• Brand Lab Series™ Podcast

  • Auteur(s): Brian Walker
  • Podcast
Page de couverture de Brand Lab Series™ Podcast

Brand Lab Series™ Podcast

Auteur(s): Brian Walker
  • Résumé

  • A podcast featuring executives from the world's largest, fastest-growing, and most innovative companies, including Deloitte, IBM, Accenture, Simple Mills, RXBAR, Bosch, The Pat Tillman Foundation, PIMCO, and more. Hosted by 3x Inc. 5000 Founder and AE Marketing Group CEO, Brian Walker. In this podcast, you'll hear practical advice and insight on technology, customer experience, co-creation, marketing, leadership, and more to inspire and help you grow. In 2018, The Brand Lab Series™ was named the Top Business and Technology Podcast by the Academy of Interactive Arts at the 24th Annual Communicator Awards. AE Marketing Group is a leading brand and co-creation company. Brian and his team have been featured by Ad Age, Forbes, Branding Magazine, The American Marketing Association, Modern Healthcare, CNBC, and more. Hear all podcast episodes at BrandLabSeries.com.
    Brand Lab Series™ Property of AE Marketing Group 2018
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Épisodes
  • The Future is Unknown: Rethinking the Economy During Coronavirus | Ep 99
    May 3 2020

    The coronavirus has changed everything.  In the fifth in a series of special Brand Lab Series™ episodes, we talk about the implications of reopening the economy with Bob Moesta. Bob is the President and CEO of ReWired Group, an adjunct lecturer at Kellogg, a guest lecturer at Harvard and MIT, and a research fellow at the Christensen Institute.

    In this episode with Bob, you’ll learn about…

     

    • Prototyping for the Future
    • Becoming Comfortable with New Processes
    • Pent Up Demand
    • E-learning Innovation
    • The Need for Community
    • Making Tradeoffs

     

    "If you think of coronavirus as a step backward, we as humans will always find a way forward."

     

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    41 min
  • The Future is Unknown: Rethinking Sales and Marketing During the Coronavirus | Ep 98
    Apr 20 2020

    The coronavirus has changed everything.  In the fourth in a series of special Brand Lab Series™ episodes, we talk about how to rethink Sales and Marketing with Erin Kelly.  Erin is the Vice President of Sales and Marketing at Network Health, a Wisconsin-based health insurance company.

     

    In this episode with Erin, you’ll learn about…

    • Pivoting Sales in Our New "Virtual Reality"
    • Maintaining Corporate Culture While Working Remote
    • Fostering an Environment of Innovation
    • Giving Back to Local Small Businesses
    • The Secrets of Good Storytelling

     

    "It is about fostering an environment of creativity where everyone is encouraged to put their thinking caps on and throw ideas out there.”

     

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    20 min
  • The Future is Unknown: Rethinking Mental and Physical Health During the Coronavirus | Ep 97
    Apr 15 2020
    The coronavirus has changed everything.  In the third in a series of special Brand Lab Series™ episodes, we talk about how to rethink physical and mental health with Allison English.  Allison is a yoga instructor and Founder of Yoga By Allison.  She teaches regularly at Equinox in Chicago and leads yoga retreats worldwide.     In this episode with Allison, you’ll learn about…  
    • Handling Anxiety in the Face of Uncertainty
    • Implementing Meditation into your Life
    • The Proliferation of Online Fitness Options
    • Uncertainty as a Soil for Dreams
    • Finding Opportunities for an Extraordinary Pivot
    • Creating and Honoring Boundaries

     

    "I think uncertainty is a wonderful soil for dreams."

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    40 min

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