Reclaim Your Nights,” a science-backed, practical guide that helps you reset your sleep habits in just two weeks—so you can quiet your mind, reclaim your energy, and finally get the rest your body and brain deserve. Sophie Lechner wrote “Unlock Your Impact: The Roadmap to Magnetic Client Attraction for Entrepreneurs Who Hate Marketing,” a refreshing guide for mission-driven entrepreneurs who want to attract clients naturally—by leading with purpose instead of self-promotion—and transform marketing from a dreaded task into a joyful extension of their impact. Please join me in welcoming Bruce, Diane, and Sophie. In this episode, we discuss the following: 🟠 Turning Niche Expertise into Impact: Discover how each panelist translated years of practice, speaking, and real-world know-how into actionable books that open doors and extend their reach. 🟠 Review Strategies That Work: Get actionable tips (and hilarious war stories) about gathering Amazon reviews, following up with ease, and making the ask feel irresistible. 🟠 Building Programs & Revenue Streams Post-Launch: Explore concrete examples of turning your book’s frameworks and insights into programs, workshops, and repeatable business models that deliver impact and income. 🟠 Mindset, Metrics & The Long Game: Unpack the emotional rollercoaster—finding your "true north," battling imposter syndrome, and redefining what success looks like beyond best-seller status. Links for Bruce Scheer LinkedIn www.valuepros.io “Inspire Your Buyers: Go to Market with a Story That Sizzles” Links for Diane Wolf Diane Wolfe on LinkedIn. www.dianewolf.com “14 Nights to Better Sleep: A Proven Plan to Recharge, Refresh, and Reclaim Your Nights” Links for Sophie Lechner LinkedIn www.themagnetmodel.com “Unlock Your Impact: The Roadmap to Magnetic Client Attraction for Entrepreneurs Who Hate Marketing” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com. Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    49 min
  • HUB 469: AUTHOR INTERVIEW - Lois Creamer
    Aug 26 2025
    Today’s guest is a recognized leader in the speaking industry and a master at helping experts turn their message into money. For over two decades, she’s been the go-to consultant for speakers, consultants, and thought leaders who want to book more business, make more money, and build sustainable, profitable brands around their expertise. She’s the author of “Book More Business: Make MORE Money Speaking” and co-author of “The Speaker Author: Sell More Books and Book More Speeches,” and she’s worked with clients at every stage—from rising stars to some of the most successful names in the business. Her proven strategies help experts clarify their message, refine their marketing, and unlock high-paying opportunities that align with their strengths. She’s been a featured presenter at the National Speakers Association, the Global Speakers Federation, and the Professional Speakers Association UK/Ireland, which named her an Honorary Fellow for her outstanding contributions to the industry. Please join me in welcoming Lois Creamer. In this episode, we discuss the following: 🟠 How “living with your content” and road-testing your expertise with real clients builds an unshakable foundation for your book (and why a three-ring binder was Lois’s secret weapon for years). 🟠 The essential elements—and common pitfalls—of book launches for speakers and consultants, with candid advice on harnessing Amazon reviews, building powerful launch teams, and maximizing your book’s impact. 🟠 Why generosity with your intellectual property attracts more business than hoarding “secrets” behind paywalls, opt-ins, or silence—and how free value leads to paid consulting and speaking offers. 🟠 Smart, intentional tactics to get your book into associations, speaker academies, and client circles, creating revenue streams well beyond royalties—and fostering a community that champions you as the expert. Links Lois Creamer on LinkedIn, Instagram, and YouTube. www.bookmorebusiness.com Biz Book Hub Partner “Book More Business: Make MORE Money Speaking” by Lois Creamer “The Speaker Author: Sell More Books and Book More Speeches” by Lois Creamer and Cathy Fyock Books mentioned in this episode: “Blog to Book: Repurposing Content, Discover the Book You’ve Already Written” by Cathy Fyock “LAUNCH Your Book! An Entrepreneur's Guide to Reviews That Drive Revenue” by Robbie Samuels Other Resources Listen to my episode with Cathy Fyock. Have a coffee chat with Peya Robbins. Learn more about the National Speakers Association. Learn more about the Global Speakers Federation. Learn more about the Professional Speakers Association UK & Ireland. Learn more about the National Speakers Association - Philadelphia Chapter. Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com. Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered. Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    49 min
  • HUB 468: AUTHOR PANEL - Kim Groshek, Luci McKean, and Marcey Rader
    Aug 19 2025
    Book marketing can feel like a second full-time job you didn’t sign up for. You poured your heart into writing—now what? The idea of “promoting” yourself can feel awkward at best, and paralyzing at worst. But what if marketing your book wasn’t about performance? What if it was about resonance? At its core, marketing isn’t about being louder—it’s about being clearer. It’s about showing up with intention, speaking directly to the people who need what your book offers, and inviting them into the conversation you're already having through your work. You don’t need a 12-step funnel or a perfectly choreographed launch to make an impact. You need clarity, consistency, and a few well-chosen strategies that align with your energy and goals. That’s exactly what I help authors figure out. Together, we create a plan that feels like a natural extension of who you are, not a performance you have to sustain. Whether that looks like strategic partnerships, podcast appearances, email marketing, or something else entirely, the goal is the same: turn your book into a bridge that leads readers to your bigger