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Built by Business: Amazon FBA, E-Commerce, Brand Building

Built by Business: Amazon FBA, E-Commerce, Brand Building

Auteur(s): Andy Isom | Amazon FBA Seller & Agency Founder
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À propos de cet audio

 Welcome to Built by Business — the Amazon FBA and E-Commerce podcast for brand builders, operators, and sellers who know this game isn’t easy, but they were made for it. I’m Andy Isom — Amazon seller, ecom brand owner, and founder of the Weavos agency — sharing real-world strategy from inside the trenches of building profitable brands. You're going to learn about selling on Amazon FBA, E-Commerce strategies and marketing, entrepreneurship, and online business. Whether you’re launching your first product or managing a 7-figure catalog, this show is here to help you grow without burning out — with the mindset, strategy, and systems that actually move the needle. Expect short, punchy episodes with no fluff — just insights from what we’re seeing inside real client accounts, what’s shifting on Amazon, and what it actually takes to build something that lasts. 📩 Want a free audit of your Amazon brand? DM me “audit” on Instagram or LinkedIn @theandyisom, or hit the link in the show notes. Gestion et leadership Marketing Marketing et ventes Réussite personnelle Économie
Épisodes
  • #487 - Selling Less. Profiting More. The Anti-Scale Strategy

    #487 - Selling Less. Profiting More. The Anti-Scale Strategy
    Jul 22 2025

    Scaling isn’t always the answer—especially on Amazon. In this episode of Built by Business with Andy Isom, we break down the anti-scale strategy that’s helping e-commerce sellers boost profits by simplifying their product catalog, cutting deadweight SKUs, and focusing on what actually moves the needle.

    You’ll learn how to:

    • Audit SKU-level profitability
    • Reduce complexity and increase margin
    • Reinvest resources into your hero products
    • Avoid the hidden cost of over-scaling

    Whether you’re overwhelmed by too many ASINs or just want to grow smarter, not bigger, this episode will help you rethink what profitable growth looks like in 2025.

    Request a free Amazon brand audit at www.weavos.io

    Get 2-FREE Months of Sellerboard: https://sellerboard.com/?p=01393
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    9 min
  • #486 - Why Most Amazon Exit Multiples Are Capped at 3X - And How to Break Through

    #486 - Why Most Amazon Exit Multiples Are Capped at 3X - And How to Break Through
    Jul 21 2025

    Most Amazon sellers dream of a 4X or 5X exit. But in reality, most Amazon brands sell for just 2.5 to 3.2X. In this episode of Built by Business, Andy breaks down why most exits are capped at a 3X multiple—and what actually moves the needle when it comes to getting paid more for your brand.

    If you’re thinking about selling your Amazon FBA business, or just want to build a more valuable, scalable brand, this episode gives you the playbook for maximizing valuation.

    We’ll cover what buyers look for, what kills your multiple, and how to reverse-engineer your business for a premium exit—even if you’re not selling anytime soon.

    Try Sellerboard FREE for 2-months: https://sellerboard.com/?p=01393

    Get a Free Amazon Brand Audit from the Weavos team: www.weavos.io
    Voir plus Voir moins
    7 min
  • #485 - What Amazon Sellers Can Learn From Taylor Swift’s Merch Drops

    #485 - What Amazon Sellers Can Learn From Taylor Swift’s Merch Drops
    Jul 20 2025

    Taylor Swift’s merch drops are a masterclass in marketing—and Amazon sellers need to pay attention.

    In this episode of Built by Business with Andy Isom, we break down what e-commerce brands can learn from Swiftie-level demand. From limited-edition product launches and emotional branding to smart buyer segmentation and engineered scarcity, this episode gives you actionable tactics to infuse your Amazon business with hype, not just hope.

    Whether you’re launching supplements, home goods, or apparel, the strategies behind Taylor Swift’s merch success can be adapted to your Amazon brand—starting today.

    Learn how to create urgency, elevate your positioning, and turn casual shoppers into lifelong fans.

    Schedule a 1-Hour consulting call with me here: www.andyisom.com
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    8 min

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