mission. Curious what that could look like for you? Book a complimentary 30-minute book launch brainstorming session at www.BookLaunchBrainstorm.com. And now, let’s hear from today’s panelists, each of whom has found their own way through the noise to connect meaningfully with their audience: Kim Groshek wrote “Win by Leading,” a practical and inspiring guide that helps organizations unlock the leadership potential in every member through a clear, actionable framework for building strong, results-driven teams. Luci McKean wrote “Protocols For All: 50 practical structures to ensure engagement, deepen learning, and improve facilitation skills,” your go-to guide for transforming unproductive meetings into focused, inclusive conversations that lead to real action—using simple, step-by-step protocols that lift every voice and get things done. Marcey Rader wrote “Reclaim Your Workday: Sustainable Productivity Strategies for the New World of Work,” a guide for professionals who are done with burnout and ready to take back control. This book offers practical, real-world strategies to work smarter, communicate more effectively, and lead with purpose. Please join me in welcoming Kim, Luci, and Marcey. In this episode, we discuss the following: 🟠 Audience-First Authoring: Discover how defining your “one reader” sharpens your writing, marketing messaging, and long-term business growth. 🟠 Micro-Marketing, Macro Results: Learn tangible tips to position your book for bulk sales, incorporate it into trainings, and stay visible with corporate and group buyers. 🟠 Getting and Leveraging Book Reviews: Hear creative follow-up strategies for gathering authentic reviews (without the awkwardness!), plus pro-tips for using those reviews to boost your book’s credibility. 🟠 Repurposing Content for Longevity: Explore how tiny books, workbooks, and on-demand training turn your book’s core ideas into evergreen assets that keep driving results. Links for Kim Groshek LinkedIn, Instagram, and YouTube. www.kimgroshek.com “Win by Leading” Links for Luci McKean LinkedIn and Instagram. www.nsrfharmony.org “Protocols For All: 50 practical structures to ensure engagement, deepen learning, and improve facilitation skills” Links for Marcey Rader LinkedIn www.helloraderco.com www.marceyrader.com www.ReclaimYourWorkDay.com “Reclaim Your Workday: Sustainable Productivity Strategies for the New World of Work” Other Resources Learn more about Canva Learn more about Vistaprint Learn more about Pirate Ship Learn more about Polono Label Maker Learn more about ChatGPT Learn more about Draft2Digital Learn more about IngramSpark Learn more about Amazon Virtual Voice Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    50 min
  • HUB 467: AUTHOR PANEL - Emily Crookston and Stacey Larsen
    Aug 12 2025
    The words you write have the potential to shape how others see you, spark meaningful conversations, and open doors you didn’t even know existed. A well-crafted book doesn’t just share your expertise; it positions you as a thought leader and expands your reach far beyond what a sales pitch ever could. Writing the book is just the beginning. With the right strategy and support, your message can create real momentum for your business. Through the Biz Book Pub Hub, I’ve created a resource ecosystem to help entrepreneurs turn their books into business assets. The Hub features a curated directory of professionals who guide authors through the writing, publishing, and launching of their books, as well as virtual networking events that foster collaboration and connection among writers and authors. There's even Kindle Flash Sales, which enhance author visibility through coordinated marketing efforts. If you’re ready to use your voice to make an impact, we’re here to help. Explore these author resources at www.BizBookPubHub.com. Now, I’m excited to introduce today’s panelists: Emily Crookston wrote “Unwritten: The Thought Leader’s Guide to Not Overthinking Your Business Book” to help business owners stop overthinking and finally write the book that builds their brand, without derailing their business in the process. Stacey Larsen wrote “Reframing The Leadership Dance: The Secret to Finding Your Rhythm as a People Leader,” offering a refreshing take on leadership by shifting the focus from mastering endless skills to embracing leadership as a partnership. Please join me in welcoming Emily and Stacey. In this episode, we discuss the following: 🟠 Audience Clarity that Converts: Discover how pinpointing exactly who your book is for leads to a magnetic message and simplifies the entire writing and marketing process. 🟠 Stop Overthinking and Start Writing: Learn practical ways to get past analysis paralysis—whether it’s your first draft, launching, or figuring out how your book supports the business you want. 🟠 From Vanity Metrics to Real Results: Hear why best-seller lists aren’t the only path to author success, and how a business-minded approach creates lasting impact—think clients, speaking gigs, and platform growth! 🟠 Collaboration Over Competition: See how community flash sales and cross-author support can supercharge your launch, keep momentum high, and open doors you didn’t even know existed. Links for Emily Crookston LinkedIn www.thepocketphd.com/unwritten-book “Unwritten: The Thought Leader’s Guide to Not Overthinking Your Business Book” Biz Book Pub Hub Premier Partner Links for Stacey Larsen LinkedIn and YouTube. www.authenticedge.com “Reframing The Leadership Dance: The Secret to Finding Your Rhythm as a People Leader” Books mentioned in this episode: “Launch Your Book: An Entrepreneur's Guide to Reviews that Drive Revenue” by Robbie Samuels “Never Eat Alone, Expanded and Updated: And Other Secrets to Success, One Relationship at a Time” by Keith Ferrazzi and Tahl Raz “On Writing Well, 30th Anniversary Edition: An Informal Guide to Writing Nonfiction” by William Zinnser “Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List” by Robbie Samuels Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com. Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    52 min